1. What are the strategic capabilities of IKEA? From the VIRO table (appendix 1) IKEA’s strategic capabilities are grouped into the following categories - Brand/quality reputation Financial strength Production capacity. Brand/Quality reputation IKEA operates (in 2002) 154 stores in 22 countries and serviced 286 million customers. With a 14% share of the market (in America)‚ there is huge opportunity for growth via a continued marketing campaign to leverage off its brand‚ differentiating
Premium Management Strategic management Marketing
Bharti has spent a considerable amount on advertising its mobile phone service‚ Airtel. Besides print advertising‚ the company had put up large no of hoardings and kiosks in and around Delhi. The objective behind designing a promotion campaign for the ‘Airtel’ services is to promote the brand awareness and to build brand preferences. It is trying to set up a thematic campaign to build a stronger brand equity for Airtel. Since the cellular phone category itself is too restricted‚ also the fact that
Premium Mobile phone
MARKETING STRATEGY of BHARTI AIRTEL - September 10th‚ 2010 Bharti Airtel Limited Business Description Provides mobile‚ broadband & telephone (fixed line) and enterprise services (carriers & services to corporate) Established July 07‚ 1995‚ as a Public Limited Company Highlights for Second Quarter and Half Year Ended September 30‚ 2006 Market leader with a market share of all India mobile subscribers at 21.4% Highest ever-net addition of 41.1 lakh customers in a
Premium Mobile phone
under a new Rs 244 offer‚ Airtel users are able to avail 1GB data per day for 70 days. This one comes with unlimited STD and local calls‚ yet there is a maximum limit of 300 minutes of free Airtel to Airtel calls daily‚ and 1200 minutes of free calls on the network per week. Meanwhile‚ in the Rs 399 pack‚ there is a limit of 3‚000 minutes for the 70-day period. Calls made to the same network will have a limit of 300 minutes per day and 1‚200 minutes per week. Airtel also has some data only
Premium Financial ratios Generally Accepted Accounting Principles Financial ratio
Airtel Bangladesh Ltd Airtel is an Indian communications company with operations in 19 countries that are around Asia and Africa and they have over 200million customers. Airtel deals with mobile telecommunication‚ home phone lines‚ broadband internet and other telecom solutions. Airtel Bangladesh Ltd. is a GSM-based cellular operator in Bangladesh. Airtel is the sixth mobile phone carrier to enter the Bangladesh market‚ and launched commercial operations on May10‚ 2007.Warid Telecom International
Premium Mobile phone Telecommunications Bharti Airtel
A Comparison Between Bharti Airtel and Vodafone Essar Airtel as well Vodafone both are the best telecom companies of India. They are the largest service providers in India in term of cellular services. Both are the toughest competitors of each other. Vodafone with its new services and facilities is becoming a threat for airtel as well as other cellular companies like Tata indicom‚ Reliance‚ Idea‚ BSNL‚ etc. Today what people need is better connectivity and low priced GPRS facility so that they
Premium Vodafone Customer service Bharti Airtel
A Comparative Study Of Hutch‚ Spice and Airtel A COMPARATIVE STUDY OF HUTCH‚ SPICE AND AIRTEL WITH RESPECT TO STUDENT’S SCHEME IN BANGALORE Dissertation submitted in partial fulfillment of the requirement for the award of the degree of MASTER OF BUSINESS ADMINISTRATION OF BANGALORE UNIVERSITY By SAJU RAGHAVAN Register Number: 05 MJCM 6039 Under the guidance of Prof. V.Chandrakala 2006 – 2007 A Comparative Study Of Hutch‚ Spice and Airtel EXECUTIVE SUMMARY In the money oriented
Premium Marketing Sampling
A study on data sales of airtel in rural market at Bharti Airtel Ltd‚ TVM A STUDY ON DATA SALES OF AIRTEL IN RURAL MARKET AT BHARTI AIRTEL LIMITED‚ TRIVANDRUM Submitted in partial fulfillment of the requirement for the award of degree of MASTER OF BUSINESS ADMINISTRAN Submitted by DILEEP A M MGT 0905259 Under the guidance of Faculty Guide Mrs. VEENA P K Faculty‚ IMK Alleppey Project Guide Mr. DIXEN ELIAS Zonal Sales Manager‚ Bharti Airtel Ltd‚ Trivandrum. INSTITUTE OF MANAGEMENT IN KERALA
Premium Mobile phone Bharti Airtel Sunil Mittal
Bharti Airtel From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search Bharti Airtel Limited | | Type | Public company BSE: 532454 NSE: BHARTIARTL | Industry | Telecommunications | Founded | 7 July 1995 (1995-07-07) | Founder(s) | Sunil Bharti Mittal | Headquarters | New Delhi‚ India | Area served | South Asia‚ Africa and the Channel Islands | Key people | Sunil Bharti Mittal (Chairman) and (MD) | Products | Fixed-line and mobile telephony‚ broadband and fixed-line
Premium Bharti Airtel Mobile phone Sunil Mittal
A Project Report On “Comparative analysis of MARKETING STRATEGIES OF Vodafone & AIRTEL” “BACHELORS OF BUSINESS ADMINISTRATION” SUBMITTED BY:- Deepanshu Tanwar BBA 3rd sem Roll No. 083 SUBMITTED TO Mrs. Anjali Singh lecturer Jagannath international management school Vasant kunj New Delhi Acknowledgement I DEEPANSHU TANWAR‚ SINCERELY THANKFUL TO ALL THOSE PEOPLE WHO HAVE BEEN GIVING ME ANY KIND OF ASSISTANCE IN THE MAKING OF THIS PROJECT REPORT. I express my gratitude to
Premium Mobile phone Bharti Airtel Brand