Chennai 600017‚ India CONTENTS Certificate 3 Acknowledgment 4 Introduction to CRM 5 Objectives 7 Company Overview 8 • Product 9 • Corporate Structure 11 • AIRTEL Enterprise Services 11 Methodology 15 • Primary Data Sources 15 • Secondary Data Sources 15 Analysis 16 • SWOT Analysis 16 • BCG Matrix 19 • Environmental Analysis
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LAN-WAN inter networking‚ optical networking‚ voice over Internet protocol and wireless data service etc. MARKET SHARE TELECOMMUNICATION COMPANY Sl. No. | Name of Company | Total Sub Figures | Additions in Aug | % Market Share | 1 | Bharti Airtel | 171‚846‚824 | 1‚150‚298 | 28.09% | 2 | Vodafone Essar | 144‚144‚031 | 1‚133‚024 | 23.56% | 3 | IDEA | 98‚441‚714 | 2‚330‚239 | 16.09% | 4 | BSNL | 90‚622‚219 | 388‚057 | 14.81% | 5 | Aircel | 59‚191‚661 | 602‚312 | 9.68% | 6 | Uninor |
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A 4G primer WhAt is 4G? 4G stands for fourth generation‚ the wireless technology standard that’s considered the successor to the 3G‚ or third-generation‚ high-speed‚ mobile telecom standard. The key difference is that it’s designed for wireless or mobile data services using spectrum or airwaves more efficiently‚ enabling speeds of as much as 100 mbps (megabits per second) theoretically. Typically‚ 4G technologies don’t work on the switching systems used in mobile telephony but are deployed on Internet
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Measuring the success of the strategy Vodafone’s sponsorship deal with Manchester United costs Vodafone £30 million over a four year period. Vodafone clearly has to evaluate the effectiveness of this partnership in terms of its own marketing objectives. It does so in four ways: • General awareness is measured through consumer research. For example‚ consumers may be asked questions such as "Did you know that Vodafone sponsors Manchester United?" • The impact of phones and accessories is measured
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Executive summary: Movies are one of the best recreations for people in their leisure. Nowadays people are moving their interest towards 3D movies as a result starting of 3D movie theater is a want of people.Problem definition involves discussion with the decision makers‚ interviews with industry experts‚ analysis of secondary data and perhaps some qualitative research.Our objective is to if we start then it would be profitable in term of responsive behavior of consumers and impact in sustainable
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Cosco (India) Fundamental Company Report Including Financial‚ SWOT‚ PESTEL*‚ Competitors and Industry Analysis Phone: +44 20 8123 2220 Fax: +44 207 900 3970 office@marketpublishers.com http://marketpublishers.com Phone: +44 20 8123 2220 http://marketpublishers.com Cosco (India) Fundamental Company Report Including Financial‚ SWOT‚ PESTEL*‚ Competitors and Industry Analysis Date: Pages: Price: ID: September 1‚ 2013 50 US$ 499.00 C37EADB77ADEN Cosco (India) Fundamental
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CUSTOMER RELATIONSHIP MANAGEMENT In TELECOM INDUSTRY 1.INTRODUCTION The most successful companies are those that focus on delivering exceptional customer value through one of three value disciplines‚ while being satisfied with simply meeting industry standards in the other two areas. These disciplines are: Operational excellence‚ Product leadership‚ and Customer intimacy. 1. Operational Excellence Companies attempt to find a combination of price‚ quality and ease of purchase that
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COMPARATIVE ANALYSIS BETWEEN THE MARKETING STRATEGIES OF AIRTEL AND IDEA INTRODUCTION TO TELECOM INDUSTRY Airtel and Idea Comparative Study :- Today the tele communication sector is very important in INDIA. There is very tough competition between various companies. Now a day’s telecommunication companies offering various plans or benefits to customers to outstand the competition in the market. The telecommunication industry‚ in a way‚ creates employment for people. So‚ this project ’s primary objective
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SWOT Analysis SWOT analysis is a tool for auditing an organization and its environment. It is the first stage of planning and helps marketers to focus on key issues. SWOT stands for strengths‚ weaknesses‚ opportunities‚ and threats. Strengths and weaknesses are internal factors. Opportunities and threats are external factors. SWOT analysis is a simple framework for generating strategic alternatives from a situation analysis. It is applicable to either the corporate level or the business unit level
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answer the following assignment questions in my International Business 305 class regarding Cameron International Corporation: 1. Determine which institutional and risk factors must be considered and whether they support entry or not. 2. Conduct a VRIO analysis to determine whether entry is supported. 3. Assess existing cultural issues to determine how they should be addressed should the company enter the market. 4. Determine if the company should pursue FDI with potentially more risk and higher
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