TV Advertisement Danica Patrick is walking on a racetrack where an Elio is parked. “Have you ever seen something so modern‚ sleek‚ and sophisticated? It’s the Ellio.” Switch to Danica in the middle of a living room with kids playing and a mom and dad cleaning and worrying about money. “Its affordable too. It’s so fuel efficient‚ you will never worry about gas prices again.” See Danica Patrick driving car fast around racetrack while you hear: “Elio is the next big‚ little‚ thing when
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RHETORIC THEN AND NOW Great Books Discussions 1st Year: Semester 2 March 11‚ 2014 Gorgias‚ written by Plato at about 380 B.C.‚ is a Socratic dialogue focusing mainly on the aspects of rhetoric‚ and how it is used. Socrates‚ the main speaker‚ is having discourse in Callicles’ home in Athens‚ Greece. Callicles was an Athenian political philosopher back in those ancient times. The main character of the discourse was Gorgias‚ who was a Sophist‚ which meant that he was a teacher of philosophy
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Advertising Critique MM 575: Advertising Management Summer I 2012: Monday DeVry University‚ Keller Graduate School of Management Advertising Critique I. Introduction: Welcome as a customer of The Keller Advertising Agency! We are very great full and we feel very honored that you have chosen our agency. As Vice President‚ we want to thank you for choosing our agency to help you introduce your new eReader into the marketplace. Our agency
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It is filled with many stars and constellations‚ planets‚ the moon‚ and many other wonders. Kennedy’s purpose was to send America to the moon and in order to do that‚ he needed support from the people of the United States. John Kennedy uses the rhetoric devices repetition‚ pathos‚ and allusion in order to persuade people to support America going to the moon. To have the audience remember his speech‚ Kennedy emphasizes repetition. He kept repeating certain words like "one" and "we" for example
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What I learned in Visual Merchandising I am really glad that I took this class this semester. It helped me to further my knowledge on things that are important for my major (Fashion Merchandising). I learned how to work with others‚ which I have not had to do in a while. The class also helped me to present in front of a group of people‚ which I thought I was not comfortable with‚ but once I did it‚ it gave me the feeling that I can do this anytime! I learned the basic rules on how to do a
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developments. Through the entirety of this somewhat informal and arguably flirtatious conversation between the Greek philosopher Socrates and the aspiring orator Phaedrus‚ I attempt to illustrate how Plato establishes his theory of a true art of rhetoric. The Phaedrus begins with Socrates encountering Phaedrus in Athens‚ where Phaedrus remarks that the famed rhetorician Lysias wrote a speech on favoring a relationship with a non-lover as opposed to a lover. Doubly stricken by the opportunity to
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disenfranchised party members has provided the backdrop to Donald Trump’s presidential campaign. In the current presidential election Republican candidate Donald Trump has been covered more extensively than any other candidate. Much of Donald Trump’s rhetoric are centered around shock value statements that make perfect controversial sound bites that are then repeatedly played on news channels‚ television shows‚ and posted online. According to an estimate by the New York Times the air time Donald Trump
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Monday Time: 13:00 to 13:30 1st ad:- Fogg deo Questionnaire: 1) Mention the target audience of the advertisement. Ans: Men(age group 16 to 35 years) 2) What was the television show before and after the advertisement? Ans: Emotional Atyachaar 3) Did you like it or no? Y? Ans: yes‚ I like it. The dialogues and statements used in the ad draw your attention towards it and you intend to buy it. 4) Mention the time and duration
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Revista Alicantina de Estudios Ingleses 13 (2000): 67-88 Text World Creation in Advertising Discourse Laura Hidalgo Downing Universidad Autónoma‚ Madrid lhidalgo@bosque.sdi.uam.es ABSTRACT This article explores the way in which text worlds are created in advertising discourse by analysing linguistic choices and features of context which are crucial in the determination of specific relations between sender(s) and target audience(s)‚ in particular‚ deixis and frame knowledge. The argument
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Vis Com Study Guide Exam II * Vector vs. raster: * Vector: Vector graphics is the use of geometrical primitives such as points‚ lines‚ curves‚ and shapes or polygon(s)‚ which are all based on mathematical expressions‚ to represent images in computer graphics. (more than a straight line) * Raster: image‚ or bitmap‚ is a dot matrix data structure representing a generally rectangular grid of pixels‚ or points of color‚ viewable via a monitor‚ paper‚ or other display medium.
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