PESTEL Analysis of MaCdonalds 1. OVERVIEW McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants‚ serving around 68 million customers daily in 119 countries. Headquartered in the United States‚ the company began in 1940 as a barbecue restaurant operated by Richard and Maurice McDonald; in 1948 they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent
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PESTEL ANALYSIS OF FRANCE INTRODUCTION: France‚ officially known as French Republic‚ is the land where famous French Revolution took place. Fashion starts here and it is known for its wines and fragrances. Paris is the capital city of France and one of the 7 wonders is found there i.e. Eiffel Tower. It is the world’s fifth largest economy and second largest European economy‚ a major chunk of revenues come from tourism as it is the world’s most visited place. PESTEL Analysis of this happening country
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in developing a competitive strategy. The concept was first introduced by Michael Porter in his 1985 book “Competitive Advantage.” A value chain is a set of activities that an organization carries out to create value for its customers. Porter proposed a general-purpose value chain in which he felt it was important for companies to examine all of their activities and see how they’re connected. According to Porter‚ going through the chain of organization activities will add more value to the product
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warner has primarily a ‘Narrow approach’ Porter suggest companies with a narrow approach are considered as “cost leaders” continuing to say “these are Firms choosing to serve broad markets and to derive advantage through low costs” Porter‚ M.E. (1991). Time Warner doesn’t just seek the status of “cost leader” they also purse “focus strategies” Porter states “these are firms targeting narrow market segments and by emphasizing either low costs or uniqueness” Porter‚ M.E. (1991). On the other hand‚
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Essex County College Porter’s Five Modules Porter’s Five Forces is a groundwork for industry analysis and business strategy development which was invented by Michael Porter in 1979. Three of Porter’s five forces relates to competition from external sources. The remaining two are internal threats. These five forces include three forces from horizontal competition such as the threat of substitute products or services
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Porter Five Forces Analysis One of the most effective ways to measure the level of attractiveness of medical device industry is Porter Five Forces Analysis. According to porter (2008)‚ there are five forces that influence the level of profitability of any industry; therefore‚ companies must obtain sustainable competitive advantage in order to survive. These forces are rivalry‚ threat of substitutes‚ threats of new entrants‚ supplier power‚ and buyer power. (Porter‚ para 3) Rivalry The medical
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Logistics Practice Paper 2012 Section 1 1. Explain the following concepts 1. Extended enterprise 2. Terminal delays 3. Reorder level 4. VMI 5. Pipeline inventory 2. Read the case and answer the following questions Mumbai Flour mills provide high-quality bakery flours to commercial bakers as well as to the consumer market. The commercial buyers have consistent demand and brand-loyalty‚ whereas consumers have minimal brand-loyalty but also generally prefer
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PESTLE ANALYSIS OF CHINA Introduction Location: It is Northwest of the Tibet. The greater part of the country is mountainous. Its principal ranges are the Tien Shan‚ the Kunlun chain‚ and the Trans-Himalaya. These separating China from South and Central Asia. Mt. Everest (8‚848 m)‚ lies on the China–Nepal border‚ while the world’s second-highest point‚ K2 is situated on China’s border with Pakistan. Capital:- Beijing World’s second-largest country by land area‚and the third- or fourth-largest
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Political Factors Political factors has to do with politics of the day prevailing in country. It is generally assumed that if political temperatures are down; businesses tend to flourish and the vice versa is also correct. In this particular case‚ it can be said that it is neutral and thus not expected to cause much rubble in the new companies operations. However‚ future political challenges cannot be ruled out. Nike being number one sportswear in the USA‚ its profits‚ turnovers‚ marketing sponsor
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The Organization: WestJet Competitors: AMR Corporation (American Airlines)‚ Air Canada‚ Alaska Air Group‚ Inc. Markets: Vacation goers who would prefer flying instead of driving long hours and business travelers where they can get a faster service because they have to be somewhere in a specific time. Industry (or sector): Airline Industry The Macro-environment: Political‚ Economic‚ Social‚ Technological‚ Environmental and Legal POLITICAL: Transport Canada regulates the pre-board security
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