Case Study Gillette Fusion: Building a $1 Billion Brand Q1. Key Milestones Gillette dominates 70% of global razor market; their strategy is to keep on producing new products‚ developing new innovations‚ and remaining as the market leader in men’s grooming market. Gillette introduced its first razor in 1903; by 1971‚ they invented Trac II “the world’s first two-blade razor”. Comparing to the original one-bladed razor‚ the two blades work better. Then they came out with Altra‚ the
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28-02-78 Gillette Indonesia Marketing Plan Table of Contents 1. Executive summary 3 2. Situation analysis 4 2.1. Market summary 4 2.2. Market demographics 4 2.3. Market needs 5 2.4. Market trends 5 2.5. Market growth 5 2.5.1. Competition 6 2.6. SWOT analysis 6 3. Marketing strategy 8 3.1. Marketing objectives 8 3.2. Target markets 8 3.3. Positioning 8 3.4. Marketing mix 9 3.4.1. Product 9 3.4.2. Place 9 3.4.3. Promotion 11 4. Gillette Indonesia:
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Dengue Prevention What you need to know… What is dengue fever? Dengue fever is a virus infection caused by the dengue virus. There are 4 kinds of dengue viruses. Close-up of an Aedes mosquito Aedes mosquito Aedes Aegypti Aedes Albopictus Symptoms of Dengue Fever Example of a skin rash due to dengue fever Do you know… •Dengue fever and dengue haemorrhagic fever are the most common mosquito-borne viral disease in the world. •Only the female mosquito feeds on blood. This
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What factors would you use to decide whether to do you NPV analysis on real or a nominal basis NPV analyses usually involves four steps such as forecasting the benefits and costs of a project in each year‚ determining a discount rate‚ using the NPV formula to calculate‚ and comparing the Net Present Value with other alternative projects. Comparing real (current) and nominal discount rates when conducting an analysis is all based on how detailed of an analysis you’re looking to obtain. Forecasting
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If you could change one thing about your childhood‚ what would it be and why? Kristie Garmon 10/6/2013 There are many things that I wish I could change about my childhood but one thing in particular stands out when I recall some of my childhood memories. The one thing I would change is not to become a mother at the age of fifteen. Although‚ at such a young age I thought I was ready for the responsibility‚ I quickly found out that I in fact was not. What I didn’t bank on
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This report analyzes the worldwide markets for Calibration Services in US$ Million by the following parameters of calibration: Mechanical Calibration Services‚ Electrical Calibration Services‚ Physical/Dimensional Calibration Services‚ and Thermodynamic Calibration Services. The Global market is also analyzed by the following end-use sectors: Electronic Manufacturing‚ Communication‚ Aerospace & Defence‚ Industrial & Automotive‚ and Others (includes Pharmaceuticals‚ Biotechnology‚ Medical
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The Most Dangerous Game Would you hunt humans for sport? I wouldn’t because it would be messed up. Animals are meant to be hunted not humans. Now you would be put in jail for murder if you would hunt humans. In the story I read‚ “The Most Dangerous Game”‚ Rainsford is a hunter who is going on a hunting trip. He is on a boat going to the Amazon to hunt when he drops his pipe and falls off the boat. He sees an island with lights so he starts swimming toward it and he gets on the island and meets Zaroff
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WAIT ’TILL NEXT YEAR by William Goldman and Mike Lupica (August 10‚ 2005) At least twice a day‚ a high school or college student sends me an e-mail asking for advice -- they want to write about sports some day‚ they don’t know how to go about it‚ and they’re wondering if I can help. And I never know what to write back. How can you answer a question like‚ "I want to write a sports column‚ tell me what to do?" Last weekend‚ I thought of an answer. Just a quick back story: I probably own
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1. How would you describe Juan’s developmental profile and family background? Juan is a four-year old White/Caucasian male who is being raised in a single-parent home. Physically‚ Juan is growing up as healthy young boy standing at 40-45 inches tall. His body temperature ranges between 98-99.4 degrees F and his heart rate averages between 90-110 beats per minute. Being that Juan is the only child‚ he has a difficult time interacting with other children. He prefers to play alone and talk to himself
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You ask me about a positive change I want to make if I could. Yes! People always want to make changes in their lives: some want to be strong‚ some want to be the rich...some even want to change the world ^-^.For me. It’s simple. It’s not a physical change because everybody can grow up by this way. But here‚ I am expressing about the change in thinking>it’s the change from a want-of- thought person to be a mature one‚ it’s really important not only for me but also for all of you even though somebody
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