The Role of Information Management in the field of Marketing Decision Making Introduction: The field of marketing is concerned with development of effective strategies for managing such activities as product development‚ promotion‚ pricing‚ and distribution in a way that organizational objectives are achieved. Marketing management is a business discipline which is focused on the practical application of marketing techniques and the management of a firm’s marketing resources and activities.
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Introduction to Information System 1. Information Technology Information technology is the use of computers and software to manage information. In some companies‚ this is referred to as Management Information Services (or MIS) or simply as Information Services (or IS). The information technology department of a large company would be responsible for storing information‚ protecting information‚ processing the information‚ transmitting the information as necessary‚ and later retrieving information as necessary
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– graphic images and pictures * Audio data – sound‚ noise or tones * Video data – moving images or pictures * Information – collection of facts organized in such a way that they have value beyond the facts themselves. * Knowledge – awareness and understanding of a set of information. Data + | Information | Knowledge | Raw facts and figures‚ by itself‚ tells you nothing. | Data in context‚ so you can answer a question‚ make a decision
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MTM- 4: INFORMATION MANAGEMENT SYSTEM AND TOURISM (TUTOR MARKED ASSIGNMENT) Course Code: MTM-4 Total Marks: 100 Assignment Code: MTM-4/TMA/2013 Note: This TMA consists of two parts. PART – I 1) Explain with the help of suitable examples the co-relation between Data‚ Information. (25) Information Information consists of fact and terms of knowledge. It can be anything that has meaning to people. Usually information is expressed in words and numbers
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Preparation Resources Module 9: Information systems and decision support systems Overview This module looks at information systems in the context of business management‚ and explores the key aspects of the various types of decision support systems. It begins with an introduction to the three types of management decision support systems — management information systems (MIS) (operational)‚ decision support systems (DSS) (tactical)‚ and executive support systems (ESS) (strategic). The functions
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Managing Information A term paper submitted to Engr. Camilo Polinga In partial fulfillment of the requirement in CENG26 (Engineering Management) Vidamo‚ Steeven Sean P. March 2013 CAVITE STATE UNIVERSITY Indang‚ Cavite This research work entitled “Managing Information” prepared and submitted by; Steeven Sean P. Vidamo‚ in partial fulfillment of the requirements in CENG 26 (Engineering Management) is hereby accepted. Approved: ____________________ Engr
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Executive Summary The main purpose of this report is to discuss the concept of this technology including its characteristics‚ structure‚ types and some typical application. The report will start with an overall introduction to wide area network‚ and then identify the key characteristics of this technology. Generally‚ the data transmission rate of wide area network is lower than local area network (LAN)‚ but with the development of technology‚ this data transmission rate is improved dramatically
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1. What is data vis-à-vis information? When can information be deemed good and useful? How are these related/ connected to an information system? Data are facts‚ which may or may not be processed (edited‚ summarized‚ or refined) and have no direct effect on the user. By contrast‚ information causes the user to take an action that he or she otherwise could not‚ or would not‚ have taken. Information is often defined simply as processed data. This is an inadequate definition. Information is determined
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understand the impact of management information on decision making Definitions of Management Information System: “The study of MIS is not about the use of computers‚ it is about the provision and use of information relevant to the user. Computers are one - albeit important - means of producing information and concentration on the means of production rather than the needs of the user can lead to expensive mistakes." (Lucey [1997] pg 195) “A system to convert data from internal and
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Case Study II Management Information Systems Founded in 1987 by Dr. Irwin Redlener‚ The New York Children’s Health Project was Dr. Redlener dream in which he took this initiative to provide the healthcare services to the disadvantaged children. Dr. Redlener learned about the special service called Volunteers In Services To America (VISTA)‚ during his tenure at the Denver Children’s Hospital‚ where came up with his vision to start the New York Children’s Health Project. The Children’s Health
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