Chapter 1 The Sociological Perspective I. The Sociological Perspective. A. Sociology is the systematic study of human society. B. The sociological perspective helps us to see general social patterns in the behavior of particular individuals. C. It also encourages us to realize that society guides our thoughts and deeds — to see the strange in the familiar. D. Sociology also encourages us to see personal choice in social context. 1. For example‚ Emile Durkheim’s research showed that
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in the table below. |Max Weber |E |Macrosociology |I |Symbolic Interactionism |M | |Karl Marx |D |W.E.B. DuBois |G |Conflict Theory |K | |Empirical |B |Microsociology |H |Feminist Theory |L | |Émile Durkheim |C
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1. How do our authors define as to what constitutes the discipline of “sociology.” 2. We‚ on the other hand‚ for practical reasons‚ came to define “sociology as the interrelationship between _______‚ ________ and _______. 3. August Comte wanted to study societies in their _______ form‚ so that it could be made better‚ in their _______ form. 4. Karl Marx is seen by many as the ultimate sociologist who sets up the scientific categories for research. In his sociology __________
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Consumer behavior 1. You are the brand manager of a new line of light weight autofocus‚ economically priced digital cameras. Describe how an understanding of consumer behaviour will help you in your segmentation strategy and promotion strategy. What are the consumer behaviour variables that are crucial to your understanding of this market ? The specification of five elements creates a promotional mix or promotional plan. These elements are personal selling‚ advertising‚ sales promotion
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mechanical principles—still prevailed at mid-century. * Rational‚ mechanical‚ dependable * The term ‘scientist’ invented in the 1830s. * Comte‚ Positivism‚ and the Prestige of Science * Positivism * A philosophy of human intellectual development that culminated in science which was describes by Auguste Comte in The Positive
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| | Which of the “founding fathers” of sociology put forth the idea that sociologists should examine social behavior from the perspective of those engaging in the behavior?Answer | | | | | Selected Answer: | Émile Durkheim | Correct Answer: | Max Weber | | | | | Question 5 0 out of 10 points | | | Sociology is the study of _____.Answer | | | | | Selected Answer: | human society | Correct Answer: | all of the above | | | | | Question 6
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macro-sociology. 4. Explain how the industrial revolution contributed to sociology. 5. Know the assumptions of structural-functional‚ conflict‚ and symbolic interaction theories. 6. Review the contributions of Augusta Comte‚ Herbert Spencer‚ Karl Marx‚ Emile Durkheim‚ Max Weber‚ Harriet Martineau‚ Jane Addams‚ and W.E. B. Dubois. 7. Review the development of sociology in the United States. 8. Review the process of the three types of research discussed in the textbook. 9. Outline the steps
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SOCIAL SCIENCE I SOCIOLOGY IN PHILIPPINE SETTING SOCIETY‚ CULTURE WITH FAMILY PLANNING Why Study Sociology 1. To obtain factual information about our society and different aspects of our social life. 2. Enables us to learn the application of scientific information to daily life and problems. 3. Develop the capacity to see through some of the folk‚ traditional and conventional wisdom our of society. 4. Sociology performs its most important function when superstition and misinformation are replaced
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The main difference between the theories of Emile Durkheim‚ Karl Marx and Max Weber is that they each dealt in a different process to develop their theories. Marx dealt in conflict theory. Durkheim dealt in functionalist theory and Weber dealt in interpretative and organizational sociology. Comparison of Sociologies of Karl Marx‚ Emile Durkheim and Max Weber. (1) Contracting to Karl Marx and Emile Durkheim‚ Max Weber proposes that society is neither driven by social conflict‚ nor it is sui-generis
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back to Max Weber (1864) regarded as the founder of interpretivism‚ was opposed to the idea that human behavior is exactly quantifiable. Human behavior is based on the idea that social interaction is surrounded by consciousness action and unpredictability (emotions and feelings). For intrepertivists the social world consists of and is constructed through meanings; for example attending school on a daily basis helps to recreate the structure of education. On the other hand Auguste Comte (1798) is largely
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