ZooZoo‚ the new brand ambassador of Vodafone‚ has created a furore in the advertising industry. Zoozoos have been successful in giving Vodafone a makeover and establishing maximum brand presence. I consider it to be a perfect example of a well-laid out marketing strategy for the following reasons: Vodafone chose the Indian Premier League 2 (IPL-2) as a platform to launch their advertisement‚ which proved to be a great marketing strategy. Cricket is considered to be a religion in India‚ and Zoozooz
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Introduction1 2. Description of Digital Evidence2 3. Principles of Cyber Forensics3 4. Examination of Digital Evidence4 4.1 Preserving the evidence5 4.2 Locating the evidence6 4.3 Selecting the evidence 7 4.4 Analysing the evidence 8 4.5 Validating the evidence 9 4.6 Presenting the evidence 12 5. The Importance of Crime Reconstruction Hypotheses and Alternate Hypotheses 14 6. Conclusion 15 References 16 1. Introduction With the rapid development
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Audit Evidence This chapter deals with the types of evidence decisions auditors make‚ the evidence available to auditors‚ and the use of that evidence in performing audits. NATURE OF EVIDENCE • Evidence is any information used by the auditor to determine whether the information being audited is stated in accordance with the established criteria. • Evidence includes information that is highly persuasive‚ such as the auditor ’s count of marketable securities‚ and less persuasive information
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COMPARATIVE OF CONSUMER SATISFACTION BETWEEN AIRTEL 1 AND VODAFONE CONSUMER A consumer is an individual who purchase or has the capacity to purchase goods and services offered for sale by marketing institutions in order to satisfy personal or household needs‚ wants or desires. According to a statement made by Mahatma Gandhi‚ ‘consumer refers to the following‚ “A consumer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an outsider
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quality and quantity of audit evidence to be obtained when auditing financial statements and the procedures for obtaining that audit evidence. Audit Evidence (AE) "Audit evidence" means the information obtained by the auditor which includes source documents and accounting records underlying the financial statements and corroborating1 information from other sources. The auditor should obtain sufficient appropriate audit evidence to be able to draw reasonable
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Evidence of abuse is important so it needs to be preserved‚ this can be done in a variety of different ways. You can preserve evidence by only touching things you need to‚ securing all evidence somewhere it can not be tampered with by anyone‚ keeping logs of all conversations involving the abuse and keeping all relevant people up to date with details as often as possible‚ also taking photographs is a good way of preserving evidence. However the best way to preserve evidence is to inform the relevant
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AUDIT EVIDENCE Audit Evidence Definition : All the information used by the auditor in arriving at the conclusions on which the audit opinion is based. This includes the information contained in the account records underlying the financial statements and other information. Additionally‚ audit evidence should be persuasive‚ rather than convincing. There are different levels of reliability of audit evidence‚ some providing more evidence than others. There are nine types of audit evidence :
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FINAL DISSERTATION TO EXPLORE THE IMPACT OF INNOVATION ON MOBILE PHONE TECHNOLOGY – A COMPETITIVE CASE STUDY OF VODAFONE AND O2 SUBMITTED BY HAMMAD RAZA BITE ID: 40907 Submitted in partial fulfilment of the requirement for the MBA Innovative Management In collaboration with Coventry University and the British Institute of Technology & E-commerce August 2011 LETTER OF TRANSMITTAL August 15‚ 2011 Dr. Hasan Gilani Project Supervisor Coventry University Dear Sir:
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Criminal evidence is any exhibit or testimony regarding a crime. It can take many forms‚ and is typically used to establish that a crime has been committed and identify blame or fault in a criminal case. What constitutes acceptable criminal evidence varies somewhat between legal systems‚ although ideally‚ evidence provides reasonably reliable information that gives a more complete picture of a crime The outcome of many criminal law cases will depend upon the strength and admissibility of evidence -- including
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Different types of evidence in Eye witness testimony: When deciding the guilt or innocence of individuals in court‚ juries‚ judges‚ and police investigators rely on three major types of evidence. Often‚ experts are relied on for information. For example‚ the mental state of the individual being accused. This “expert testimony‚” is not often relied on in Canadian court because some judges believe the information that is offered by experts‚ Psychologists in particular‚ is common sense. There are
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