Air Canada and WestJet Operations Management Case September 25‚ 2010 Presented by: Air Canada For an airline‚ what are the advantages of having new modern planes? What are the disadvantages? One advantage of having modern planes is that the new technology can result in subsequent cost savings due to better fuel efficiency‚ faster response times and ease of automated processes. Fuel is the greatest cost for airlines. A further advantage in line with technology is
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Westjet Company’s Business Plan By 2016‚ WestJet aims to be one of the five most successful international airlines in the world‚ based on profitability. WestJet plans to expand business globally at a rapid pace and grow company’s presence all around the world. WestJet plans to retain its existing customers while attracting new customers to build on its strong domestic market position by providing excellent‚ high quality services on an international scale. WestJet wants to be the airline
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Formal Word for Email A request for further particulars will not involve any obligation A telegram is enclosed for your use‚ as this matter is urgent Accept our thanks for your recent remittance Acknowledging the receipt of your recent inquiry After examination we can confidently say After very carefully considering Again thanking you for the inquiry Agreeable to our conversation An addressed envelope is enclosed for your convenience An early reply will greatly oblige Answering your recent inquiry
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A marketing strategy blends the elements of the marketing mix‚ also known as the four P’s (product‚ price‚ placement‚ promotion). The promotion element involves communication‚ and one type of communication is advertising. The advertising strategy combines the elements of a creative mix. This mix includes the target audience‚ product concept‚ communications media‚ and the advertising message.In order to create an effective advertising message‚ it is important to know who your target audience is. The
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the socially responsible investing and faith-based investments has expanded and developed altogether since the early 2000. They demonstrated that socially responsible investing and faith-based businesses are currently mainstream investments. Socially responsible investing and faith-based investing have developed from an activity managed by a small number of specialty retail investment funds into an investment philosophy adopted by a developing extent of some
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CASE –STUDIES- FOREIGN TRADE A Case Study of Foreign Direct Investment in Central America. The attraction of foreign direct investment (FDI) constitutes a fundamental element to support strategies that aim to achieve sustained economic growth in developing countries. This is because globalization and the attendant opening of the economies to competition require increased financial resources and technology‚ which would be impossible to obtain under a policy of autarky.1 Though relatively well-established
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and services: WestJet started its services in 1996 with just 3 aircrafts and landing rights to five destinations in Canada. By the end of 2011‚ WestJet had become one of the leading airlines in Canada‚ by providing services to a total of 76 destinations within continent North America. The airline currently offers scheduled services‚ international charter services and Trans-border services to the United States‚ the Caribbean‚ Mexico and Canada. As per the annual report of 2011‚ WestJet currently operates
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Financial security remains a key concern for people at any age. People need money so that they can retire comfortably‚ and making the right investment decision ensures that their investment generates income for retirement. In most jobs‚ people have limited options to invest. Therefore‚ people save for retirement in various pension plans which are offered by the employer. However‚ making the right choice where and how to invest is a challenge‚ which shows that most people are not financial experts
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Solutions to Case Study Ans1: The competitive advantages that West Jet has are: ➢ Unique Corporate Culture: The main competitive advantage that WestJet had was their unique culture. Even the executives and pilots help the customer whenever necessary; encourage employees to share suggestions for improvement. They maintained the policy of Care for People. ➢ Low operating cost: They have low prices to attract more customers‚ who would otherwise take train or bus. ➢ No union
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Johnson Angel Investments‚ LLC As Angel Investors we pride ourselves in helping build positive and lucrative careers for entrepreneurs. With the ideas of the entrepreneur and financial backing of Johnson Angel Investments the sky can be the limit and dreams do come true. Since most businesses are not making profits before they begin‚ overhead tends to place them in debt before they have the opportunity to earn an income. With a good supportive team backing your business financially the important
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