Fresh Direct Case Study Report COMPANY NAME Fresh Direct www.freshdirect.com Online Grocery Market BACKGROUND /HISTORY FreshDirect is an online grocery that conveniently sells and delivers fresh foods and popular household items‚ to certain residents of the New York City Area. This online grocery market offers organic‚ farm-fresh produce than most market places. It covers most of Manhattan and certain parts of The Bronx‚ Brooklyn‚ Queens‚ Staten Island and limited areas in New Jersey. Vice
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After gathering general information on client’s goals‚ functional assessments‚ physical assessments‚ and recommendations are made in the appropriate AT device. I think the appropriate goal for OT to write for a client needed and used an assistive device include providing education and training in client’s environment to use the AT device. For example‚ if client AT device is a wheelchair‚ the therapist will teach client “how to apply brakes‚ propel the wheel to go straight line or make a turn‚ and
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Methods of analysis for the consumer behavior Qualitative studies: Behavior can also be measured through qualitative tools and techniques such as focus group‚ depth interview (individual) and psychological tests. That helps to identify consumer opinions‚ beliefs and feelings by getting them involved in open discussions. Focus group= in focus group interview‚ there is a group of consumers between 6 and 12 persons called together and a moderator who control this interview. The discussion
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DATA ANALYSIS AND INTERPRETATION No of responance 80 TOOLS OF THE ANALYSIS Simple percentage calculation‚ multiple correlation and weighted average method are the statistical tools used for the analysis. What is the level of contribution do you think you contributed towards the success of the company and your team. Level of contribution No of responance percentage I think my contribution was huge 40 50% I think I might have contributed to an extent 38
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Direct Marketing consists of connecting directly with carefully targeted consumers‚ often on a one-to-one‚ interactive basis. Using detailed databases‚ companies tailor their marketing offers and communications to the needs of narrowly defined segments or individual buyers. Beyond brand and relationship building‚ direct marketers usually seek a direct‚ immediate and measurable consumer response. The New Direct Marketing Model Early direct marketers-- catalog companies‚ direct mailers‚ and telemarketers--
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Data Analysis and Presentation POLS 2312- State and Local Government 27 Jan 2015 Data Analysis Has the average median income for Texas increased or decreased from 20102011 to 2012-2013? The average median income for Texas shows it has increased from 2010-2011 to 20122013. By what percentage did Texas’ average median income increase or decrease from 2010-2011 to 2012-2013? According to the information obtained from the Census Bureau‚ the average Texas median income increased from
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generated by Rosette Wine together with Wine Spectator for three best-sell varietals: Chardonnay‚ Merlot and Cabernet from 18 most popular wineries in west coast US regions. Methodology This dataset contains 10 variables and 890 observations. Through regression of this dataset‚ an equation is created to quantify the correlation between different variables and wine value and therefore make the preudiction of wine value possible. 712 samples are used in the multiple regression models to generate
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collection of primary data‚ a questionnaire is made and secondary data is also collected from the HR folder of the organisation. The objective is to know how training and development process is carried out in KRIBHCO. The final conclusion is that training and development is important for any organisation. 2 INDEX 3 TOPIC Company Profile PAGE NO. 5-25 Theoretical Presentation of the Topic 26-45 Research and Methodology 46-48 Analysis and Interpretation of Data 49-65 Findings
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“WHAT DRIVES CONSUMER BEHAVIOUR” by Erika Rence Rence describes in her article how the consumer behaviours have changed during the last years and how it is affected by world events‚ uncertainty‚ insecure futures and many others. She describes that the change in Consumer Behaviour requires the distinctive marketing for separate age-groups‚ exactly 5 groups. Birth-12 years old: This group of consumers cannot be put under the same marketing scheme. Four distinct under-groups are needed‚ as
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have to develop more sources to obtain additional customer data about your customers. Here are some of Citibank in-house records collected that can be used to develop the customer database: Sales Receipts/Invoices/Order Forms These documents give Citibank the following information of customer buying behaviour: date of last purchase‚ dates of all purchases over a period of time‚ the amount of money spent. They can also determine what products/services were purchased by the customer. Surveys
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