Rhetorical Analysis on “Vintage Ads” | | Na’Shaye Lewis September 9‚ 2013 | Appealing to someone’s emotions is how the tobacco companies get the big bucks. Lucky Strike Cigarettes first came about around the 1920s. Its motto was “Reach for a LUCKY instead of a sweet”. Which went on to say in the ad‚ “To keep a slender figure‚ No one can deny Lucky Strike. They are toasted so there is no throat irritation and no cough”. This ad was made to appeal to the average American woman in that
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Fabulous Vintage Ad For Cadillac‚ 1960s Advertisements are everywhere and there is no way that you can escape from them. They all have their target audience who they have specially designed the ad for. In 1960’s‚ ads were getting popular to be on TV as well as newspapers. Ads in this decade were influenced by the cultural and social changes of the time. Advertising reflects a trend toward innovation‚ sophistication and growing youth culture both male and female. At this time there was abundance
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Vintage Ad Analysis Angel Lopez DeVry University Vintage Ad Analysis During World War II Japan and Germany were the main enemies toward the United States‚ Japan was the one who bombed Pearl Harbor‚ which brought the US into the war. Germany was the one slaughtering innocent people‚ mainly Jewish and Polish‚ Germany was being ruled by Adolf Hitler one of the most hated and evil rulers in history. The advertisement itself is very visual and appealing. This ad and many others were very affective
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In the early 1930’s‚ a well-known cereal brand‚ Kellogg’s‚ put out an advertisement for a new product it was producing‚ vitamins. The ad shows a well-dressed husband standing with his wife‚ both of whom look happy. The man is wearing a suit‚ and the woman is dressed to clean with her apron on and hand duster. The ad shows the husband saying‚ “So the harder a wife works‚ the cuter she looks." On the bottom right hand side‚ you see a little comic of the husband and wife again speaking to each other
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Coco-Cola Vintage Ad Elizabeth Hamilton Professor Smith Devry University March 28‚ 2014 Coco-Cola Vintage Ad Throughout its history Coco-Cola has always managed to use advertising as a powerful tool to create that special atmosphere in the minds of consumers that differentiates Coco-Cola from just some generic cola. In the past it was also extremely effective in advertising its product gaining a lot of market share and getting to the top of the market in terms of
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The Appeal of Vintage Tobacco Advertisements Name Devry University Abstract Within this report‚ an advertisement for Lucky Strike cigarettes has been used in order to break down the rhetorical analysis of the ad itself. This essay explains the pathetic‚ ethical‚ and logical appeals in which have been used in order to attract consumers. This break down will explain how such a simple advertisement; can attract a variety of consumers in order to buy their product. There are three main appeals
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did with one of their beer ads that reads “Enjoy responsibly. Phones down‚ please.” The layout and color of the phones on the bar counter are put in that spot to make a glass shape‚ The company shows all three different appeals mostly trying to persuade buyers. Guinness has made an ad that puts a twist on everyday objects and phrases‚ uses colors of phones to create an image‚ and uses appeals to persuade people into getting a stout. The only words Guinness uses in the ad are very clever because it
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Tobacco Vintage Ad Commercials and ads influence the choices we make. What we purchase is based on what we are most vulnerable about. What captivated my attention about this ad was the gift box and sign that a mother and her child held. After further analyzing the picture I realized it was a Tobacco ad. The way they are dressed and their smiles give an inviting impression that pushes consumers to purchase their products. The mother and child look like an all American family. They make it seem as
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women’s magazines you will find several different ads for all sorts of diet products. In the March 2013 issue of Woman’s Day magazine there were four different ads for diet aids and products. The primary appeal used in most advertising is an emotional one but most also use ethos and logos as well. In the following essay we’ll examine the different diet ads and the type of appeals each use to convince the public to buy and use the product. In the full page ad for Sensa‚ a diet product you shake onto your
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Skoal AD Rhetorical analysis The ad being analyzed is an ad for the Skoal brand versus cigarette smoking. This ad depicts a younger female playing pool in a bar. It is mainly pointed towards younger males. By telling young men by dipping “Skoal”‚ their sex life will be improved‚ because they will be inside with the girl instead of outside smoking a cigarette by themselves. This ad is effective due to the target audience and their increased hormones around that age. “Skoal” is trying to the
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