Recommendation 11 Internal communication 11 External communication 12 Executive Summary BP oil spill in April 2010‚ had incurred serious damage to both the company and publics. Though some internal and external communication strategies were carried out after the accident‚ more improvements should be made by BP to maintain the safety and reputation. The internal strategies used by BP‚ employing appropriate communication channels and appointing a CEO who is familiar with American cultures
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British Petroleum is a global brand which is acknowledged worldwide for quality gasoline. The brand name BP ‘appears on production platforms‚ refineries‚ ships and corporate offices as well as on solar products‚ wind farms‚ research facilities and at retail service stations’. BP has grown into a global energy group from a local oil company. It has employed over 96‚000 people. Strategic decisions are usually long term decisions which are often risky and speculative. A strategic decision
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Terms of reference 2. Procedure 3. British Petroleum 3.1. British Petroleum (BP) 3.2. Background 4. British petroleum SWOT analysis 4.1. What is SWOT analysis? 4.2. Strengths 4.3. Weaknesses 4.4. Opportunities 4.5. Threats 5. BP Porter’s Five Forces Analysis 5.1. What is Porter’s Five Forces Analysis? 5.2. Threat of New Entrants 5.3. Buyer Bargaining Power 5.4. Supplier Bargaining Power 5.5. Threat of
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III. Discuss and evaluate the leadership of change: a.) When it comes to BP and the changes that were made in the post-crisis era since the oil spill it is very important to reference their history of safety violations. The oil spill of project Deepwater Horizon was one largest examples of their previous lack of care and respect to safety and the earth. Previous to the spill they have been in trouble with the authorities for illegal dumping of waste products in northern Alaska as well as being
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I. CASE SYNOPSIS TNK–BP is a joint venture company between TNK (Tyyumen Oil Company) and BP (British Petroleoum) in Russia. British Petroleum‚ was the world’s third largest oil and gas supermajor who was founded as the Anglo Persia Oil Company. BP’s upstream business operated in various countries (USA‚ UK‚ Australia‚ Angola‚ Azerbaijan‚ Canada‚ Egypt‚ Russia‚ Trinidad‚ Tobago and Indonesia). BP’s production growth was constrained by its mature oil fields‚ so BP was aggressively looking for new
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Globalisation is supposed to make national cultures and institutions more homogenous. With reference to BP plc’s (British Petroleum’s) strategies analyse the possibility that it is old fashioned to consider the influence of the firm’s home country’s institutions and culture. Introduction In this assignment I will attempt to explore the concept that despite the spread and influence of the globalization of business and industries on our world’s economies and cultures‚ a large multinational firm
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Barney and Hesterly (2006)‚ describe the VRIO framework as a good tool to examine the internal environment of a firm. They state that VRIO “stands for four questions one must ask about a resource or capability to determine its competitive potential: 1. The Question of Value: Does a resource enable a firm to exploit an environmental opportunity‚ and/or neutralize an environmental threat? 2. The Question of Rarity: Is a resource currently controlled by only a small number of competing firms
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. VRIO The VRIO framework is a set of four questions of: Value‚ Rarity‚ Imitability‚ andOrganization (Barney and Hesterly‚ 2006). It is a tool to analyze company’s resourcesand capabilities to discover their potential competitive advantages or to identifycompany’s internal weaknesses (Barney and Hesterly‚ 2006). The following competenceswere chosen from Nokia: quality‚ price‚ services/functions‚ and brand image. 5.1 Quality The high quality of Nokia’s products and services enables
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VRIO ANALYSIS Barney and Hesterly (2006)‚ describe the VRIO framework as a good tool to examine the internal environment of a firm. They state that VRIO “stands for four questions one must ask about a resource or capability to determine its competitive potential: 1. The Question of Value: Does a resource enable a firm to exploit an environmental opportunity‚ and/or neutralize an environmental threat? 2. The Question of Rarity: Is a resource currently controlled by only a
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Issue Management: Risk Management Unlike traditional risk management tools‚ which are usually based around tangible and quantifiable issues‚ scenario thinking encourages executives to step into the unknown and imagine a range of possible futures. - Doug Randall and Chris Ertel Managing risk is central to many corporate strategies. Reputations that take decades to build can be ruined in a matter of hours through incidents such as environmental accidents. “The definition
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