Part One: Executive Summary Nature of the opportunity 1) India has a young consumer market. a. This will be a potential target market because young adults in the India community want to be up to date with technology. b. Young people of India today are more likely to spend money on technological items. c. India will be advertising cheaper cell phones throughout the country so that more young people can afford them based on their income. d. With India’s increasing GDP and average income‚ younger
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mix. The marketing mix is a combination of the four Ps- product‚ price‚ promotion and place. [Solomon et al (2011)‚p.21 & 22] In my own experience as a consumer‚ every company must need to use the marketing mix. For example‚ if we think about Vodafone
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THE INTERNET PROJECT Module Code 5N1611 TABLE OF CONTENTS INTRODUCTION 3 ANTI-VIRUS PROTECTION 3 CONCLUSION 5 AUTHENTICATION 5 ENCRYPTIONS 5 FIREWALLS 6 CONCLUSION 12 BIBLIOGRAPHY 12 INTRODUCTION Anti-virus protection Antivirus software is essential protection for any business or home users that is connected to internet. This software needs to be applied not only to single personal computers but to a network as a whole. This should ensure that viruses carried
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products and services in the market. To maintain their competitive position‚ UPC gained access to new and complementary capabilities‚ resources and businesses. Furthermore‚ the major competitors of UPC are Ziggo‚ KPN‚ Telfort‚ TELE2‚ Online‚ and Vodafone. UPC Ziggo What are the different strategic groups? Dimensions to Consider for Structural Analysis (Strategic Groups) within Industries 1. Specialization - Width of product line 2. Brand identification - Advertising 3. Product
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Orange The Orange brand is all about simplifying the mobile user’s experience and relating to human rather than technology. Although being an MNO means that Orange has to highlight technical aspects of its brand as well to highlight the quality of its brand experience‚ but Orange tends to do that by employing technology as a tool for a better future rather than an end in itself. For Orange‚ being an MNO is all about enabling people to interact and communicate in the richest ways possible and the
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htm&pc=001/008/002/016/001&mnu=52910&mfp=001/008&st=&cy= Rangaprasad‚ P. (2012‚ March). A Setback in Fighting Tax Avoidance in India: Vodafone vs. Union of India. Retrieved December 2012‚ from Financial Integrity and Economic Development: http://www.financialtaskforce.org/2012/03/09/a-setback-in-fighting-tax-avoidance-in-india-vodafone-vs-union-of-india/ Rau‚ A.‚ & Ghosal‚ P. (n.d.). Entering the Tiger’s Den: Foreign Investment in India Through Mauritius or Singapore. Retrieved
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1. SWOT analysis of 2 companies. A. SWOT analysis of AIRTEL : SWOT analysis of VODAFONE : Strength 1.One of the most popular cellular service provider in India 2.One of the largest Telecom operator in the world 3.Only Indian operator‚ with VSNL‚ that has an international submarine cable 4.High brand visibility 5.Strong advertising with ZooZoo concept 6.Tieup with international sports like FormulaOne Weakness 1.Price competition from BSNL and MTNL 2.Untapped Rural
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CHAPTER I INRODUCTION INTRODUCTION Indian telecommunication Industry is one of the fastest growing telecom markets in the world. India is set to surpass US to become the second largest wireless network in the world with a subscriber base of over 300 million by April‚ according to the Telecom Regulatory Authority of India (Trai). The month of April 2008 will see India’ wireless subscriber base that currently stands at 250.93 million surpassing that of the US to
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concluded at the end of day 34 of the bidding and 183 rounds. The overall license fee stands at Rs168bn (US$3.6bn)‚ up 379% from the reserve price of Rs35bn (US$755mn). Bharti‚ Aircel‚ and RCOM won 3G bids in 13 circles each‚ Idea won in 11 circles‚ and Vodafone and Tata won in 9 circles each. We estimate the government could raise ~Rs921bn (US$20bn) from the 3G and BWA auctions or 1.2% of the country’s GDP. Tariff wars behind us: In the five months since the launch of “per-second billing” by Tata and the
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Mobile Services Operators Mobile Services GSM 2G & 3G Mobinil‚ Vodafone‚ Etisalat. SMS One to One Sama Tel‚ Digital sound‚ EME‚Quasar‚RazyTech‚ SMS one to many Egypt Linx‚OTS‚Arpu +‚Stryx‚ VictoryLink‚ VASMIX‚Techno Wireless‚MNS‚Advansys‚I Egypt Call‚ Actel Egypt . Telecom Industry External Assessment Voice‚ Solution‚Binary Waves‚T.A Telecom‚Razy Tech Data Services Operators Data Services Registrar TE Data ‚ Vodafone Data‚ Link (Registrar)‚ ENU. Internet Class A Internet Class B
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