Determining the demand for a product is often the responsibility of the strategic marketer. (a) Define and describe the “demand curve”. (b) Assess what information may be helpful to the strategic marketer in order to determine demand. (c) Discuss the factors that may create a fluctuation in demand. The demand curve is the graph depicting the relationship between the price of a certain commodity and the amount of it that consumers are willing and able to purchase at that given price. It is a graphic
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Literature Review Demand and supply have been generalized to explain macroeconomic variables in a market economy. The Aggregate Demand-Aggregate Supply model is the most direct application of supply and demand to macroeconomics. Compared to microeconomic uses of demand and supply‚ different theoretical considerations apply to such macroeconomic counterparts as aggregate demand and aggregate supply. The AD-AS or Aggregate Demand-Aggregate Supply model is a macroeconomic model that explains price level and
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Suppose there are 100 consumers with identical individual demand curves. When the price of a movie ticket is $8‚ the quantity demanded for each person is 5. When the price is $4‚ the quantity demanded for each person is 9. Assuming the law of demand holds‚ which of the following choices is the most likely quantity demanded in the market when the price is $6? Explain and show calculations‚ While the question asks of the choices given what the quantity demanded will be‚ there are no choices given
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study of how A. prices and quantities of goods and services are determined in markets B. private firms and households respond to taxes and subsidies C. people make choices in the presence of scarcity and the results of those choices. D. interest rates and exchange rates are determined 2. The scarcity principle implies that A. people will never be satisfied with what they have B. as wealth increases‚ making choices becomes less necessary C. the prices of scarce goods must
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Its Goals 1) a. If a stock is expected to pay an annual dividend of $20 forever‚ what is the approximate present value of the stock‚ given that the discount rate is 5%? b. If a stock is expected to pay an annual dividend of $20 forever‚ what is the approximate present value of the stock‚ given that the discount rate is 8%? c. If a stock is expected to pay an annual dividend of $20 this year‚ what is the approximate present value of the stock‚ given that the discount rate is 8%
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in other areas of the city. Rents paid are a very high percent of peoples’ incomes. (a) Would the demand for apartments in this area be relatively inelastic or relatively elastic? State why. (b) Would the supply of apartments in this area be relatively inelastic or relatively elastic? State why. 1 (c) Draw the demand and supply curves as you have described them‚ showing the initial equilibrium price and quantity. Label carefully. (d) Now assume the government creates a rent supplement program. Under
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Derive the demand curve? To show what the consumer should do to maximize utility‚ a budget line must be added to the preferences shown in the indifference curves. The picture below adds one. Point a is not attainable because it lies to the right of the budget line. The consumer is indifferent between points b and d because they lie on the same indifference curve‚ but point d is cheaper than b because d lies below the budget line. The consumer wants to get on the highest indifference curve affordable
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• The demand curve is flatter (more horizontal) the closer the substitutes for the product and the less diminishing marginal utility is at work for the buyers. • The dependent variable in demand analysis is the quantity (the number of units) sold. The independent variables are price‚ income of buyers‚ the price of substitutes‚ and the price of complements. • An increase in income shifts the demand curve to the right for normal good. It goes to the left for an inferior good. • An increase in the
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The Demand for Resources Multiple Choice Questions Derived dema1 1. Resource pricing is important because: A) resource prices are a major determinant of money incomes. B) resource prices allocate scarce resources among alternative uses. C) resource prices‚ along with resource productivity‚ are important to firms in minimizing their costs. D) of all of the above reasons. Answer: D 2. Which of the following statements best illustrates the concept of derived demand? A)
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days when the effective hourly wage is higher‚ taxi drivers will A. work the same number of hours as they will on slower days B. work fewer hours than they will on slower days C. work more hours than they will on slower days D. not work any hours 12) A firm’s demand for labor is derived from the A. opportunity costs associated with labor and leisure B. desires and needs of the entrepreneur C. cost of labor inputs D. demand for its output 13) Owen runs
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