MCDONALD’S IN VIETNAM By Ayodeji Akin Abiri Table of Contents Abstract 1.0 Introduction 3 1.1 Background note 4 1.2 Global Strategy 5 2.0 McDonald’s In Vietnam 8 2.1 Entry Strategy 9 2.2 PESTEL analysis of Vietnam 9 2.3 SWOT analysis of HCM city 11 2.4 Expansion strategy 12 2.5 Franchising in Vietnam 13 2.6 Drive-thru restaurants 13 2.7 Localization
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familiar with; explain how factors in the external business environment influence marketing strategies and outcomes ‘Betfair betting exchange processes more than seven million transactions a day- that’s more than all European stock exchanges combined.’(Betfair‚ 2011) With this sentence we can observe the magnitude and growth that an online gambling company like Betfair.com has achieved. To reach this point they have dealt with many issues in their external environment and they have overcome these problems
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Unit 4 External & Global Environment of Louis Vuitton in Japan Case Study Analysis Kaplan University School of Business MT460 Management Policy and Strategy Author: Professor: Ernest Norris Date: June 9‚ 2014 External & Global Environment of Louis Vuitton in Japan Introduction This case study is on the external and global environment of Louis Vuitton (LV) in Japan. For many years‚ Japan has been Louis Vuitton’s most profitable market but the economic crisis has
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The External Factor Political‚ Governmental & Legal Forces Government spending and taxation policies Hong Kong is a free port of less tax and low tax rate. The tax must to pay for enterprise only pay the profit tax every year. The normal rate of Profits Tax is 16.5% for corporations and 15% for unincorporated businesses. More companies have been attracted to invest in Hong Kong. Hong Kong does not impose value-added tax (VAT)‚ goods and services tax (GST) or sales tax. The price of products
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The Vietnam War had a big impact on New Zealand war veterans. Between 1964-1972‚ there was about 4‚000 young New Zealanders who had volunteered to service in Vietnam‚ they were wanting to get out into the world and do something exciting but the thrills of war were soon replaced by the gruesome reality. Things got worse when they finally returned home as they came to face an angry public and were told to get out of their uniform quickly and not to tell anyone where they had been. The full impact of
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THE CURRENT EXTERNAL INDUSTRY ENVIRONMENT FOR TRAVEL AGENCY BUSINESS IN NEW ZEALAND Executive summary This report provides an analysis of the current external industry environment for travel agency businesses in New Zealand. The research outlines the important factors for the business environment in terms of P.E.S.T and Porter’s 5 Forces. Under these two types of analyses‚ P.E.S.T analysis points out that Profitability and Marketing are the two key findings in Economic Factors while Information Communication
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Student: Le Minh Phuong Vu Socio 1301 Instructor: Nguyen Tuan An Date: 15/07/2009 Midterm paper Vietnam Education Introduction: Viet Nam‚ a country with more than 80 million people‚ is a developing country which is in the process of transition from a centrally planned to a market economy and world economic integration. Besides common challenges facing developing countries‚ Viet Nam is facing with greater challenges‚ i.e. the need to accumulate for long-term development and industrialization
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1 to 10 of 58 results for Define External Factors Evaluation Efe Matrix Define External Factors Evaluation Efe Matrix 1. What is a Decision Matrix Description: Decision matrix: a decision-support tool allowing decision makers to solve their problem by evaluating‚ rating‚ and comparing different alternatives on multiple criteria Abstract: What is a Decision Matrix?. Also known as: decision-making matrix‚ solutions prioritization matrix‚ cost/benefit analysis matrix‚ problem/solution matrix
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Notice for Scholars This monograph was originally published as the September 1972 issue of Southeast Asian Perspectives‚ a publication of the American Friends of Vietnam‚ an organization which was formed in 1955 and prior to its demise two decades later included on its board such diverse figures as Senators John F. Kennedy and Mike Mansfield‚ Socialist Party Chairman Norman Thomas‚ and Journalist Robert Shaplen. It is reprinted here with the permission of the author. Please note that in formatting
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Vietnam Did you know that the narrowest part of Vietnam is only 50 miles long? That’s about the same distance from Union City to Santa Cruz! There are around 60 different groups of people called ethnic minorities. In Vietnam there are also a large number of tourist attractions. GEOGRAPHY Vietnam is located in Southeast Asia. It borders the gulf of Tonkin‚ the gulf of Thailand‚ and the South China sea. It is next to Laos
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