NM2203 Social Media in Communication Management Lecture 1: Introduction to Social Media! Dr. Tracy Loh 14 Aug 2014 Today’s Lecture ✤ Module overview! ✤ Assignments/grading criteria! ✤ Group project! ✤ Introduction to social media Social Media in Communication Management Communication Management Advertising Public Relations Course Description ✤ Focus is on the dynamics and management of social media in relation to communication management i.e. the
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schlumberger_logo.png Introduction Schlumberger is the leading oilfield services provider‚ trusted to deliver superior results and improved E&P performance for oil and gas companies around the world. Schlumberger Limited (NYSE: SLB) is the world’s largest oilfield services company. Schlumberger employs over 113‚000 people of more than 140 nationalities working in approximately 85 countries. Its principal offices are in Houston‚ Paris‚ Schlumberger was founded in
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Case for Critical Analysis (Case Study Two: Mgmt 203) 1) What forces for change are evident at the Oconomo plant? (5) The forces for change that are evident at the Oconomo plant are the callenges dealing with high labor cost. As a result Lamprey is deciding to lower wages from $16 to $1.60 per hour. Also the union and Oconomo are disagreeing with this new change taking place with the wages. 2) Which of the forces in force-field analysis do you think would be more powerful than the other
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a) Do you thing HR planning is carried out in all hospitality organisations? Why do you think this? Support your answer with evidence from literature review and research findings. b) Draft a Job description and person specification for a job of your choice. Where would you advertise this position and why? Design an application form for this position. Identify five questions that you would ask candidates interviewing for this position. Contents * Introduction pg3 * Part A
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Customer knowledge management via social media: the case of Starbucks Alton Y.K Chua and Snehasish Banerjee Abstract Purpose – The purpose of this paper is to analyze the extent to which the use of social media can support customer knowledge management (CKM) in organizations relying on a traditional bricks-and-mortar business model. Design/methodology/approach – The paper uses a combination of qualitative case study and netnography on Starbucks‚ an international coffee house chain. Data retrieved
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VIGNANA JYOTHI INSTITUTE OF MANAGEMENT‚ HYDERABAD. XX BATCH HRM ASSIGNMENT – III TRIMESTER TOPIC – FUNCTIONS AND PROCESSES OF HR IN IT SECTOR BY: BHARATH REDDY (121111) MADHURIMA MUKHOPADHYAY(121219) VARUN PRINCE (121248) M SRINIVAS REDDY (123416) TIMMIDI VAMSHI KRISHNA (123440) DIFFERENT FUNCTIONS AND PROCESSES OF HR IN IT SECTOR INTRODUCTION: IT (Information Technology) sector is one of the fastest growing sector. It has played a key role in putting India on the global map
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Social Media and identity management-benefits and risk Currently‚ people are living in a virtual world that is dominated by social media; the influence of emergences of social media platform‚ such as Facebook‚ YouTube‚ has far beyond the imagination of people（Pennsylvania‚ 2011）.There are an increasing number of people who are willing to use social media to manage their identity‚ which offers a large amount of opportunities for those audiences who want to standing out from the crowd.(Matthieu; Serge
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Logo [pic] HR Policy Manual Introduction HR Policy Manual This Human Resources Policy Manual is provided as a central reference for all managers‚ supervisors and employees and applies to staff across all locations where the Company carries out its work. The specific policies that follow promote the philosophy of with regard to standards of excellence; terms of employment; employee development; and employee services. It may is necessary to change these policies from time to time
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Which is Better For Your Business – SEO Or Social Media? Summary: You may have compared SEO with social media marketing. You may have also wondered that which one is better. People have different views about this question‚ however‚ majority of experts are now giving equal importance to both SEO and social media marketing as well. Let’s discuss the role of SEO and social media for your business. Main Content: Search engine optimisation Or Social media marketing‚ which one would you Believe is best
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Case – Study (HRP – 2nd Unit) PROMOTING THE PROTÉGÉ The die was cast. Prem Nath Divan‚ executive chairman of Vertigo‚ the country’s largest engineering project organization‚ decided to switch tracks for a career in academics. Divan was still 6 years short of the company’s retirement age of 65. His premature exit was bound to create a flutter at the Vertigo board. Having joined Vertigo as a management trainee soon after college‚ he has gradually risen through the hierarchy to take a board position
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