JetBlue: Managing the Future In the airline industry‚ few players have managed to build a unique brand identity and achieve brand differentiation. JetBlue‚ however‚ has done so by taking up the niche position of a low-cost provider that also offers a top-notch experience that legacy airlines don ’t deliver. JetBlue will maximize opportunity by maintaining its theory of the business and incorporating innovation as a core value through entrepreneurial management of resources resulting in new strategy
Premium Southwest Airlines Airline Low-cost carrier
Two Levels of Control: Strategic and Operational Imagine that you are the captain of a ship. The strategic controls make sure that your ship is going in the right direction; management and operating controls make sure that the ship is in good condition before‚ during‚ and after the voyage. With that analogy in mind‚ strategic controlstrategic controlThe process by which an organization tracks the strategy as it is being implemented‚ detecting any problem areas or potential problem areas that
Premium Control theory Management Feedback
needed. Once Jet Blue was able to get jets back in the air‚ other systems failed as well. Traffic Simulation Planning was unable to put flight plans into the system because it was a standalone system. Rainer‚ R. K.‚ Jr.‚ & Turban‚ E. (2009) What would I have done differently? First‚ I would plan for the worst case scenario. My team of executives would be drilled to test the system‚ find the limitations‚ and then assign a team to deal with them. It is too late when the event is happening
Premium Management Plan Thought
Running Header: JetBlue Airways IPO Valuation JetBlue Airways IPO Valuation Borislav Belenov‚ Wade Brashear‚ Jamie Clausen‚ Paul Collier‚ Nicole Hagan and Melissa Lein Managerial Finance Chadron State College Professor Steve Stoner May 2009 David Neeleman is the founder of JetBlue Airways‚ which began under the name of “New Air” in 1999. Many JetBlue executives were previously employed by Southwest Airlines‚ a competitor in the area of low cost travel. However‚ Mr. Neeleman’s vision was
Premium Initial public offering Low-cost carrier Southwest Airlines
United States because it differentiates itself as the most successful low-fare‚ high frequency‚ point-to-point carrier. Since 1987 Southwest has consistently led the entire airline industry with the lowest ratio of complaints per passenger boarded. What does Southwest do differently that no one else in airlines does? It keeps things simple and consistent‚ which drives costs down‚ maximizes productive assets‚ and helps manage customer expectations. First‚ one plane fits all. Unlike the network
Premium Southwest Airlines Low-cost carrier Airline
DSS The DSS is an information management system that supports business decision-making. It collects and analyzes mountains of raw data‚ information and documents‚ and compiles the data into useful reports. Function The DSS is an interactive knowledge-management system where managers and decision-makers can specify a search criteria based a particular subject area of concern and receive a report. Based on the user-specified search criteria‚ the DSS finds the necessary data--such as customer buying
Premium Supply chain management Decision theory Management
Summary This report discusses whether and how JetBlue should list its shares on public from several angles. Two principal incentives prove that the IPO process could be inevitable‚ even without an optimal offering price‚ and valuation models including multiples comparison and income analysis imply the firm may be underpriced. Given the situation and all assumptions‚ an increment in either offering size or price is suggested. 2 SWOT and Background JetBlue started by following Southwest’s approach of
Premium Stock market Preferred stock Corporate finance
1. Jet Blue´s Business- level strategy; value and cost drivers Jet Blue uses to create and maintain ist competitive position Founded by the discount airline veteran David Neeleman in 2000‚ JetBlue Airways has quickly become one of the largest discount airlines in the United States. Starting primarily by serving the East Coast‚ the airline has since expanded throughout the country and entered the international market. The reasons for its early success are numerous: JetBlue entered the market with
Premium Southwest Airlines Low-cost carrier Airline
SCHOOL OF INDUSTRIAL TECHNOLOGY IMG 103/3: FOOD CHEMISTRY LABORATORY REPORT TITLE : MEASURING pH LEVELS AND WATER ACTIVITY OF FOODS NAME: MATRIC NO: GROUP: 2 DATE OF EXPERIMENTAL WORK: 13 MARCH 2013 DATE OF SUBMISSION: 20 MARCH 2013 TITLE: MEASURING pH LEVELS AND WATER ACTIVITY OF FOODS ACTIVITY 1 Introduction : This experiment was performed to investigate the pH levels of different types of food products. The pH of a solution can be determined experimentally in several ways
Premium PH Acid
In Walden‚ Thoreau says‚ “Simplicity‚ simplicity‚ simplicity! I say‚ let your affairs be as two or three‚ and not a hundred or a thousand; instead of a million count half a dozen‚ and keep your accounts on your thumb nail.” By going to the woods Thoreau chose to live the simple life that only included daily activities that were necessary to live. Luxuries have now become a necessity in one’s life and that decreases the appeal for transcendentalism because
Premium Ralph Waldo Emerson Transcendentalism Henry David Thoreau