The BCG Growth-Share Matrix The BCG Growth-Share Matrix is a portfolio planning model developed by Bruce Henderson of the Boston Consulting Group in the early 1970’s. It is based on the observation that a company’s business units can be classified into four categories based on combinations of market growth and market share relative to the largest competitor‚ hence the name "growth-share". The growth-share matrix thus maps the business unit positions within these two important determinants of profitability
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The company I chose to conduct my BCG Matrix on was Wal-Mart‚ because this company has become one of the largest and most successful companies within the United States. Wal-Mart started out as a small retail business in 1962 in Rogers‚ Arkansas by Sam Walton. Today Wal-Mart has more than 10‚000 stores in more than twenty eight different countries. In 2012 Wal-Mart gained revenue of $421‚849 million dollars‚ which was an increase of 3.4% from the previous year. (www.topics.nytimes.com>Business>Companies
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BCG MATRIX CASE STUDY OF NESTLE BCG Matrix(Boston consulting Group ) • In the late 1960s the Boston Consulting Group‚ a leading management consulting company‚ designed a four-cell matrix known as BCG Growth/Share Matrix. This tool was developed to aid companies in the measurement of all their company businesses according to relative market share and market growth. Conti… • The BCG Matrix made a significant contribution to strategic management and continues to be an important strategic
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BCG ANALYSIS OF PUBLIC BANK The Boston Consulting Group (BCG) matrix is a tool that used to evaluate strategic business units. It is organizes business by two dimension‚ the business growth rate and market share. The growth rate is use to show how rapidly the entire industry is increasing and the market share is whether a business unit has a larger or smaller share than its competitors. The combination of market share and business growth rate have provides four categories to determine the SBUs
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deal of time playing video games. These games are fun and engaging and young people often feel like playing games is a great thing to do in their spare time. Spending too much time playing video games can keep teens and young adults from being sociable and keeps them from studying. Gaming then becomes an unhealthy way of using spare time. Teens and young adults that play video games too much are lacking good social skills. Teenagers may argue that because they play their games online with friends
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has turned for the worst. Specifically speaking‚ video games. Video games in its early years were meant for a positive use‚ much like any other type of game; to simply act as a fun activity to pass time. That is not the case anymore because of how dangerously advanced and addicting video games can be. In fact it’s so dangerous nowadays that countries like South Korea are contemplating whether or not to ban video games. Why is it dangerous? Video games influence a type of negative social behavior‚ has
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Bernard Do English 101 11/03/12 Rated M: for Misunderstanding Do video games really need to be censored by the United States’ Government? Over the past several years there has been a controversial court case under discussion to censor video games. This case is trying to get the United States’ Government to prohibit the selling of all video games that may include graphic violence‚ virtual sex‚ violent and gory scenes‚ partial or full nudity‚ and portrayal of criminal behavior or other provocative
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Video Games and Their Effect on Teenage Minds Your heart’s pounding‚ as you jump out of the shower of AK-47 ammunition and into cover. You peek around the corner and realize the soldier previously aiming at your heart is no longer there. Panic starts to fill your heart as you turn around and ... the screen goes black. Your mom is standing behind you‚ the remote at her side. You check the time. . . your screen time’s over. The previous example is a common occurance. Parents just don’t get it‚ and
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many video games promote aggression and violence‚ how far do you agree? The future of entertainment resolves around technology. Video games become more and more realistic. Moreover‚ the main consumers for violent video games are teens‚ which the games encourage killing and fighting enemies. However‚ some of us who play this video game may ask the same question in their mind including myself: “Do violent video games influence youth to act aggressively and violence?” Overplaying video games can
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! ! Negative Impacts of Video Games on Children ! ! There are various types of video games that negatively effect to children in today’s soci- ety. Playing video games became a popular activity. In nowadays‚ it is a multibillion-dollar in- dustry bringing in more money than movies and DVDs. Many children spend large amounts of time playing them.Video games are becoming more complex and realistic. Some video games may promote learning‚ problem solving and help with the developmental skills and
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