BUS-670 CK MILLER M4 CASE STUDY Costco Wholesale in 2012: Mission‚ Business Model‚ and Strategy 1. What is Costco’s business model? Is the company’s business model appealing? Why or why not? Costco’s business model is based on a best-cost strategy. They take the low-cost provider approach and combine that with creating value for the various stakeholders by focusing on excellent customer service‚ a strict code of ethics‚ treating employees like family‚ respecting suppliers‚ rewarding shareholders
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appealing? Why or why not? 2. What are the chief elements of Costco’s strategy? How good is the strategy? 3. Do you think Jim Sinegal is an effective CEO? What grades would you give him in leading the process of crafting and executing Costco’s strategy? What support can you offer for these grades? Refer to Figure 2.1 in Chapter 2 in developing your answers. 4. How well is Costco performing from a fi nancial perspective? Do some number-crunching using the data in case Exhibit 1 to support your answer
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How well is Costco performing from a financial perspective? When Jim Sinegal founded Costco in 1983‚ the mission was to continually provide its members with quality goods and services at the lowest possible prices. In looking at the company’s performance in the fiscal years 2000-2006‚ the mission‚ to build a financially healthy company‚ has paid off well for those stockholders who invested in the membership warehouse idea. Our analysis looks at four areas to understand their financial performance
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guaranty of giving them the perfect job. According with one of the articles‚ managers need more than just leadership‚ to be effective; managers need to be good leathers and set the example with positive behavior in the work environment. In addition‚ he believes that successful managers have the power of guiding their employees with personal examples‚ if they are getting effective results‚ managers just need to show their employees how to get it done accurate the way they want it done (Rich. 1997).
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I have chosen Costco as my focus‚ which is a large player in the Wholesale industry that vows to be fair to everyone involved in their business. The company strives to do things the right way which will be proven through the analysis of their Mission Statement‚ Press Releases‚ and a Forbes Article. Mission Statement: The Costco mission statement is short and simple. Costco states that their main priority is to provide members with quality goods and services at the lowest prices but that they will
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MGMT 702 (101) CRAFTING AND EXECUTING STRATEGY Fall 2013: Professor Jai Goolsarran Research and Case Analysis No. 1 (10%): Costco Wholesale Corporation Part B (64 marks) Please refer to the document on this matter posted on eCentennial on September 12‚ 2013. Here are your Part B questions. References in these questions to Costco Wholesale Corporation‚ Costco‚ and “the company” are to be read and understood as one and the same. Your submission should be a word-processed document‚ prepared
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COSTCO: The Empire Built on Values Costco’s co-founder and CEO‚ Jim Sinegal‚ went against traditional retail rationale by firmly prioritizing his values to cater to his consumers and employees first and foremost; and even after 30 years of prosperity‚ he sees no other way to earn confidence and build loyalty. Costco‚ the third largest retailer in United States‚ is operated under the warehouse club concept that simply runs on providing department store quality at bargain store prices. Sinegal’s
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1. Introduction Wal-Mart Wal-Mart was founded by Sam Walton on 1962 and it is the largest retailer in the world. The company has three major operations which are Wal-Mart Stores U.S.‚ Sam ’s Club‚ and Wal-Mart International. On 2007‚ Wal-Mart used this new slogan” Save Money Live Better”. However‚ there are some critics about their employee life. Wal-Mart exploits their employee’s salary for setting low price to customer. They resisted their worker to build union organization because they tried
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when it comes to pricing‚ merchandising‚ advertising and growth. Costco stands out because their markups and prices were only fractionally above the level needed to cover expenses and operating costs. They also use a treasure hunt method for merchandising that is unique to them. Much money is not spent of advertising for Costco or Sams like for BJ’s‚ and their growth strategy is to build more warehouses and build membership base. Costco appears to have the best strategy‚ it just seems to be more thought
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Strengths: * Positive Business Strategy – The way Costco operates is providing items in bulk at low prices in membership only warehouses. This has caused an increase in sales with the current recession‚ which also leads to growth during the slow economic times. * Treasure Hunt Merchandising – Costco changes about a quarter of their items to sell regularly. For example‚ customers may find Ragu one week‚ and Prego the next‚ it just depends on who Costco strikes a better deal with. They also offer deals
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