"Vodka" Essays and Research Papers

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    Simple Distillation: A Test on the Amount of Ethanol Present in Vodka By: Morales‚ Michah A. Ogsimer‚ Juk Rances F. Pacia‚ Carissa Jenelle Y. Panganiban‚ Aean Genesis R. Rabang‚ Maika I. 2B-Medical Technology‚ Faculty of Pharmacy‚ University of Santo Tomas ABSTRACT Distillation is a technique in separating two liquid components. There are two types of distillation used in this experiment known as the simple and fractional distillation. The objective of this experiment was to be able to determine

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    Issues 1. Did Krasnovski perform a good job by leveraging Kalashnikov ’s name in branding Russian Vodka? What other products can be leveraged on Kalashnikov ’s name? 2. Are the brand element chosen by Krasnovski relevant and deliver what it intend to deliver? 3. How should Krasnovski address the issue of ban of Kalashnikov vodka complaint by Portman Group? Analysis Kalashnikov is an inventor of AK 47 assault rifle and this weapon is known in many part of the word simply by the name Kalashnikov.

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    Case Svedka

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    1998‚ Svedka was launched as the first mid-tier vodka marketed to 21 - 35 year olds. Svedka was originally launched in states across North America. The expansion of vodka brands increased the desire for high priced liquor and awareness of the quality and appeal of vodka. Cuvelier believed customers were willing to stretch their wallets in the mid-market vodka industry to pay a higher price for a better quality‚ reasonably priced product. SVEDKA vodka launched with a brand vision: to put

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    marketing

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    Intermediaries: AVINAA has many marketing intermediaries that distribute products to customers in more than 37 cities of Vietnam. Especially‚ AVINAA vodka is sold and distributed in the largest cities and populous cities of Vietnam and almost big districts in these cities. Those channel firm are mainly retailers. http://www.avinaa.com/  (AVINAA vodka > Distribution agents)  a. Strengths:  - AVINAA has many large retail corporations and stores available‚ which assist company to find target markets

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    jello shots

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    mandarin orange vodka  7 *LEMON DROP* (boil 1 cup water‚ add lemon jello‚ citrus vodka‚ top with sugar sprinkles just before its fully set up)  8 *GRAPE CRUSH* (boil 1 cups water‚ add grape jello‚ 1/2 cup plain vodka‚ 1/2 cup chambord)  9 *HAWAIIAN* (boil 1 cup water‚ add pineapple or blueberry jello‚ 1 cup coconut rum)  10 *GIN & TONIC* (boil 1 cup tonic water‚ add lime jello‚ 1 cup gin) 11 *LEMON LIME* (boil 2 cups sprite‚ add lemon and lime jellos‚ 2 cups citrus vodka)  12 *BLUEBERRY*

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    Black Fly Beverage Company‚ Inc. 1. Identify Black fly’s customer groups and their needs. Customer groups: residents lived in Ontario who are seeking a fresh alternative to the mainstream vodka cooler. These customers preferred vodka coolers with natural-tasting‚ less sweet‚ local and identifiably Canadian ingredients. 2. Identify black Fly’s current process. It is a good process? * Mixing process: 14hrs * Preparation: Clean and set up each tank; 1.5hrs * Step 1: Mixing; 1.5hrs;

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    Sexism in Advertising

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    Effective Speaking       Persuasive Speech: Sexism in Advertising                    (SKY Vodka) Working Hard‚ Getting It Easy   Advertising is all about the hook. What gets the consumer to view the product in a way that makes them want to buy that product? The attraction between the consumer and the brand is what inevitably is the deciding factor on whether a product is bought or not. The racier‚ more explicit‚ more daring advertisements that go the distance get more exposure which thus

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    42Below SWOT analysis

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    42 Below SWOT Analysis Identifying the strength 42 Below is renowned for its unique Kiwi flavours including feijoa (pineapple guava)‚ manuka honey‚ passionfruit and kiwifruit. The innovation and new product activity surrounding the vodka category has been in the area of flavours so flavours have been a real source of growth. 42 Below able to be sold in duty free stores throughout Australia and Asia as well as an agreement with Pearl beverages for importation into the United States. 42 Below

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    Living in the Western world makes us all consumers. On a daily basis we are faced with hundreds to thousands of advertisements‚ which are composed of forces‚ strategies‚ tactics and forces. We often rationalize our purchases by believing that our consumerism has been derived by the products utility. Unfortunately our purchases primarily stem from the fact that we have “bought the dream” of the product‚ as the famous Barnum claimed. Socializing and partying are two aspects which are rampant in large

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    likely to buy vodka drinks over men. I went to a bar on the square where my boyfriend is a bartender on Wednesday night. I sat with him and watched sixteen people purchase various alcoholic beverages. I created a table that I could fill out while I was listening to the drinks they ordered. I watched each person order the drink‚ pay for it‚ and then drink it. There were nine women that came up to him to order drinks. The drinks consisted of two vodka sodas‚ two vodka cranberries‚ three vodka waters‚ and

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