1. Given Virgin Mobile’s target market (14 to 24-year-olds)‚ how should it structure its pricing? The case lays out three pricing options. Which option would you choose and why? In designing your pricing plan‚ be as specific as possible with respect to the various elements under considerations (e.g.‚ contracts‚ the size of the subsidies‚ hidden fees‚ average per-minute charges‚ etc.). I believe Virgin Mobile has two options. The first option is the obvious for their target market and any new
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THE VIRGIN 1. Discuss the characteristics of the protagonist using feminism. * Our main character is Miss Mijares‚ she is most likely in the age of 30s and she is still a virgin. She realized that love and marriage have eluded her because she is taking so much of her mother‚ but the mother died lately. * Using the feminism approach in describing the characteristics of the protagonist in the story‚ Miss Mijares is an educated woman and also holding a high position in her job. Asides
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When traveling over land there are three main ways of doing so‚ a flight‚ a train ride‚ or driving yourself. I guess you could walk or run but‚ I’m talking about cross country travel. There are expensive and inexpensive ways of travel‚ some fast‚ some slow‚ most fun‚ others boring. Out of these three ways you must decide how you want to go baste on your budget‚ time‚ and the quality of travel you prefer. The fastest way of travel would be by plane. If time is a major issue‚ a flight would be the
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Personal Selling Personal selling occurs where an individual salesperson sells a product‚ service or solution to a client. Salespersons should be able to match the benefits of their offering to the specific needs of a customer. Personal selling need to be considered greatly in this product‚ because skincare products need to be sold directly to the customer throughout various stores. Personal selling involves a selling process that consist of this following steps : 1. Prospecting Prospecting
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Paper 1 – The Virgin Suicides Throughout The Virgin Suicides‚ Jeffrey Eugenides uses several symbols and metaphors to describe and portray the feelings of the Lisbon family. Since the novel is narrated in first person it is important to interpret these symbols and metaphors in an attempt to gain inside meaning from a perspective other than the narrator’s. One of the symbols present throughout the novel is the physical appearance of the Lisbon house. Over the course of the novel‚ the Lisbon house
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Virgin Atlantic Environment Policy A message from Virgin Atlantic’s CEO‚ Steve Ridgway: Virgin Atlantic is embedding sustainability at the core of our business. We recognise the growing impact air travel has on the environment‚ and are seeking to address this as best as we can. There are many projects in place across the business to make this a reality‚ both in the air and on the ground. Our recent commitment to invest up to $8bn in the most efficient aircraft available for our routes‚ is a
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An obvious yet very effective theme in Hitchcock’s Strangers on a Train is that of “criss-cross” and doubles. The list could be endless with mentions of double crossing‚ and criss-crossing‚ however each example is very effective and important to the film. One double that truly sticks out is that of Bruno and Guy. “Doubled” together in the film‚ they constantly are double crossing each other‚ and yet are completely opposite personalities shown in the film. One could argue that this is shown in the
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potential competition which may offer a much better deal. Virgin Mobile became aware of this cellular anarchy and had to decide what pricing strategy would best attract their target niche and offer them unbeatable value so that competitors could not enter into the same market easily. Alternative 1 -Clone the Industry Prices The first pricing strategy Virgin mobile considered was to copy the current industry pricing structure. The angle was that Virgin was to offer the same prices that of their competitors
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Direct selling is the marketing and selling of products directly to consumers away from a fixed retail location. Peddling is the oldest form of direct selling. Modern direct selling includes sales made through the party plan‚ one-on-one demonstrations‚ and other personal contact arrangements as well as internet sales. A textbook definition is: "The direct personal presentation‚ demonstration‚ and sale of products and services to consumers‚ usually in their homes or at their jobs." Advantages/Benefits
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STATE BANK OF INDIA Reason of cross selling commission income of bank not increasing exponentially SUMBITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTSOF THE DEGREE OF POST GRADUATE DIPLOMA IN MANGEMENT CHANDRAGUPT INSTITUTE OF MANGEMENT PATNA KAJAL KUMARI 6/22/2013 CHANDRAGUPT INSTITUTE OF MANGEMENT PATNA EXECUTIVE SUMMARY This
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