BMW EXTERNAL FACTORS EVALUATION (EFE) OPPORTUNITIES No FACTORS WEIGHT RATING SCORE 1 People nowadays that concern about comfortable‚ style and satisfaction 0.15 4 0.60 2 Regular or loyal customer towards brand 0.01 2 0.02 3 Low cost of labor 0.05 4 0.20 4 Well known car brand 0.03 3 0.09 5 Offer more model according to customer capability 0.03 4 0.12 6 Demand from customer increase 0.03 1 0.03 7 The development in communication and technology 0.02 2 0.04 8 Unemployment rate declined 0
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Strategy BMW BMW’S Primary Business Lines (http://www.marketlineinfo.com/library/iProduct_toc.aspx?R=6A41C0F5-51FC-4B71-AF83-0B9F412CB891) The company generates revenues through three business divisions: automobiles (78.0% of the total revenues during fiscal year 2006)‚ financial services (20.2%)‚ motorcycles (1.8%). BMW focuses on the premium segments of the global passenger car and motorcycle market. The company also provides financial and information technology services. BMW‚ through
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Strategic analysis of the BMW Group ABSTRACT The BMW Group is a leading manufacturer within the premium segment of motor vehicles. This report analyzes the strategy of the company and evaluates it with regards to long-term valuecreation as well as sustainability. The strategy is broken down into a strategy map of four different perspectives; Financial‚ Customer‚ Internal and Learning and Growth perspective. Within these perspectives‚ the strategic objectives are defined and analyzed. From the strategy
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u NAME OF STUDENT Nguyễn Vĩnh Trà REGISTRATION NO. 1013105035 UNIT TITLE Unit 7: Business Strategy ASSIGNMENT TITLE Strategy Formation and Planning ASSIGNMENT NO 1 of 2 NAME OF ASSESSOR Ha Son Tung SUBMISSION DEADLINE 16:00‚ 22 November 2010 I‚ __________________________ hereby confirm that this assignment is my own work and not copied or plagiarized from any source. I have referenced the sources from which information is obtained by me for this assignment. ________________________________
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assignment is prepared to find out the mission‚ vision and value statements of some organizations from different industries. In this assignment I will also try to find out whether these firms put emphasize on quality in their vision and mission statement. This report looked into the mission‚ vision and value statements of McDonald’s‚ Bank of America‚ Rangs Group‚ BRAC University and IBA‚ University of Dhaka. Mission statement A mission statement defines the organization’s purpose and primary objective
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ASSIGNMENT 1.2 – MISSION AND VISION STATEMENTS 1 A mission statement is defined as a statement that defines the nature‚ purpose‚ and role of an organization or individual. Mission statements help to focus resources and guide planning. (International Encyclopedia of Hospitality Management‚ 2010) A mission statement is a statement of purpose that will guide an individual or organization. Similar to a mission statement‚ a vision statement is defined as a statement giving a broad image to work towards
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summarize their goals and objectives in Mission and Vision statements. Both these things serve different purposes for the company but are often confused with each other. While a mission statement describes what the company wants now‚ the vision statement describes what the company wants to be in the future. Let’s talk about vision statement. What is Vision Statement? A vision statement talks about what the company wants to be. It describes what the "vision" of the company is for its future. It lists where
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been a personal challenge to answer the question‚ maybe‚ lack of prioritization of my life’s goals. After some research‚ having a vision statement can assess the most desirable futuristic goals in life. I have been working on my five year plan for almost one year‚ but I have chosen the broad aspect of my future instead of the details. My opinion of a vision statement is the where‚ what‚ and how of your future. The three questions are “where do I want to be in five years”‚ “what am I currently doing
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BMW of North America Inc. Vs. Gore Supreme Court of the United States‚ May 20‚ 1996 Facts: In 1983‚ the American distributor of the German auto manufacture adopted a policy in which any damages resulted in delivery to dealership would be fixed and sold as new without the dealer knowing as long as it was three percent or less of the suggested retail price. Gore purchased a BMW for $40‚750.88 not knowing that it had been repainted and sold as new because it only costed $601.37 which is only 1.47
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information business into a mobile‚ I thought I would see how all this related back to their mission and vision statements. As it turns out‚ Google’s mission and vision statement is a well phrased sentence that encompasses everything they do. “To organize the world ’s information and make it universally accessible and useful‚” (Google‚ 2010). Google has a clear and straight forward mission statement‚ and this company has proven that it has no intention of not accomplishing what they stand for. According
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