TABLE OF CONTENTS INTRODUCTION............................................................................................................2 MARKET SEGMENTATION………………………………………………………..2-3 YOUNG GENERATION AS A MAIN TARGET MARKET………………………….4 PRODUCT AND MARKET ORIENTATION…………………………………………5 RELATION BETWEEN PRODUCT AND MARKET ORIENTATION……………..6 MARKET AND PRODUCT ORIENTATION IN BEN SHERMAN………………….7 LIFE CYCLE EXTENSION………………………………………………………..7-10 MARKETING RESEARCH…………………………………………………………..10
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questions in Section B‚ marks will ONLY be awarded for your TWO best answers. CALCULATORS AND OTHER ELECTRONIC DEVICES ARE NOT PERMITTED APPROVED__________________________________________________________ SECTION A - COMPULSORY 1. Read the following case study: You have been asked to help develop a system for a local charity MoveUp that provides transport to elderly people to help them to go to the local shopping mall and the bank etc. For some projects‚ MoveUp offer a service for elderly people to go
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Impingement Syndrome Case Study and SOAP Note Impingement Syndrome Case Study and SOAP Note Case Scenario Samantha‚ a 68 year old presents with right shoulder pain‚ (impingement syndrome). Description of the Problem The shoulder is made up of three bones‚ several joints‚ along with several muscles and tendons. This combination of structures allow for great range of motion in your arm. In addition to the many different structures being beneficial‚ this also makes the shoulder susceptible to
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QUESTION 17.11 PLATYPUS LTD – WOMBAT LTD 75% Platypus Ltd Wombat Ltd Platypus Ltd 75% NCI 25% A: PARTIAL GOODWILL METHOD Acquisition analysis At 1 July 2005: Net fair value of identifiable assets and liabilities of Wombat Ltd Net fair value acquired Consideration transferred Goodwill = = = = = = ($20 000 + $2 000 + $10 000) (equity) + $10 000 (1 – 30%)(machinery) + $4 000 (1 – 30%) (inventory) - $2 000 (1 – 30%) (receivables) $40 400 75% x $40 400 $30 300
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Berlin Boxley Case Analysis 3: Honig v. Doe March 15‚ 2011 Professor Sonya Shepherd‚ Educational Law In the case of Honig v. Doe‚ it was the first case to reach the Supreme Court dealing with discipline of special education students. This case took place in 1988 after two students from the San Francisco School District with emotional disabilities and aggressive tendencies were threatened with expulsion. John Doe (a pseudonym) was a socially and physically awkward 17 year-old who had difficulty
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LEGT 1710 BUSINESS AND THE LAW ASSIGNMENT 2: Semester 2‚ 2013 Length: 2000 words Worth: 20 Marks Due date: Monday 23 September 2013‚ by 5pm (See Course Outline Part A at para 4.4 for Submission Procedure) Winston operates a business‚ painting murals and other art works in offices and other commercial buildings. Over the past two years he has bought paint twice a month from Ron‚ a local paint manufacturer. Recently‚ Winston bought 100 cans of paint from Ron‚ which Winston then put in his storeroom
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The Civil Rights Movement and the Transformation of Liberalism The emergence of the civil rights movement after World War II was one of the most important events in US history. It forced white Americans to recognize the systematic discrimination that affected African Americans and other non-whites. And it shattered the postwar consensus and sparked a revival of liberal reform. These reforms included landmark civil rights legislation that outlawed discrimination and restored the voting rights
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Case Study Teepack Spezialmaschinen GmbH: Organizing a global survey of customer satisfaction Teepack (www.teepack.com) is a specialized manufacturer of tea bag machines for the world’s bestknown brands of tea and herbs and fruit teas‚ such as Lipton‚ Pickwick‚ Twinings and Lyons/Tetley. Teepack is a sister company of Teekanne‚ the leading tea‚ herb‚ and fruit tea packing company in Germany‚ with the Teefix‚ Pompadour and Teekanne brands. (The Teekanne Group has production and sales subsidiaries
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NEXT PLC Next plc core and ancillary business activities Next plc is a United Kingdom based retailer offering products in clothing‚ footwear‚ accessories and home products. The Company distributes through three channels: Next Retail‚ a chain of more than 500 stores in the United Kingdom and Eire; Next Directory‚ a home shopping catalogue and Website with around three million customers and international Websites serving approximately 50 countries‚ and Next International‚ with approximately 200 stores
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rich people and it may be living next to me‚ it could be my neighbor. The millionaire Next Door‚ is a book that reveals some secrets of wealthy in America. This Book categorized or used a sort of code to represent the individuals wealth compared to their income: SAVE: the Under Accumulator of Wealth (UAW)‚ the Prodigious Accumulators of Wealth (PAW)‚ and the Average
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