1. SWOT analysis of 2 companies. A. SWOT analysis of AIRTEL : SWOT analysis of VODAFONE : Strength 1.One of the most popular cellular service provider in India 2.One of the largest Telecom operator in the world 3.Only Indian operator‚ with VSNL‚ that has an international submarine cable 4.High brand visibility 5.Strong advertising with ZooZoo concept 6.Tieup with international sports like FormulaOne Weakness 1.Price competition from BSNL and MTNL 2.Untapped Rural
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CHAPTER I INRODUCTION INTRODUCTION Indian telecommunication Industry is one of the fastest growing telecom markets in the world. India is set to surpass US to become the second largest wireless network in the world with a subscriber base of over 300 million by April‚ according to the Telecom Regulatory Authority of India (Trai). The month of April 2008 will see India’ wireless subscriber base that currently stands at 250.93 million surpassing that of the US to
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concluded at the end of day 34 of the bidding and 183 rounds. The overall license fee stands at Rs168bn (US$3.6bn)‚ up 379% from the reserve price of Rs35bn (US$755mn). Bharti‚ Aircel‚ and RCOM won 3G bids in 13 circles each‚ Idea won in 11 circles‚ and Vodafone and Tata won in 9 circles each. We estimate the government could raise ~Rs921bn (US$20bn) from the 3G and BWA auctions or 1.2% of the country’s GDP. Tariff wars behind us: In the five months since the launch of “per-second billing” by Tata and the
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Research Proposal Research Question: In order to make maximum revenues profitably‚ is it better for Teritree to expand into the US market or to continue growing in India? Rationale: Teritree is currently focused on marketing its CEMANTIKA product to small‚ medium and large enterprises in India. They are facing significant pricing pressure because the Indian market is very price sensitive. Their sales cycles are long as customers require long trial periods. This is making it difficult to grow their
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Mobile Services Operators Mobile Services GSM 2G & 3G Mobinil‚ Vodafone‚ Etisalat. SMS One to One Sama Tel‚ Digital sound‚ EME‚Quasar‚RazyTech‚ SMS one to many Egypt Linx‚OTS‚Arpu +‚Stryx‚ VictoryLink‚ VASMIX‚Techno Wireless‚MNS‚Advansys‚I Egypt Call‚ Actel Egypt . Telecom Industry External Assessment Voice‚ Solution‚Binary Waves‚T.A Telecom‚Razy Tech Data Services Operators Data Services Registrar TE Data ‚ Vodafone Data‚ Link (Registrar)‚ ENU. Internet Class A Internet Class B
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Organizational strategy can be defined by examining: the analysis of the strategy‚ the choice of strategies and the realization of strategies. The analysis of the strategy: the process begins with the definition of the mission and the long-term objectives of the company. Any choice has to predict its future evolution and continuously follow the undergoing of the process. The analysis of the strategy points out: what is or what should be the strategic position of the company towards the competing
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ETM 502 Project Management Assignments (Project Management by Gray & Larson‚ 5th Edition) Spring 2014 Number Assigned/Due Date Chapter Assignment 1) 12/03/2014-24/03/2014 Ch. 1 Ch. 2 Ch. 3 Ch. 4 Ch. 5 RQ.4 RQ.2‚ Ex.7. RQ.3‚ Ex.4 & Case Orion Systems (A) RQ.3‚ Ex.1 Ex.3 Ch. 1 – RQ.4 The technical and sociocultural dimensions of project management are two sides to the same coin. Explain. The technical and socio-cultural dimensions of the modern project management are two
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Marketing Management | NIVEA | | | | Deanne Dharmai | 5/20/2012 | | TABLE OF CONTENTS 1. Executive Summary … 3 2. Introduction … 4 3. Marketing Mix … 5 4. Ansoff Matrix … 8 5. BCG Matrix … 12 6. STP … 13 7. Promotion Strategies … 14 8. Conclusion … 16 9. Reference … 17 EXECUTIVE SUMMARY Nivea as is a leading skin care brand in the world. This report is based on how Nivea
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250 million telephone lines making it the third largest network in the world after China and USA. With a growth rate of 45%‚ Indian telecom industry has the highest growth rate in the world. And in this context whenever we talk of mobile telephony‚ Vodafone as a brand must be taken in to account. Nowadays there is lot of competition between different telecom operators who in order to add more subscriber base to the existing figures comes out with attractive customer schemes and virtually there is a
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diversification‚ its definitions‚ kinds/classifications‚ and the companies which utilized this strategy tool and became successful will be cited. II. Igor Ansoff and his Product-Market Growth Matrix H. Igor Ansoff was a Russian American‚ applied mathematician and business manager‚ and is known as the father of Strategic management. In 1957‚ Ansoff developed the Product-Market Growth Matrix‚ which was a tool he created to plot generic strategies for growing a business via existing or new products‚ in
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