SOCIAL RESPONSIBILITY‚ CONSUMERISM‚ AND THE MARKETING CONCEPT Robert D. Winsor‚ Loyola Marymount University ABSTRACT This paper compares the often-criticized "selling orientation" or "selling concept" with the commonly-praised "societal marketing concept "from the perspectives of consumer rationality and persuasibility. It is suggested that both orientations view consumers as relatively irrational and as easily prone to manipulation by marketers. The implications of this similarity are explored
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MARXIAN THEORY OF ECONOMIC DEVELOPMENT Karl Marx is one of the few thinkers in History who has had an influence on millions of people‚ ranked with Christ and Mohammed‚ if we are to judge him by the number of followers. He predicted the inevitable doom of capitalism and imposed on his ideas that communism has built its edifice (large structure). He based his predictions on a sweeping analysis of the process of capitalists’ economic dvlpt. MARXIAN INTERPRETATION OF HISTORY General framework of Mark’s
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Development has been defined as bringing about sustained improvement in the well-being of the individual and bestowing benefits on all. Although historically development was usually employed to refer to economic development‚ nowadays it refers more often to human development‚ a holistic concept that encompasses governance‚ health care‚ education‚ poverty reduction‚ gender equality‚ infrastructures‚ sustainability‚ etc. Development should be distinguished from disaster relief or humanitarian aid.
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The Social Theory of W.E.B Du Bois Aaron Josuah Cabahug Sociology 102 4/21/2013 Abby Mosher The Social Theory of W.E.B Du Bois Karl Marx‚ Max Weber‚ and Emile Durkheim are widely recognized as the trinity of sociological theory. While these three sociologists were trailblazing social theorists who enhanced the study of human behavior and its relationship to social institutions‚ other‚ more contemporary scholars were just as innovative - one of those scholars being W. E. B. Du Bois. W. E
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Social Interactionism is the real trick that individuals use images to shape their own perspectives about the world. Social interactionists concentrate how individuals use images to add to their perspectives of the world and to speak with each other. William Ogburn was a humanist who bolstered typical interactionism. Images individuals inside of society to build up an association with each other and to help us to interface with each different too. "They examine up close and personal interactionists;
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Jean Piaget’s Theory of Cognitive Development Angela Oswalt‚ MSW‚ edited by C. E. Zupanick‚ Psy.D. Jean Piaget is perhaps one of the most well-known and influential child development specialists. His work was first published during the 1920’s‚ but his theory of cognitive development continues to influence contemporary researchers and clinicians. Piaget’s identified five characteristic indicators of adolescent cognitive development and named them as follows: 1) formal operations‚ 2) hypothetico-deductive
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Social Contract Theory Since as far as history can remember man has given up rights in exchange for peace‚ order‚ and stability. For centuries man has strived to find the perfect government where there are the right amount of laws and rights to live by. Throughout time we have witnessed many governments rule countries and not all of them have been great. Some rulers who have total control have proven to become corrupt and use their power to benefit themselves instead of the country they are there
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has witnessed an ongoing transformation involving the various changes regarding development approaches and classification of communities. Interestingly‚ this diversification of the world has started with the end of the World War II. This remarkable point indicates the first definition of ‘underdeveloped’ for the first time in the history. In Gustavo Esteva’s article‚ it is pointed out that dated from 1949‚the concept ‘underdeveloped’ commenced to take place in literature after the expression by Truman
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In a social conflict perspective to bully‚ is a macro view‚ which is a view of society a whole and how a society is different in gender‚ religion‚ and race‚ and how it raises to conflicts in bullying and how people bullies others‚ and how certain types of people more vulnerable to being bullied then others‚ by their race and class. Conflict theorist would take a look into how society deals with bullying‚ in terms of conflict and tension from comparing different groups‚ (Schaefer and Haaland‚ p. 20)
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In criminology there are many different concepts‚ theories‚ and ideas that attempt to explain criminal behavior. All of them seek to define crime in a particular way or attempt to shed light on the reality of the “criminal” and why he or she is living that certain lifestyle. The Labeling Theory seeks to explain why people tend to act criminally after the term “criminal” has been placed on them. They have received that “label” so it is now their “reality”. As a human‚ being labeled a criminal by society
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