Corporate Social Responsibility (CSR) and its importance Definition Corporate Social Responsibility can be define as the idea that socially responsible companies will outperform their peers by focusing on the world’s social problems and reviewing them as opportunities to build profits and help the world at the same time. In other sentence CSR is about how companies manage the business processes to produce an overall positive impact on society. It means company need to answer to two aspects of
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Today‚ Corporate Social Responsibility (CSR) is much wider concept than just donations and philanthropy. It is viewed as a way of doing business‚ identified with the strategies and standards of business conduct that companies follow in their business. While focused on creating shareholder value‚ the companies seem to be equally focused on CSR for various reasons like - attracting socially responsible investors‚ customer group‚ marketing‚ branding‚ enhanced employee relations and Tax incentives.
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Recht Berlin Berlin School of Economics and Law Nilay BIÇAKCIOĞLU 310978 Title of Essay: Why are ‘Corporate Social Responsibility’ strategies important for enterprises? Prof. Dr. Jose M. Magone LV 400591.01 Work‚ Business & Society Berlin‚ 2011 Abstract Nowadays‚ the importance of social responsibility activities is growing awareness for companies.It is directly related to your business and if you want to have long term business
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CORPORATE SOCIAL RESPONSIBILITY 1. INTRODUCTION Over the past several years the sports industry has grown phenomenally‚ and it now ranks among the largest industries in the world. Concomitant with its growth is an increase in the importance of a element of value which is the corporate social responsibility which has become a necessity in terms of the bottom line. Illegal and immoral activities in all settings have emerged to the point that some factions of the society have made efforts to
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Assignment 1: Corporate Responsibility and Marketing Strategies Student: College Guy Professor: Dr. Neil Mathur Course: BUS 508 – Contemporary Business University: Strayer University Date: January 26‚ 2014 Assignment 1: Corporate Responsibility and Marketing Strategies Question 1: I believe Apple Inc. [mostly referred as “Apple” in this document] has met the ethical and social responsibility towards general public‚ employees‚ customers and shareholders/investors
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Corporate Social Responsibility Being a company that prospers is very much different than a company that is consistently following a guided work ethic while making revenue. Companies these days may participate in under the table schemes or anything to make that extra buck. Very a few industries willingly follow corporate social responsibility. Corporate social responsibility (which will now be referred to as CSR) is a business firm’s intention‚ beyond its legal and economic obligations‚ to do the
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Corporate Social Responsibility Corporate social responsibility is defined in several ways. Some of which are the following: A concept of business ethics based on the idea that companies have stakeholders who are broadly defined as anyone or group affected by the activities of the company. The idea of CSR is that a company should be accountable to its stakeholders. For this reason the subjects of CSR focus on how companies should identify and “engage” stakeholders and how they should determine
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Communities and Shareholders: The impact of how ExxonMobil manage their interaction Exxon-Mobil is the world’s largest privately owned multi-national oil and gas company (Skjaerseth 2003). For companies as large as ExxonMobil‚ which possess considerable capital resources and are able to exert considerable power and influence‚ society is increasingly demanding that they behave in a socially responsible manner (Diara‚ Alilo‚ and McGuire 2004). There is a growing expectation that companies will adopt
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Chevron Corporation An Evaluation of Corporate Social Responsibility Introduction Who We Are Universal Responsibility Solutions (URS) is a network of consultants geared toward analyzing corporate behavior and providing recommendations for improving corporate social responsibility efforts. We work with a plethora of global clientele committed to creating‚ implementing‚ improving and maintaining strong a presence of Corporate Social Responsibility (CSR) at their organizations. URS
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Corporate Responsibility And Marketing Strategies Larri Alston Michael Laverty Contemporary Business October 26‚ 2014 Apple’s current position on ethical and social responsibility is located on their website which state “Apple is committed to ensuring the highest standards of social responsibility wherever our products are made.” You can also access the company’s 2011 Supplier Responsibility on its website. This is their official stance on the matter but the company has
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