the requirement For the Award Master of Management Studies Under the Guidance of Prof. Mona Sinha Submitted by:Vailankanni D’souza MMS SEM I Roll no. 12 INTRODUCTION Why Airtel v/s Vodafone The dominant players in India are Airtel‚ Reliance Infocomm‚ Vodafone‚ Idea cellular and BSNL/MTNL but Vodafone drew my attention with its marketing strategy and Airtel with its Innovations and product development. To me both are striving hard to sustain the market pressure‚ playing their cards well &
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India’s much awaited third generation (3G) mobile services auction was reschedule to February 2010 as we shared in our earlier news. Before the long expected 3G auctions‚ telecom experts advised prospective operators to search for the High-end customers in their existing subscriber base and prepare to them to shift to high speed download with the 3.5G that the third generation spectrum would facilitate. The telecom expert’s view at a 3G India Mobile Operators Executive Summit was that the new
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Introduction: Starting from telegraphic and telephonic systems in the19th Century‚ the field of telephonic communication has now Expanded to make use of advanced technologies like GSM‚ CDMA and WLL to the great 3G Technology in mobile phones. Day by day‚ both the Public Players and the Private Players are Putting in their resources and efforts to improve the Telecommunication technology so as to give the maximum to Their customers. In business‚ it is important to use various and innovative
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A Project Report On “Comparative analysis of MARKETING STRATEGIES OF Vodafone & AIRTEL” “BACHELORS OF BUSINESS ADMINISTRATION” SUBMITTED BY:- Deepanshu Tanwar BBA 3rd sem Roll No. 083 SUBMITTED TO Mrs. Anjali Singh lecturer Jagannath international management school Vasant kunj New Delhi Acknowledgement I DEEPANSHU TANWAR‚ SINCERELY THANKFUL TO ALL THOSE PEOPLE WHO HAVE BEEN GIVING ME ANY KIND OF ASSISTANCE IN THE MAKING OF THIS PROJECT REPORT. I express my gratitude to
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India……………………………………… 3 2. About Airtel………………………………………………………. 5 3. About Airtel 3G data card………………………………………. 6 4. 4P’s of Airtel 3G data card……………………………………… 7 5. About Vodafone…………………………………………….……. 8 6. About Vodafone 3G data card………………………………..… 8 7. 4P’s of Vodafone 3G data card……………………………….… 9 8. About BSNL……………..………………………………………. 10 9. About BSNL 3G data card……………………………………… 10 10. 4P’s of BSNL 3G data card……………………………………... 11 11.
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major players in this sector are Bharti Airtel with market share of 25.4%‚ Reliance communications with a share of 14.99%‚Vodafone Essar with a share of 19.31% and BSNL with a share of 22.99%. Various political‚ social‚ economic and technological conditions prevailing in Indian telecom industry presents a good picture for growth. Market is highly concentrated‚ distribution occurs through levels and pricing is customer oriented. Airtel leads in imports of tower equipments and other equipments
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M-Commerce- An Overview on Issues and Solutions Abstract Mobile Commerce (M-Commerce) is any direct or indirect transaction conducted and facilitated through a wireless telecommunication network. Throughout the 1990s the introduction of the internet and ecommerce reshaped the way that businesses do business and the way that consumers interact with businesses. Businesses took the opportunity to automate many processes that before would have been handled manually‚ from ordering to customer service
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ACQUISITION | 11-19 | 3. | MERGERS AND ACQUISITIONS IN TELECOM SECTOR | 20-23 | 4. | CASE STUDY-MERGER OF VODAFONE AND HUTCHISON ESSAR LTD | 24-38 | 4.A | Profiles of the company | 24 | 4.B. | Vodafone- Essar: The case | 26 | 4.C | Why Hutch wanted to exit?Why Vodafone wanted to acquire Hutch? | 28 | 4.D | Financial position of Vodafone after merger | 31 | 4.E | Taxation issue in Vodafone – Hutch deal | 34 | 5. | CONCLUSION OF THE PROPOSED STUDYLIMITATION OF THE PROPOSED STUDY | 39-40
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Power Distribution Reforms in India – A journey from Monopoly towards Competition. Case Objective: Power a basic human need is the critical infrastructure on which modern economic activity is fully dependent. Only 55% households in India have access to Electricity. Most of those who have access do not get uninterrupted reliable supply. In this era of globalization‚ it is essential that electricity of good qualities is provided at reasonable rates for economic activity so that competitiveness increases
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A Comparison Between Bharti Airtel and Vodafone Essar Airtel as well Vodafone both are the best telecom companies of India. They are the largest service providers in India in term of cellular services. Both are the toughest competitors of each other. Vodafone with its new services and facilities is becoming a threat for airtel as well as other cellular companies like Tata indicom‚ Reliance‚ Idea‚ BSNL‚ etc. Today what people need is better connectivity and low priced GPRS facility so that they
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