Marketing Principles – MKTG 111 Price & Marketing Math Case #4 Marketing & Graphics Communications Department Eibling Hall 401 Washburn International: Guitars and Break-Even . Washburn International began manufacturing guitars 1883 in Chicago‚ Illinois at its original location on Maxwell Street. Eventually‚ Washburn and the Maxwell Street location would emerge as the epicenter of a musical movement. In later years‚ Washburn opened another manufacturing facility in Nashville‚ the
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Washburn Guitars Case Evaluation Micah Grover There are a few factors that are likely to affect the demand for the lines of Washburn Guitars. Changing the price of the guitars that are sold would affect the demand for Washburn guitars that are bought by first-time guitar buyers. The demand for Washburn guitars will increase if they lower their prices. First-time guitar buyers want good value for the product that they are buying. Lowering the price would not have a significant effect on sophisticated
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Case Study of Washburn Guitars: How Much Is the Maya Worth? Introduction Background of Washburn guitar: “Some stories demand to be told. Others are simply content on being heard. Hearing through music‚ through lyrics‚ through a cultural revolution‚ this is the story of Washburn Guitars.” (the history of Washburn‚ 2009) The Washburn guitar company started making guitars in 1883 in Chicago. The factory would later be involved and located near a musical movement in Chicago in the 1920s. The history
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Questions 1 What factors are most likely to affect the demand for the lines of Washburn guitars bought by a first-time guitar buyer The price is the major factor for this type of buyers‚ as the price falls‚ the demand will increase and vice versa Quality is also a factor for this buyer‚ the buyer may want to resell after the guitar lessons. They may think that quality will help them to play better bought by a sophisticated musician who wants a signature model Quality is the major factor
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care for the instruments are what motivate most the employees at Washburn Guitars. They have a tremendous value for music that their reward is to see a guitar finished. “Since our beginning in 1883‚ Washburn continues to build upon our foundation of high quality craftsmanship down to the very last detail. Our acoustics embody thoughtful details like easy playability‚ touch sensitive feel‚ and inspiring tone in every guitar.” (Washburn History) Most of the employees have a passion so great for the
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Margaret Floy Washburn Margaret Floy Washburn was born on July 25‚ 1871 in Harlem‚ New York City to Rev. Francis and Elizabeth Floy Washburn. She was an only child and did not attend school until the age of seven‚ although she could read and write long before that. Her first school was private and kept by the Misses Smuller. In private school she learned not only the rudiments of arithmetic‚ but also a foundation in French and German and the ability to read music and play all the major and minor
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www.GetPedia.com Contents OT’S DI UIDE I G ® MPLETE CO THE TO Playing the Guitar Second Edition by Frederick Noad A Pearson Education Company i The Complete Idiot’s Guide to Playing the Guitar‚ Second Edition Copyright © 2002 by Frederick Noad “Country Dance‚” by Frederick Noad. Copyright © Frederick Noad/ASCAP “Walkin Blues‚” by Edward Flower. Copyright © Edward Flower/BMI “Dream a Little Dream.” Words by Gus Kahn. Music by Wilbur Schwandt and Fabian Andree. TRO—©—
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The guitar is a very well known instrument and is a staple of western music. From acoustic to electric and even bass‚ with so many different guitars that have minor variations between them it is hard to imagine what would have led to such developments‚ since the predecessors of the guitar only marginally resemble current guitars. A large factor in the evolution of the instrument was society. Social influence ultimately led to the guitars we have today with guitars adapting to be able to fit the timbre
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science inquiry with students from diverse language backgrounds. Educational Researcher‚ 28(6)‚ 4–20‚ 42. Fradd‚ S. H.‚ Lee‚ O.‚ Sutman‚ F. X.‚ & Saxton‚ M. K. (2002). Materials development promoting science inquiry with English language learners: A case study. Bilingual Research Journal‚ 25(4)‚ 479–501. Garc’a‚ E. E. (1999). Student cultural diversity: Understanding and meeting the challenge (2nd ed.). Boston: Houghton Mifflin Company. Hampton‚ E.‚ & Rodriguez‚ R. (2001). Inquiry science in bilingual
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Martin Guitar. Martin guitar is the best guitar producers in North America. During the 2002 they sold about 77‚000 instruments being a very successful company. C.F Martin guitar has high standards of musical instruments‚ but building a guitar that meet high standards require the best suppliers and products in order to produce them. Now the company is facing a serious issue because the guitar production depends of natural wood product‚ but a lot of wood supply is vanishing. Identifying
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