I. Overview Nokia is a Finnish communications and information technologymultinational corporation that is headquartered in Espoo‚ Finland. Its Nokia Solutions and Networks company provides telecommunications network equipment and services‚ while Internet services‚ including applications‚ games‚ music‚ media and messaging‚ and free-of-charge digital map information and navigation services‚ are delivered through its wholly owned subsidiary Navteq Nokia is the leading brand name in
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SWOT analysis for Nokia Introduction Nokia Corporation is one of the world’s largest telecommunications equipment manufacturers. It has since established a leading brand presence in many local markets‚ and business has expanded considerably in all areas to support customer needs and the growth of the telecommunications industry. Nokia also produces mobile phone infrastructure and other telecommunications equipment for applications such as traditional voice telephony‚ ISDN‚ broadband access‚ professional
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become more effective and efficient Head office in Finland; R&D‚ production‚ sales‚ marketing activities around the world 3 553 emplo ees Strong R&D presence in 6 countries‚37 0 0 emplo ees in R&D (approximatel 30% of workforce‚ including Nokia Siemens Networks) Sales in over 60 countries Mobile Solutions Responsible for developing and managing our portfolio of smart phones and mobile computers. The team is also busy developing a world-class suite of internet services under the
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INP 900: Group Paper World Vision April 13‚ 2012 Ajay Athwal Peter Pham Ghazala Khalil Ahmet Er Namulinda Lester There are over 161 000 non-profit organizations in Canada. Non-profit organizations work to achieve goals for the benefit of humanity rather than for profit like a business. Obviously with so many organizations‚ there are various types of organizations that vary in size and scope‚ with unique
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Mission Statement is a brief description of the higher goals of an organization. It’s purpose is to improve the cohesion and coherence of an organization. Examples: 1) Wal-Mart Stores: To help people save money so they can live better. 2) Metro: To bring together people and products in all corners of the globe. 3) Tesco: To create value for our customers to earn their lifetime loyalty. 4) Gazprom: To ensure an efficient and balanced gas supply to consumers in the
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Marketing Mix of Nokia 7210: Why it Reaches the Young Demographic The product‚ which I have chosen for this assignment‚ is the mobile phone Nokia 7210. The Nokia 7210 phone has a new keypad layout and a versatile four-way scroll that makes it easy to navigate the high-resolution colour display. (Http1) Polyphonic sounds played through a speaker give improved sound quality for ringing tones and message alerts. The Nokia 7210 tri-band phone operates in three networks - EGSM 900 and GSM
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“Connecting People” slogan‚ Courtesy: Wikipedia Nokia Corporation is a Finnish multinational communications and information technology corporation. It is comprised of three operating segments: Devices & Services; NAVTEQ‚ and Nokia Siemens Networks. Devices & Services is responsible for managing the company’s portfolio of mobile devices‚ as well as related services such as applications and content. NAVTEQ is a wholly owned subsidiary of Nokia which provides digital map information‚ navigation
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Finnish conglomerate turned itself into the world’s leading mobile phone company in the 1990s. So Nokia has already been through one (successful) change programme‚ turning itself from an unfocused conglomerate into a focused mobile phone producer. Can it change again? - Global market leader in mobile phones - but not smart phones - Still profitable‚ but revenues under pressure - September 2010: Appointed new CEO - Stephen Elop - to drive strategic change - February 2011 - Elop issued the famous
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GAC012: Business Studies Assessment Event 3 Recommending a Marketing Mix for a Service ‘Lumia’ 800 of NOKIA Mobile Company’ Student: Zhou Siyan ‘Effie’ ID number: ZMSC22222 Tutor： Maqui Due Date： November 19‚ 2012 Date submitted: November 19‚ 2012 Word Count: 1249 words Table of Contents Executive Summary 1.0 Introduction 2.0 Research Methodology 3.0 Research Findings 4.0 Discussion 5.0 Conclusion and recommendations Reference List
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customers fall into any logical groups based on needs‚ motivations‚ or characteristics? Please make clear what your answers are based on and state used sources. In the past Nokia customers are consist of high-end‚ mid-end‚ and lower-end customers. But when the market was penetrated by IOS from Apple and Android from Google slowly Nokia is losing their market share. Now their biggest customers are rural China‚ Nigeria‚ Kenya and even Norway‚ Poland and New Zealand have boosted Nokia’s market share recently
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