Background 1.1.1 The development and history of Wal-Mart 1.1.2 The development and history of Carrefour 1.2 Definition 1.3 Objectives 2. 4Ps of Wal-Mart and Carrefour 2.1 The similarities and differences about pricing strategy 2.1.1 Wal-Mart’s pricing strategy 2.1.2 Carrefour’s pricing strategy 2.1.3 similarities and differences 2.2 The similarities and differences about placing strategy 2.2.1 Wal-Mart’s placing strategy 2.2.2 Carrefour’s placing
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The company I chose to conduct my BCG Matrix on was Wal-Mart‚ because this company has become one of the largest and most successful companies within the United States. Wal-Mart started out as a small retail business in 1962 in Rogers‚ Arkansas by Sam Walton. Today Wal-Mart has more than 10‚000 stores in more than twenty eight different countries. In 2012 Wal-Mart gained revenue of $421‚849 million dollars‚ which was an increase of 3.4% from the previous year. (www.topics.nytimes.com>Business>Companies
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Date: To: Greg McNally‚ CEO of Data Clear From: Subject: Go Global ¡Vor No? In an effort to compete with VisiDat‚ DataClear has been facing a dilemma if they should go global as a strategy to keep its current market. I have listed the pros and the cons of going global and I have also submitted a solution. « Why Data Clear should go global? 1. DataClear has a competitive advantage over the new company VisitDat‚ because over the years DataClear has been very successful increasing it
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MANAGEMENT ESSAY WAL-MART UNETHICAL BUSINESS PRACTICE * General Description Wal-Mart is an American company specialized in mass-market retailing‚ founded by Sam Walton in 1962 in Arkansas. He made it into the leader in discount retailing that is today. In fact‚ the company is worldwide extended. With 16’389 billion $ of profit‚ Wal-Mart is the first world company in terms of sales and is considered as the biggest company in the United States. According to PBS‚ “Wal-Mart employs more people
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Case #2 Wal-Mart Questions 1. Wal-Mart has a tradition of leaving many decisions up to store managers. In this type of organization‚ how can HRM professionals help managers make effective selection decisions? 2. Suppose you have been asked to improve selection procedures at Wal-Mart to avoid discrimination charges in the future. What methods from this chapter would improve the current system? Keeping in mind that store managers might not be eager to give up their decision-making authority
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Financial Aspects of Wal-Mart Corporation Financial Leadership Mike Duke is the president and chief executive officer of Wal-Mart Stores‚ Inc. (Wal-Mart). From 2005 to February 2009‚ Mike served as vice chairman of the company‚ with responsibility for Wal-Mart International. As CEO‚ Mike leads a strong management team that is focused on keeping Wal-Mart’s mission of “saving people money so they can live better” relevant to every customer‚ every day. Since joining Wal-Mart in 1995‚ Mike has
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Case Analysis: Wal-Mart Stores I believe Wal-Mart uses the growth strategy the most out of the corporate strategies. They are constantly seeking to increase their business by expanding into new products and markets. Wal-Mart also shows a forward vertical integration. 2) a) strengths- one stop shopping / strong community involvement / leads industry in information technology. b) weaknesses- no formal mission statement‚ few women and minorities in top management‚ membership
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1) What are Wal-mart’s competitive advantages? a. Large variety of products and services b. Extremely well known brand name c. Superior IT systems d. Volume purchasing power e. Lots of investment capital 2) How sustainable are those advantages? a. The ability to offer a wide variety of products and services is essential to their business model‚ however by expanding the number of product/services too much or too quickly‚ their variety can become a liability. Have a large variety of products/services
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Management Planning Paper - Wal-Mart In today’s global market‚ corporations must have a plan if they are to be successful. Throughout this planning process management must approach this procedure in a conscious and systematic way. Deciding what to do and how to do it are the important steps that must be followed in this planning process. This article will provide examples of these and other ethical issues Wal-Mart has had to overcome. Basic Planning Process Six steps make up basic planning process
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Bentonville‚ Arkansas‚ Wal-Mart has not stopped expanding. The First Wal-Mart store was opened in 1962 by a Mr. Sam Walton. He opened the store with one intention: sell products people need at the lowest price available. Wal-Mart has since blown up into a globally known and used corporation. Currently‚ more than fifty percent of all Americans live within five miles of a Wal-Mart store‚ which is less than a ten mile drive away. Ninety percent of Americans live within fifteen miles of a Wal-Mart. (Fishman‚ 2006)
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