report on Bharti Airtel is done to find out certain objective regarding the strategic approach Adopted by Airtel to stand strongly in the competitive telecom market. Airtel’s marketing strategies are analyses using various models like SWOT analysis‚ PEST analysis‚ Critical Success Factors and Porter’s five forces. The outcomes of these models are properly analyzed to find out the various aspects like companies position and competitors position in the market. This report on Airtel not just give description
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telecommunication company‚ is a wholly owned subsidiary of SingTel. Another associate company of SingTel is Singapore Post Limited (SingPost)‚ providing logistical services in the domestic and international market. Furthermore‚ SingTel owns 32% of Bharti Airtel‚ which is the largest telecommunication company in India. 1.1 Purpose of the report The purpose of the report is to identify and examine three environmental forces and the impact on the marketing activities. 1.2 Scope of the report The report
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Executive Summary In this report‚ the mobile services industry has been analyzed for 3 year period from Apr’09-Dec’11 and Idea Cellular Limited has been compared with both the industry standards and the market leader‚ Airtel. The current and likely future trends in the industry are identified with respect to market dynamics‚ subscriber growth‚ revenue growth‚ policy regulation and investments. It is believed that after a period of price war over the past 3 years‚ a consolidation phase will follow
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Sri Lanka Telecom PLC 3 Etisalat GSM-900/1800 (GPRS‚ EDGE) 2100 MHz UMTS‚ HSPA‚ HSPA+‚ DC-HSPA+ 2.6 GHz LTE (Planned) 4.5 (Q4 2012) Emirates Telecommunications Corporation 4 Airtel GSM-900/1800 (GPRS‚ EDGE) 2100 MHz UMTS‚ HSPA‚ HSPA+ 1.7[112] (Q4 2012) Bharti Airtel Limited 5 Hutch GSM-900/1800 (GPRS‚ EDGE) 2100 MHz UMTS‚ HSPA 0.779[113] (Q4 2009) Hutchison Whampoa Limited Dialog Axiata is one
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Sunil Bharati Mittal is the Chairman & MD of Bharti Group‚ India‚ The largest Telecommunication player of India having its presence in more than 17 Circles of India. Today‚ Airtel has a national network with a presence in nearly every major sector. The Company is one of the India’s Largest Telecomm sector Company having a Market Capitalization of more than Rs.60‚000 Crores. Sunil Mittal & his brothers own 32% of the Company and are therefore worth something like above Rs.20‚000. - Sunil
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India. Here we will come to know about his leadership styles with his real life examples. He is known as one of the most ambitious telecom entrepreneur of India. Now today he heads a successful enterprise which employs over 30000 employees. Bharti Airtel is a part of Bharti Enterprises; it is one of the leading global telecom service providers in Asia and Africa. A Bharti enterprise has done various joint ventures with several global leaders like SingTel‚ Wal-Mart‚ AXA and Del Monte. “Lead and inspire
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BACKGROUND: Family support: Sunil Bharti Mittal‚ born October 23‚ 1957 is an Indian businessman. He is the chairman and managing director of the Bharti group. The $4.5 billion turnover company runs India’s largest GSM-based mobile phone service. Sunil’s father‚ Sat Paul Mittal‚ an MP‚ was always in public life. It was Sunil who started in business (making cycle parts in Ludhiana‚ India) in 1976 at the age of 18 with borrowed capital of Rs 20‚000.The son of a politician‚ Sunil Mittal is a Punjabi
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Idea’s AD Campaigns Idea had decided not to adopt celebrity endorsements in 2002 while its competitors like Bharti Airtel had been using multiple celebrities to promote its brand. !dea was launched as a brand in April 2002... ’A Good !Dea’ Campaign Idea’s promotions in 2006 were based on its tariffs‚ service quality‚ and network coverage. For instance‚ Idea started promoting its Rs.0.5 per local call per minute service aggressively. One of its TVCs featured a bowler and an umpire in a game of
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descriptive research and the sampling design used is stratified proportionate random sampling. The sample size was 100.The target respondents were the customers of AIRTEL‚ AIRCEL‚ BSNL‚ and RELIANCE in a proportionate number. The data was collected using a standardized questionnaire‚ through the interview mode. From the analysis it was found that AIRTEL and AIRCEL are the main competitors for BSNL. AIRTEL’s promotional campaign has played a significant role in attracting customers and its huge amount of
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their strategic investments in six regional mobile operators‚ namely Telkomsel (Indonesia)‚ Globe Telecom (the Philippines)‚ Advanced Info Service (Thailand)‚ Warid Telecom (Pakistan) and PBTL (Bangladesh). The Group also has investments in Bharti Airtel (India)‚ which has significant presence in Bangladesh‚ Sri Lanka and Africa. They are a long term strategic investor and work closely with the associates to grow the business‚ by leveraging their scale in networks‚ customer reach and extensive operational
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