SOUTHWEST AIRLINES CASE STUDY ASSIGNMENT – SUGGESTED STRUCTURE Cover page Contents page MAIN BODY INTRODUCTION (150 WORDS) Purpose of the report What does Southwest Airlines do? What is the background to the organisation? What industry does it operate in? What are its geographical markets? What products and services does it offer and what are the market segments? What are Southwest Airlines’ mission‚ vision and values? What generic strategy
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strategies the company should take for future success. * The aspects of globalization that the company represents. * A stakeholder analysis of the company. * The value chain and the Value‚ Rareness‚ Limitability‚ and Organization (VRIO) framework to assess the company’s competitive advantage and how the advantage can be sustained. * A conclusion‚ including whether—in your opinion—individuals should invest in this company and the reasons for your opinion. Essay Body:
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Amazon.com‚ world’s largest online retailer has started its India-specific operations through its newly launched website amazon.in. The introduction of 100% FDI in retail by the union government has enabled it to launch its operations here. Amazon.in Homepage It will continue to operate junglee.com‚ its subsidiary and an online marketplace. Also‚ US based e-commerce giant will both operate as marketplace and retailer on its official site amazon.in. Two days ago it introduced range of electronic
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Retrieved July 27‚ 2013‚ from Ecycle St Louis: http://www.ecyclestlouis.org/why.php (n.d.). Retrieved July 27‚ 2013‚ from Auckland City Council: http://www.aucklandcouncil.govt.nz/EN/environmentwaste/rubbishrecycling/Pages/WasteAndYourOptions.aspx#ewaste Alibaba. (n.d.). Retrieved July 27‚ 2013‚ from http://www.alibaba.com/product-gs/399012618/V6_288_6_person_office_partition.html
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9/9/2011 CAPTER 11: ORGANIZATIONAL DESIGN AND CONTROL CASE: Alibaba.com ORGANIZATIONAL STRUCTURE ( DESIGN ) The firm’s formal reporting relationships‚ procedures‚ controls‚ and authority and decision making processes. Specifies the work to be done and how to do it in line with the firms strategies • Structural Stability: Provides the capacity the firm requires to consistently & predictably manage it’s daily work routines. Group Members: Abdul Aziz Bin Abdul Samad Maniyarasan Al Munusamy
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Question 1 eBay first entered the Chinese market in 2002 by acquiring a 33% stake in its local counterpart‚ EachNet‚ followed by a full acquisition a year later in 2003. Critically assess eBay.s choice of market entry strategy for China‚ listing both the advantages and disadvantages of its acquisition strategy. As we know‚ eBay’s China expansion strategy can be considered as failure‚ despite the fact that eBay entered this potentially rewarding market with caution. This cautious strategy was very
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performance of the firm. Keywords: e-commerce‚ China‚ organizational culture‚ national culture‚ performance‚ strategy. 1 INTRODUCTION In April 2003‚ a handful of top programmers and managers working for a start-up Internet B2B company called Alibaba in Southern China were summoned by the founder of the company and were given a secret mission: develop a C2C Internet auction site in three months or less to counter the much celebrated entry of eBay into the Chinese market. The new company was named
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E-exporting for SMEs Definition of e-commerce “…refers to the sale‚ purchase‚ or exchange of goods‚ services‚ or other information over the internet or other telecommunications networks.” E-commerce includes business to business (B2B); business to consumer (B2C); cutting costs in transactions between businesses and business to consumer Purposes of e-commerce Advertising‚ payment‚ distribution‚ logistics‚ service‚ publishing information B2B and B2C Benefits of e-commerce for SME exporters
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Suppliers 3 2. Bargaining Power of Buyers 4 3. Rivalry Among Competitors 4 4. Barriers to Entry 5 Barriers to Exit 5 5. Threat of Substitutes 6 Overall Industry Attractiveness 6 Emerging Trends in the Industry 7 Value Chain Analysis 7 VRIO FRamework 8 1. Design and technological capability 8 2. Loyal vendor base 8 3. Manufacturing synergies 8 4. Sales and Distribution Network 8 TATA Group 9 Problem statement 9 Slack 10 Core Competencies 10 Challenges - Mid Size
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............................4 EXTERNAL ENVIRONMENT VIVENDI/ACTIVISION BLIZZARD: MACROECONOMIC CONDITIONS AND PORTER’S 5 FORCES ...................................5 5. INTERNAL ENVIRONMENT VIVEDNI/ACTIVISION BLIZZARD: RESOURCES AND CAPABILITIES AND VRIO ANALYSIS .............................................................................8 7. 8. 9. SWOT ANALYSIS VIVENDI/ACTIVISION BLIZZARD ................................................. 10 CONCLUSION: WHAT DOES THE FUTURE HOLDS ................
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