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    USC Marshall School of Business GSBA 520: Business Fundamentals for Non-Business Majors Professor: Thomas. H. Olson Master of Public Administration Zhijun‚ Gao Case Analysis-Southwest Airlines 1. Use the Star Model to describe the strategy‚ etc.‚ of Southwest. Prepare a diagnosis of Southwest. Southwest Airlines is an American airline based in Dallas‚ Texas‚ and it is the largest airline in the United States. Since the airline is originated from a small company‚ but it has won against

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    2000. Reed‚ R. and S. Wilkinson. Green Buildings—Issues for the Valuation Process. Paper presented to the Australia Property Institute‚ Queensland Property Conference‚ Gold Coast‚ Queensland‚ October 27–28‚ 2006. Robinson‚ J. Property Valuation and Analysis Applied to Environmentally Sustainable Development. PRRES Eleventh Annual Conference‚ Melbourne‚ Australia‚ The University of Melbourne‚ 2005 Roper‚ K.O. and J.L. Beard. Justifying Sustainable Buildings—Championing Green Operations. Journal of Corporate

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    affect the company’s existing network groups‚ namely the minority network group. The immediate issues identified below will help GenCorp reach a decision that is in the best interest of the company. Identifying and Defining the Issues and the Case Data Analysis Issue #1: Identify whether the religious networking group has a harmful or hurtful agenda and what it is trying to accomplish. When Bill Thompson reached out to Russell Kramer‚ the lead organizer‚ Russell expressed that homosexuality was not

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    A CASE ANALYSIS OF K.C. Gajapati Narayan Deo v. State of Orissa Summary (Case-note) The appellant firstly contended validity of Orissa Agricultural Income-tax (Amendment) Act‚ 1950 claiming it to be colourable legislation as its object was to reduce income of intermediaries in order to pay them less compensation and as it was based upon provisions of Bihar Land Reform Act. Secondly that in relation to Madras Estates Land (Amendment) Act‚ 1947 that improper delegation of legislative power to Provincial

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    Case analysis:vector aeromotive corporation (evaluate the effectiveness of a board of directors and its actions) John Pope‚ a member of the board of directors of Vector Aerarnotive Corporation‚ had a lot on his mind as he drove to his office‚ It was March 22‚ 1993‚ the day Vector’s board had agreed to ask formally for the resignation of the company’s president and founder‚ Gerald A‚ (Gerry) Wiegert‚ Gerry had already been informed that if he did not resign he would be fired‚ John hoped that Gerry

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    Carnival Cruise Lines  Focus:    This  case  is  being  viewed  from  the  perspective  of  Mickey  Arison‚  Chairman  and  CEO‚  who  is  reviewing the current situation and planning strategically for the future.  Objective:    The objective of this case analysis is to identify strategic recommendations‚ which Carnival can  employ to achieve its vision and mission.  Problem    How  can  Carnival  continue  to  grow  by  increasing  market  share  and  increase  profit  margins  while maintain their brand image

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    Case Analysis P. 91 Rick’s New Job 1. Why do you think rick was let go? How does reinforcement theory apply to the main characters in this situation? How does expectancy theory apply? I believe that Rick was let go due to his inability to cope with the management group‚ he concentrated with only one person; Val Peterson‚ who he felt would accept and appreciate his ideas and new approach and at the same time and unintentionally neglected the rest of the management team. He couldn’t get along

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    Case Analysis: JetBlue 1. What are the most strategically important internal resources and capabilities? JetBlue’s internal resources and strategy has set them apart from the major airline companies as well as regional airline companies. JetBlue uses a Hybrid Carrier model that gives the airline company a niche in the industry by allowing low cost to the customers without depriving them of a full service flight. JetBlue’s has differentiated themselves by providing travelers with snacks and beverages

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    external environment of JetBlue airways we will use the PESTEL analysis. PESTEL analysis stands for “Political‚ Economic‚ Social‚ Technological‚ Environment and Legal analysis”. Political Factors How and to what extent the government does intervenes in the economy. Political factors can be tax policy‚ labor law‚ environmental law‚ trade restrictions‚ tariffs‚ and political stability. Political factors that are found in the JetBlue case are: Government monitors the airline industry more scrupulously

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    Technology in guns‚ vehicles‚ airplanes‚ and alternative weapons. World War II’s technology in aircraft had changed greatly since World War I and wars previously fought in. Automobile manufacturers were asked to take on the daunting task of taking on the production of aircraft for the Allied Powers. Automobile companies were asked to produce more than 75 percent of the engines that were required for the combat aircraft during World War II. Ford Motor Company was asked to switch from manufacturing automobiles

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