25-34 years old. Over half of the users don’t have kids and also lack college experience. The majority of the people are Caucasian and have a household income of $100‚000. After looking at this information there are some good opportunities that eBay could capitalize on. First‚ a good target market would be the “Baby Boomer” generation. This generation’s age demographic falls into the 45-64 year range which makes up about 30% of internet usage in the United States. With the rise of smart phone
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e-commere with Amazon‚ eBay has to determine whether it should maintain the existing business model or transform its model and expand into new areas. eBay and Amazon have different kinds of business models and strategies. eBay’s business model was based on creating and maintaining a person-to-person trading community. Being the world’s largest online auction company‚ eBay offers e-commerce platforms and online payment solutions to a critical mass of sellers and buys. eBay makes money by charging
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internationally. EBay makes money by charging fees to sellers‚ however it is free to shop and place bids. Till date EBay has presence including partnerships and investments‚ with more than 90 million users worldwide. At the start of 2002‚ they used PayPal as their online payment method. Background/History A computer programmer called Pierre Omidyar‚ started EBay in his living room in the year and month of September 1995 in San Jose‚ California. Apparently‚ the reason why EBay was officially established
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overstocked products at a fixed price. Also‚ they rely heavily on paypal for revenue since you absolutely must have a paypal to purchase from eBay as all transactions go through them. A portion of the fees goes to eBay. 2. What are the problems that eBay is currently facing? How is eBay trying to solve these problems? A problem that eBay is currently facing is the continued growth of Bill Me Later (BML). It increases overall risk for the company putting downward pressure on stock price. Expanding
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macro environments impacts on eBay. It found that globalisation‚ consumer buying patterns and increase of the number of internet shoppers have positive impacts on eBay. However‚ e-commerce tax would impact on eBay negatively due to may impact on the price of services. The report shows the Porter’s five forces whether the industry has a high barrier entry. It found that eBay is on strong competitive position. Finally‚ the report explains where the industry currently sits in terms of its life cycle
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advantages and disadvantages for EBay given the competitive environment within the overall industry and specifically in China. By the year of 2006‚ eBay’s combined international investments in Latin American‚ Europe and Asia Pacific has totaled revenues of 2.1 billion‚ representing 49% of aggregate revenues of the company at the time. Seeing the great potential of the Chinese C2C online auction market which back then comprised of 250 million customers‚ eBay has launched various attempts majoring
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Juan Tisera Case38 – eBay 1) EBay pursue international growth through acquisitions and partnership in related and unrelated business. eBay goal was to expand its international presence in an effort to create an on line global marketplace. In many of this international website‚ eBay had to adapt and provide local language and currency options to gain popularity. The best approach that eBay had was by forming partnership with local companies. This strategy helps them to understand local cultures
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eBay Introduction In this paper‚ eBay’s strategy for its growth through the years 2001-2010 is analyzed. eBay has tried itself to expand and diversify through its various business strategies. This paper would analyze the major strategies that affected the eBay’s growth positively and negatively. Mergers and Acquisitions One of the widely used strategies for diversification is Mergers and acquisition. Companies acquire stakes in other companies and control them. Some companies follow the strategy
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and trade through an online platform. eBay tried to fulfill this necessity by opening an online trading “auction house” for Chinese customers. The company provided a service where an item would be listed in their webpage with the ability to bid on it. The owner would place the item or service online while buyers who were interested on acquiring the product would bid on it till the highest bidder got the product. Then‚ the owner would be informed through eBay and the trade would take place online
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Can eBay Continue Growing? 1. What is eBay’s business model and business strategy? How successful has it been? According to the course textbook there is several internet business models found on page 444. The internet business model that best describes eBay is an “online marketplace”. As it says in the case itself‚ “eBay is an online auction service…who stores no inventory and ships no products. Instead‚ it derives its revenue from the movement of information”. This is essentially what
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