Question 1 Identify three key characteristics of the marketing concept. ‘Marketing concept is a philosophy that an organisation should try to provide products and services that satisfy customer’s needs through a coordinated set of activities that also allows the organisation to achieve its goals’ (Dibb‚ 2012:18). According to marketing concept customers should be at the centre of all the organisations activities. Therefore all departments of organisation are responsible for customer satisfaction
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ACCOUNTING CONCEPT AND CONVENTIONS In drawing up accounting statements‚ whether they are external "financial accounts" or internally-focused "management accounts"‚ a clear objective has to be that the accounts fairly reflect the true "substance" of the business and the results of its operation. The theory of accounting has‚ therefore‚ developed the concept of a "true and fair view". The true and fair view is applied in ensuring and assessing whether accounts do indeed portray accurately the business
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The concept of the flat world according to Thomas Friedman is how‚ due to recent technology developed in the 21st century‚ geographic boundaries disappear and cause the world to be metaphorically “flat”. Communication across the globe is easier and more efficient‚ and also allows people around the world access to information with just a few clicks. Mr. Friedman talks about ten concepts that create his flat world theory. The important event of the Collapse of the Berlin Wall Another factor of the
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CONCEPT OF WIRELESS ELECTRICITY (Wi-Tricity) Our forefathers marveled at the invention of glowing light bulbs by Thomas Edison in 1879. However‚ to us 21st centurions‚ the light bulb is nothing out of the ordinary. When computers‚ cell phones‚ laptops‚ iPods‚ etc. were invented our antennas tweaked. Now this is what you call invention! However‚ as time’s progressing we are getting used to these devices. In fact‚ charging all these appliances has become so very cumbersome. Each appliance has its
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2.1 Overview of key concepts Culture defined Culture is generally considered to be a popular life manner. This could be referred to as a kind good knowledge‚ passed on from one generation to the next‚ so as to benefit all of the experience of previous generations. It is transmitted from parents to children. The culture can be transmitted to children in many ways: through weddings‚ ceremonies or teaching of morals and ways of doing things such as agriculture‚ hunting‚ fishing‚ etc. The expression
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| Assignment | Fundamental of Economic Concept Basic Economics Problems | Faculty Of Science Computer and MathematicsECO 415 : Economics | Prepared By;Appy Hillester Sylvester2010170645CS 226 | Prepared For;Madam Saliza SulaimanDate of Submission;09th February 2011 | | Fundamental Economic Concepts Economic is a social science that studies human behavior as a relationship between ends and scarce means which have alternatives uses. ( L.Robbins ) Economic is
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substantive unfairness and considers whether it can and should be adopted in Australia.] CONTENTS I II III IV V Introduction ............................................................................................................ 471 The Concept of Legitimate Expectations ............................................................... 472 Substantive Legitimate Expectations in England ................................................... 475 Coughlan: The Acceptance of Unfairness in Its Own
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The concept of quality of life is multifaceted and a much discussed topic in the healthcare world. Providers‚ researchers‚ law makers and the general public agree that the perception of quality of life is an integral part of healthcare at large. Although it is often discussed in nursing literature‚ the definition of the concept is rarely defined. Some speak of the concept when referring to life saving measures that are prolonging but not necessarily improving life. Others speak about the concept when
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Singapore relies on its Sedition Act and the Maintenance of Religious Harmony Act. To reduce integration conflicts would also mean for the host to hear out views of the immigrants and learn from them. By way of this article‚ it only goes to show that the concept of a “New World” society may not have existed in Singapore just yet. For such an article to be published in its main national newspaper‚ it only magnified the real sentiments of the people towards
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conservation Prudence concept: revenue and profits are included in the balance sheet only when they are realized(or there is reasonable ’certainty ’ of realizing them) butliabilities are included when there is a reasonable ’possibility ’ of incurring them. Also called conservation concept. Du Pont analysis A type of analysis that examines a company ’s Return on Equity (ROE) by breaking it into three main components:profit margin‚ asset turnover and leverage factor. By breaking the ROE into
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