decisions in marketing (PRODUCT) Case No. 4: “SMART Cards” ____________________________________________________________________________ SMART CARDS S mart is the operative word among many product developers these days. For example‚ smart card is the name of an advanced form of pocket- and purse-sized cards that may soon usher in a new era of cashless electronic commerce. Although they resemble familiar ATM cards‚ each smart card is equipped with a computer chip instead of a black magnetic
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Journal of Management and Marketing Research Consumers and credit cards: A review of the empirical literature Phylis M. Mansfield Penn State University – Erie Mary Beth Pinto Penn State University – Erie Cliff A. Robb University of Alabama ABSTRACT Research in the area of consumer credit card attitude and behavior has provided an abundance of literature in the business‚ psychology‚ and public policy fields. Beginning in the 1960s‚ the work revolved around descriptive characteristics and evolved
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Most Americans Should Not Use Credit Cards When I write my paper‚ I will give my answer to the question of whether or not American’s should use credit cards. I will claim what whether someone should and should not use a credit cards depend on that individual’s circumstances. I think a strong case can be made against credit card us for most American’s. It is my personal opinion that credit card usage ought to be reserved for people who have a high income and who reliably make a lot of money. These
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Smart Card Tutorial - Part 1 First Published in September 1992 Introduction To Smart Cards Even the name Smart Card captures the imagination‚ however such a term is ambiguous and is used in many different ways. ISO uses the term‚ Integrated Circuit Card (ICC) to encompass all those devices where an integrated circuit is contained within an ISO 1 identification card piece of plastic. The card is 85.6mm x 53.98mm x 0.76mm and is the same as the ubiquitous bank card with its magnetic stripe that is
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Citibank: Launching the Credit Card in Asia Pacific Citigroup is an American multinational financial services company based in New York City. Citigroup was formed from one of the world ’s largest mergers in history by combining the banking giant Citicorp and financial conglomerate Travelers Group. Nowadays is one of the world’s largest banks. In 2010 was in 22nd position worldwide‚ ranked on its total assets. Finally‚ it has the world ’s largest financial services network‚ spanning 140 countries
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Unethical Credit Card Recruitment Strategies on Campus Mike Martin Com/156 02/13/2011 Patricia Bille Credit card companies use unethical practices in their recruitment of college students resulting in long-term debt for many young adults. An increasing number of young adults are finding themselves graduating from universities saddled with enormous debt. At a time when they should be filled with the excitement of starting their careers‚ and the promise of eventual job security‚ some of these
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Lauren Burk BUSG1370 Professor Wallace 4/16/15 Extra Credit – PBS Frontline Video PBS Frontline Video‚ “The Card Game” is very cleverly named as it is a video of how consumers and banks have dug such a deep hole of debt that is affecting the economy due to playing a gambling game will loans‚ credit‚ etc. I actually am glad that this video was brought to my attention as I have never fully understood where credit card companies and banks got their fees and limits from. I personally have experienced
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P-Card Features P-card offers cost control‚ reduce administrative time and encourage cost reduction. The following factors make purchase card ideal for the University: • Spending Controls With spending controls‚ university can request as many cards as it likes and set spending limits and restrict purchases to specific categories on each card. • Fast-track Reconciliations By increasing the use of single campus-wide accounts‚ reconciliation and auditing can be automated and streamlined. • One-stop
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About Aqua Gold Credit Card When it comes to holding a credit card‚ it is natural for you to want the one that offers you the maximum benefit along with some features that make you the proud owner of that particular credit card. It is common among the people to want a higher credit limit on their cards. This particular aspect will help you in using the credit card during emergencies. Needless to say‚ with the Aqua Gold Credit Card from Kotak Mahindra Bank‚ you can enjoy the maximum benefits that
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a Common Access Card By: LCpl Crisp‚ Darius D. I am writing this essay about the importance of a Common Access Card. Which is also known as a “CAC” card. The Common Access Card (CAC) is a United States Deparrtment of Defense (DoD) Smart Card. The card is issued to Active-duty Military Personnel‚ Reserve Personnel‚ Civilian Personnel‚ state employees of the National Guard‚ contractor personnel‚ and other non-DoD government employees. The CAC is the size of a standard credit card and stores 64 or
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