The GE matrix is an alternative technique used in brand marketing and product management to help a company decide what product(s) to add to its product portfolio‚ and which market opportunities are worthy of continued investment. Also known as the ’Directional Policy Matrix‚ ’ the GE multi-factor model was first developed by General Electric in the 1970s. Conceptually‚ the GE Matrix is similar to the Boston Box as it is plotted on a two-dimensional grid. In most versions of the matrix: * the
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5; May 2012 Advantages and Disadvantages of FDI in China and India Tarun Kanti Bose (Corresponding author) Assistant Professor‚ Business Administration Discipline‚ Khulna University Khulna 9208‚ Bangladesh Tel: 880-1911-451-044 Received: February 25‚ 2012 doi:10.5539/ibr.v5n5p164 Abstract This study was directed towards detecting the positive and negative sides for the foreign investors while they go for direct investment in India and China. A descriptive and explorative research study has been
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The Legal‚ Ethical and Managerial Concerns of Employee Monitoring Employee monitoring has emerged as a necessity and yet as a very controversial issue due to the widespread use of technology. Employee monitoring is the act of watching and monitoring employees’ actions during working hours using employer equipment/property. This phrase can be a little scary as an employee‚ where is the line? The restroom is their property; thankfully there are employers who know their boundaries. Legally employers
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Ultrasound imaging should be performed professionally and only when clinically pointed out to decrease fetal contact risk using the keeping acoustic output levels As Low As Reasonably Achievable (ALARA) principle. Ultrasonography consist of the use of sound waves and is not a form of ionizing radiation. There have been no news of recognized conflicting fetal effects for diagnostic ultrasonography measures‚ as well as duplex Doppler imaging. The U.S. Food and Drug Administration limits the spatial-peak
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Organizational Behavior Course Syllabus Korea University Global MBA‚ Fall 2007 Instructor: Class meetings: Tai Gyu Kim E-mail: kimt@korea.ac.kr Mon‚ Wed & Fri Office: 504 LG-POSCO 2:00-5:00 Phone: 3290-2828 Office Hours: By appointment Course Overview: This course focuses on the theory and application of human behaviors in organization (HBO). HBO typically deals with three levels of phenomena in the context of workplace – individual‚ group and organizational levels. However
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Compare and Contrast- India & China Imperial Administration Thesis While both Han China & Gupta India had imperial administration there were some similarities and differences between the two civilizations. Similarities include‚ both of the civilizations flourished during this classical period of their history in various ways. Differences include‚ Han China had a bigger role in political theory than Gupta India. Unlike Han China‚ Gupta India did not place as much emphasis on political theory
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BUSINESS POLICY & STRATEGY Case Study – ’GE’s Two-Decade Transformation: Jack Welch’s Leadership’ Prepared by Group 12 – Div A Team Members 1. Aanad Menon 2. Adit Paul 3. Anirban Majumdar 4. Girish Patel Q.1) Jack Welch launched a number of initiatives on taking charge of GE in 1981. Was there a strategy driving the initiatives? Were the initiatives effective in accomplishing what Welch was aiming for? When Jack Welch joined the GE‚ there were many challenges in
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1 GE’s Two Decade Transformation Team Globalization Case Analysis GE’s Two Decade Transformation: Jack Welch’s Leadership Yasmine Abdo Al-Kouraishi Muhammad Howard Steven D. Johns Kenneth V. Oliver Kimberly N. Lomax AMBA 670 Managing Strategy in the Global Workplace July 25‚ 2012 2 GE’s Two Decade Transformation Executive Summary Team Globalization has conducted an in depth analysis on General Electric ’s (GE) two decade transformation achieved by the company’s former Chief Executive
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Case Brief No. 1 – General Electric Medical Systems‚ 2002 1. What is the underlying logic behind the global product idea? What are the costs and benefits that are expected? GPC’s logic is to concentrate manufacturing and ultimately other activities – wherever in the world to keep the same standards across the boards. Benefit – Maintain the quality and reputation of the product globally - Existing similar operation model to implement in different regions Cost - Major internal and
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Case Study: Healthymagination: GE Healthcare 1. Tom Gentile should give in my opinion the green light to two product concepts only (Hepecho and UltraLipo). Even though some of the product concepts may not meet the healthymagination criteria of 15% improvement across cost‚ quality and access perfectly‚ all targeted segments and markets have significant organic growth potential. See details/justifications below. The symbols represent the whether the healthymagination criteria can be met or not based
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