Report on Market Research Analysis of Logistic Sector. Kalpesh Hiwase MMS Marketing Roll No: 74 Contents Topic Page No. 1. Introduction to Logistic Industry 3 2. What is the need of Market Research ? 9 3. How can the company use Market Research 11 4. Techniques for conducting Market Research 12 5. Sample Market Report Checklist 14 6. Sample Questionaire 17 7. Bibliography 18
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Logistics is the designing and managing of a system in order to control the flow of material throughout a corporation. This is a very important part of an international company because of geographical barriers. Logistics of an international company includes movement of raw materials‚ coordinating flows into and out of different countries‚ choices of transportation‚ cost of the transportation‚ packaging the product for shipment‚ storing the product‚ and managing the entire process. The concept
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Haier Logistics’ revolution Case Studies Haier Logistics’ revolution Case Studies 1、 Background Haier is the world ’s largest home appliance brand‚ founded in 1984 in Qingdao; the current Chairman of the Board‚ CEO Zhang Ruimin is one of the main founders. At present‚ Haier has established 21 worldwide industrial park‚ five R & D centers‚ 19 overseas trading companies‚ employs more than 70‚000 people worldwide. In 2011‚ Haier achieved a global turnover of 150.9 billion yuan‚ the brand value was
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Relief Logistics What is it? The basic task of a logistics system is to deliver the appropriate supplies‚ in good condition‚ in the quantities required‚ and at the places and time they are needed. In reality‚ relief logistics is a systems exercise‚ which involves a performance that is coordinated and integrated from wide group of specialists. Much of this activity‚ particularly the work of the control and support staff‚ is hardly visible to the outsider. Mainly relief logistics is concerned
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LOGISTICS CYCLE Therefore the emphasis is on designing the logistics management information system and inventory management activities‚ rather than central-level activities such as quantification and procurement. However‚ as the logistics cycle demonstrates‚ all these functions are interrelated and so when the logistics system is designed‚ these other activities must be considered‚ such as ensuring that the data required for quantification are collected and that quality monitoring is incorporated
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Logistics is the management of the flow of resources between the point of origin and the point of consumption in order to meet some requirements‚ for example‚ of customers or corporations. The resources managed in logistics can include physical items‚ such as food‚ materials‚ equipment‚ liquids‚ and staff‚ as well as abstract items‚ such as time‚ information‚ particles‚ and energy. The logistics of physical items usually involves the integration of information flow‚ material handling‚ production
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Logistic planning and management largely focus on lowering the cost associated with producing and distributing products under a variety of constraints. Logistics can be meant in different aspects of terms. In the perspective of Customer‚ the definition is getting the right product‚ to the right customer‚ in the right quantity‚ in the right condition‚ at the right place‚ at the right time and at the right cost. In the perspective of utility and value‚ the definition is providing the time and place
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there are some other factors‚ like management etc.‚ that you need in order to lead a successful theme park. But some of those are not really relevant to logistics. That is why I chose to concentrate on the above list of things. The attractions: The first thing I think of when I think of a theme park are the attractions‚ the question concerning logistics that immediately pops into my mind is: How do you get such large attractions to the destination they are needed? These attractions are not carried
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Degree Enrolled In: Master of International Business (MIB) and Master of Logistics Management (MLM) Student No: 305044575 TABLE OF CONTENTS 1 INTRODUCTION 1 2 GREEN STRATEGIES AND LEAN STRATEGIES 1 3 REVERSE LOGISTICS STRATEGY 2 4 E-LOGISTICS STRATEGY 3 4.1 Forward E-logistics 3 4.1.1 Procurement 3 4.1.2 Inventory Management and Warehousing 3 4.1.3 Transportation and Delivery Management 4 4.2 Reverse E-logistics 4 5 GREEN PURCHASING STRATEGY 5 5.1 Green Purchasing Policy 5 5.2
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Case Study 14.3: EFI Logistics Questions 1. Do EFI’s marketing strategies appear to be appropriate? The EFI’s marketing strategies is to not lose the customers they have‚ and this means that they have to respond to each call quickly and knowledgeably‚ and then providing excellent service. Excellent service means making all of the arrangements and preparing all of the paperwork quickly and accurately‚ and following through to ensure that everything goes as scheduled. The company’s web page is
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