‘Strategic Cost Management and the Value Chain’ Every business‚ whether it be a production or service entity has an underlying goal in maximizing revenue whilst keeping the costs of sales low‚ inevitably to increase profits from year to year. American Professor Michael Porter developed a concept called the value chain‚ hence creating value chain analysis. A value chain can be defined as‚ the linked set of value-creating activities beginning with basic raw material sources through
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Introduction Value Chain Analysis describes the activities that take place in a business and relates them to an analysis of the competitive strength of the business. Influential work by Michael Porter suggested that the activities of a business could be grouped under two headings: (1) Primary Activities - those that are directly concerned with creating and delivering a product (e.g. component assembly); and (2) Support Activities‚ which whilst they are not directly involved in production
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Value Chain Analysis Many organizations do not achieve the profits they anticipate by using incorrect methods or models to determine the true costs of products and services. This failure to correctly assess the costs associated with business not only affects the profit margin‚ but the organizations competitive advantage as well. In order to asses whether the organization is failing to realize optimum resource allocation‚ the organization should look at the methodology first popularized by Michael
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A. Value Chain Analysis Nike’s value chain contains seven primary activities. These activities are Technology Development‚ Product Design‚ Component Manufacturing‚ Assembly‚ Marketing‚ Distribution and Retail Sales. As stated in its annual report‚ Nike is primarily a design and marketing company. As such‚ Nike controls the functions related to design and marketing of its products. 1. Technology Development Nike’s shoes have been on the leading edge of technology development for nearly 40
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value chain analysis Inbound Logistics Operations Marketing Service Outbound Logistics SAP ‚ VCM SAP ‚ CRM - DMS Strategic Alliances Transporters‚ Convoy Drivers Association Dealer Network‚ Marketing Research Firms‚ Vehicle Financing Regional Warehouses‚ Dealer Workshops‚ Distributors‚ TASS 9 Value Chain Analysis: Tata Motors Inbound Logistics Long term contract with service provider’s – transporters and agents Personnel at regional offices for over seeing
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Value Chain Analysis By Ovidijus Jurevicius | 25.04.2013 Definition “Value chain analysis (VCA) is a process where a firm identifies its primary and support activities that add value to its final product and then analyze these activities to reduce costs or increase differentiation.” “Value chain represents the internal activities a firm engages in when transforming inputs into outputs.” Understanding the tool VCA is a strategy tool used to analyze internal firm activities. Its goal is to recognize
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VALUE CHAIN ANALYSIS Value Chain Analysis describes the activities that takes place within and around a business and relates it to the competitive strength of the business. According to Michael Porter who introduced the value chain analysis concept suggested that the activities which an organization carries out adds value to the services and products which it produces. In order for a business to gain competitive advantage‚ their activities should be directed at its optimal level efficiently so
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Value Chain Analysis The value chain analysis describes the activities the organization performs and links them to the organization’s competitive position. Value chain analysis describes the activities within and around an organization‚ and relates them on analysis of the competitive strength of the organization. Therefore‚ it evaluates which value each particular activity adds to the organization’s products or services (Recklies 2001). Value chain analysis can be used to describe
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Internal Analysis Template 1 VALUE CHAIN ANALYSIS AND STRENGTH AND WEAKNESS IDENTIFICATION Put Member Name 1 Here Put Member Name 2 Here Put Member Name 3 Here 2 Internal Analysis 1. Value Chain Analysis READ THIS FIRST!!! Include the diagram and in-depth discussion of primary and secondary activities based on Michael Porter’s Value Chain Framework. These discussions‚ on a per-activity format‚ should be depicted using narratives
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4 STUDENT ID- 070209-91 allwyn.mathew@stu.ctlondon.ac.uk TABLE OF CONTENT 1. INTRODUCTION………………………………………………………….. 2 2. DISCOVERING THE COURSE OF ACTION FOR VALUE CHAIN… 2 3. THE VALUE CHAIN ANALYSIS OF TESCO………………………….. 3 A. PRIMARY ACTIVITIES (a) Inbound logistics……………………………………………………. 3 (b) Operations…………………………………………………………... 4 (c) Outbound logistics………………………………………………….. 4 (d) Marketing and Sales………………………………………………
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