Promotions can broadly be classified into two types – Consumer promotions and Trade promotions Both sales as well as marketing are allotted their respective budgets to carry out promotional activities. While marketing department uses its budget to run ATL and BTL activities‚ it also utilise it to run consumer promos targeted on a specific brand. Sales department on the other hand uses its budget to run trade promotions. Trade promotions may‚ and in fact should‚ vary from outlet to outlet within
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Firestopping Questions and Answers Q: What is a plastic pipe firestop? A: It is a device‚ a material or a combination of materials used to fill or seal a pipe penetration so that the fire integrity of the rated barrier (wall or floor) is maintained whenever it is penetrated by the plastic pipe. Q. How are plastic pipe firestops tested to verify their performance? A. This is done by building a section of wall‚ floor‚ or floor/ceiling assembly with the plastic pipe and firestop in place. The
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I. Changes Leading to Exploration A. Expulsion of Moors in Spain and reunification of the country under Catholic rulers Isabella and Ferdinand caused an age of exploration and expansion. B. After German Monk Martin Luther posted his 95 theses against church abuses‚ there was a powerful movement away from the Catholic Church called the Protestant Reformation‚ causing the Roman Catholic countries to secure their power in the world by converting
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option=com_content&task=view&id=1425&Item id=302 [2] Lindstrom‚ Martin (2008). BUY.ology How everything we believe about why we buy is wrong‚ London: The Random House Group Limited [3] Arora ‚V.P.S.‚ Sharma‚ Shivani‚ and K. Singh‚ Nirdesh. (2007). Nature and Functioning of Visual Merchandising in Organized Food Retailing. Retrieved March 11‚ 2010‚ from Ageconsearch http://ageconsearch.umn.edu/bitstream/47438/2/3-VPS-Arora PATHFINDERS Research Proposal
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Case Summary for Capital Mortgage Insurance Corporation Overview The president and senior vice president of Capital Mortgage Insurance Corporation (CMI) hope to acquire Corporate Transfer Services (CTS). Currently‚ CMI is a business that sells mortgage insurance to banks and other mortgage lenders. However‚ executives at CMI desire to expand their business into the real estate relocation industry. Essentially‚ this industry works to assist employees who have been transferred to a new city as
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Visual Culture Visual culture is wisely considered to be a field of study which focuses on all aspects of culture which rely on visual images. Visual technology undeniably has a central importance in the contemporary culture. It plays a phenomenally important role in enhancing our visual capability and helps us in perceiving myriad cultural beliefs in addition to guiding us when managing behavior‚ values‚ and social relationships. Visual culture is based on a wide range of mediums which serve as
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have medialised fashion. Fashion has become an intrinsic part of today’s visual culture‚ and vice versa. Fashion magazines‚ glossies and women’s journals cannot exist without fashion‚ but fashion also cannot exist without these magazines. This chapter looks at visual culture and the ways in which fashion is ‘fashioned’ by the media. The first half of the chapter gives a theoretical background to understanding contemporary visual culture. The second half of the chapter provides an introduction to the
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Lesson 2701A-3 Assignment Describe what is meant by soft skills and explain why they are important in networking projects The term soft skills refers to those skills that are not easily measurable‚ such as customer relations‚ oral and written communications‚ dependability‚ teamwork‚ and leadership abilities. Some soft skills might appear to be advantages in any profession‚ but they are especially important when you must work in teams‚ in challenging technical circumstances‚ and under tight deadlines-requirements
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Module 2: Preparation of Books of Accounts Double Entry System • Double entry system was introduced to the business world by an Italian merchant named Lucas Pacioli in 1494 A.D. According to J.R.Batliboi “Every business transaction has a two-fold effect and that it affects two accounts in opposite directions and if a complete record were to be made of each such transaction‚ it would be necessary to debit one account and credit another account. It is this recording of the two fold effect of every
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Niger:GDP per capita‚ PPP GDP per capita‚ Purchasing Power Parity: For that indicator‚ the World Bank provides data for Niger from 1980 to 2011. The average value for Niger during that period was 682.21 U.S. dollars with a minumum of 597.06 U.S. dollars in 2000 and a maximum of 940.95 U.S. dollars in 1980. Below we provide more information about: GDP per capita‚ PPP in Niger. From: To: Niger198019831986198919921995199820012004200720105006257508751‚000 739.42 GDP per capita in Niger
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