Research Project Report “CREATING DIFFERENTIATION THROUGH ADVERTISEMENT AND SALES-PROMOTION IN FMCG”: PROBLEMS FACED BY MARKETEERS” Submitted in partial fulfillment of the requirement for MBA Degree program of U P Technical University‚ Lucknow. by:- MOHAMMAD AZEEM Roll No.: 1101170054 MBA – 4TH Semester UNITED INSTITUTE OF MANAGEMENT ALLAHABAD DECLARATION I MOHAMMAD AZEEN‚ Roll No.1101170054 ‚ a student
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Slide 1: RATIONALE FOR TARGET GROUP: According to the World health Organisation 2009‚ Alcohol is one of the world’s top three priority areas in public health. I am trying to prevent alcohol dependence among the under 30’s as…….As you can see from the bar chart prevalence has shown that there has been a 11 year rise in alcoholic liver disease deaths between 2002 and 2012. As you can see from this graph from The Office of National Statistics‚ 2012‚ it shows the Top 5 alcohol related deaths by causes
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“An apple a day keeps the doctor away” and “You are what you eat” These terms relate to our health. The word “health” is derived from whole‚ signalling that health concerns the whole person. Collins (2013). Health promotion has been defined by the (World Health Organisation‚ 2005) as “the process of enabling people to increase control over their health and its determinants”. Scriven (2010) suggested that the primary means of health promotion occurs through developing healthy public policy for
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effects of health promotion within the public sector and how obesity is being tackled amongst health professionals by promoting healthy lifestyles‚ and reducing the morbidity and mortality rates of obesity related diseases. Using Maryon-Davis’ Obesity Model to systematically review the literature and furthermore evaluate the nurse’s role in promoting the highlighted issue‚ with any future proposals to improve practice between nurses. The World Health Organisation (WHO) Ottawa Charter defined health promotion
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Health Promotion amongst the Homeless Mary Goodman Excelsior College Health Promotion As the economy changes‚ so does the availability of services‚ goods and money for many every individual. For those individuals who are already struggling with some type of issue such as a decrease in hours worked‚ wage‚ disability‚ domestic violence etc. these changes affect them in a much more severe context. For those who become or are homeless‚ health care may not be the first thing to take care of on
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Kawachi‚ 2000) Health promotion stems from these factors whereby focussing on the individual’s behaviour by influencing changes in variety of aspects such as families‚ communities work places and eventually encouraging individuals to adopt healthy practices (Green‚ 1984). The role of a nurse in health promotion and education is considered as a key by numerous researchers and policy initiatives from the government to promote health comprehending the essentiality of health promotion (Norton‚ 1998)
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INDIAN INSTITUTE OF MANAGEMENT AHMEDABAD INDIA Research and Publications Sales Promotion Practices in Apparel Retail Sector and Challenges Ahead Preeta H. Vyas W.P. No.2007-11-02 November 2007 The main objective of the working paper series of the IIMA is to help faculty members‚ research staff and doctoral students to speedily share their research findings with professional colleagues and test their research findings at the pre-publication stage. IIMA is committed to maintain academic
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Health promotion is defined as the art and science of motivating people to enhance their lifestyle to achieve complete health‚ not just the absence of disease (Tucker et al. 2009). The benefits of adopting a healthy lifestyle include enhancing the quality of life‚ increasing longevity‚ decreasing healthcare costs‚ and increasing productivity by decreasing illness. Health promotion can be used in different ways to contribute to the prevention of many diseases‚ which is also capable of creating positive
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Understanding Health Promotion Interventions in Nursing Practice Nancy S. Hammack Grand Canyon University: Family Centered Health Promotion NRS 429V Professor Barb McGraw March 24‚ 2013 Understanding Health Promotion Interventions in Nursing Practice The nursing profession is one of the largest health care professions‚ providing important opportunities for health promotion with potential to reform health at the legislative level. Health promotion is defined by Kreuter and Devore
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Health Care Market- Blood Donation According to Wikipedia‚ blood is a specialized bodily fluid that delivers necessary substances to the body’s cells‚ such as nutrients and oxygen‚ and transports waste products away from those same cells (Wikipedia‚ 2011). There has been a high demand for blood‚ all types of blood. Statistically speaking someone in the United States needs blood every two seconds (Rare Blood Types‚ 2010). Due to the high need for blood‚ scarcity plays a role with blood donation
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