Future of Mobile Marketing and Advertising in India With the growth of Indian mobile market‚ the mobile internet advertising segment has also seen a significant augmentation. With an increase in the number of feature phone and smartphone users‚ there is an upsurge in the mobile internet usage by the consumers‚ especially from the Tier II & Tier III towns. With mobile devices being a primary digital access point for many consumers‚ the marketers now have a range of opportunities‚ particularly when
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More notes about domestic TP There are no cash flows associated with transfer pricing. In a decentralized firm‚ transfer prices generally play two important roles: 1. Allocate profits between different tax jurisdictions for taxation purposes 2. Coordinate economic activity within the firm Firms can choose to use different transfer prices for taxes and financial/internal reporting. The use of transfer prices allows central management to generate individual profit figures for different divisions
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Study Assignment_ Decision Essay: Virgin America 1. Brief summary of case Virgin America is a United States-based airline that began service on August 8‚ 2007. The airline’s stated aim is to provide low-fare‚ high-quality service for long-haul point-to-point service between major metropolitan cities on the Eastern and West Coast seaboards. Their current audience is upper-middle class 18~30-year-olds who enjoy having a crazy‚ wild time and fly four to six times per year. However‚ compared to
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Indomie Pricing Strategy One of the four major elements of the marketing mix is price. Pricing is an important strategic issue because it is related to product positioning. Furthermore‚ pricing affects other marketing mix elements such as product features‚ channel decisions and promotion. In this case‚ Indomie is brand of noodle which was produced by PT Indofood Sukses Makmur‚ Tbk. As a leader of brand noodle‚ Indomie has pricing strategies‚ it product-line pricing. They set different price in
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When you see something for the first time as a child it’s fascinating to you. England is like a diamond in the rough to young Jamaica Kincaid. When she thinks about England‚ she sees a great place and it’s unlike anything she’s ever seen before. In the essay "On Seeing England for the First Time‚" Jamaica Kincaid uses imagery‚ diction‚ and repetition to show her feelings of awe. In the essay "On Seeing England for the First Time" Kincaid uses imagery to express her feelings of awe toward England
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IPv4 and ipv6 Differences IPv6 Optional Extras: Fixed length (40 Bits‚ as opposed to 32)‚ but able to extend Header change to aid QoS Checksum: Removed checksum to reduce processing time at each hop. Motivation: Requirement of large number of addresses Stateless Auto-configuration Anycast address route to “best” of several servers – (No broadcast) provides flexibility where we don’t care about which route the data goes through Route Optimization: necessary to improve the internet performance
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I do agree that students should be allowed to bring their mobile phones to school. * In a day and age where everyone relies heavily upon modern technology for communication‚ cell phones are a good thing to have‚ especially for high school students. * Many students have after-school activities‚ such as a sport or a club that they participate in after school hours‚ when most people‚ including the office staff‚ have already gone home for the day. The students need a way to contact their parents
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Background of VIRGIN In 1968 a guy named Richard Branson started the Student magazine and that was the starting of his revolutionary business career and from that time Branson did not have to look back ever. Now today Branson has the huge size of his business which is VIRGIN BUSINESS GROUP. This group owns more than 200 companies. “Branson” and “VIRGIN” is now a symbol of a famous brand all over the world. VIRGIN group holds a pretty number of companies. Most popular VIRGIN companies are VIRGIN Money
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common factors. While several macroeconomic variables do have some relationship with different risky assets‚ the APT postulates that the pricing of risky assets depends only on the set of variables whose influence is felt significantly by all risky assets together. This set of variables is known as the common factors of the APT.” (Otuteye 1998) An arbitrage pricing theory is basically a theory that is copied from an issue model‚ using alteration or expansion and arbitrage arguments. This theory explains
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Mobile Computing By Keith O’Donohue CONTENTS * Introduction * Devices * Limitations * IN VEHICLE COMPUTING AND FLEET COMPUTING * SECURITY ISSUES AND MOBILE COMPUTING * Portable computing devices * Mobile data communication INTRODUCTION Mobile computing is human–computer interaction by which a computer is expected to be transported during normal usage. Mobile computing involves mobile communication‚ mobile hardware‚ and mobile software. Communication issues
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