2010 Ninth International Conference on Mobile Business / 2010 Ninth Global Mobility Roundtable What factors contributed to the success of Apple’s iPhone? John Laugesen Yufei Yuan McMaster University‚ DeGroote School of Business Hamilton‚ Ontario CANADA laugesjd@mcmaster.ca McMaster University‚ DeGroote School of Business Hamilton‚ Ontario CANADA yuanyuf@mcmaster.ca Abstract — Unknown to most North American consumers‚ a mobile data and Internet service in Japan called i-mode has been highly successful
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BP’s general strategy Oil companies were the worst performing brands in the world market. There was no brand in the oil industry that had created positive perception in the public. During the late 1990’s BP has decided to change this perception for their brand. The main idea was to create a symbolic capital for BP. The definition of symbolic capital is given by (Bourdieu‚ 1974/1977 sited in Holt & McNulty‚2008‚p.76) as “ the resources by which authority and credibility are established amongst
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Hofstede’s Five Aspects of Culture Hofstede ’s cultural factors Explanations > Culture > Hofstede ’s cultural factors Power | Self | Gender | Predictability | Time | So what? Geert Hofstede‚ a Dutch cultural anthropologist‚ analyzed cultures along five dimensions. He rated 58 countries on each dimension on a scale from 1 to 100. Power Hofstede named this Power Distance (PD or PDI). It is the extent to which less powerful members expect and accept unequal power distribution.
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The Gulf Stream‚ is an oil painting created by Winslow Homer in 1899. This piece of artwork showcases a young‚ African American man with only pants on for clothing‚ that has a destroyed boat and is in the middle of the ocean with sharks beneath him with crashing waves that are tipping his boat closer into the ocean all while he sits on the boat just looking out into the ocean. This artwork also shows us the mental strength of mankind‚ the ability to remain calm and collected in horrendous situations
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concern British Petroleum (BP). At first I would like to provide more information about the crisis and its consequences‚ then I will identify the kind of crisis we have to deal with‚ I will discuss the several communication strategies BP have used‚ I will explain the different reactions of the public on the crisis. At last‚ I will give the oil concern some advice‚ in case a reoccurrence takes place. The BP oil spill The BP oil spill was a big natural disaster in the Gulf of Mexico on the 20th of
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According to the Christian viewpoint‚ “what makes humans special is that we can limit ourselves‚ to recognize that something may be perfectly understandable and yet be wrong.” (Mckibben‚ 2003). Bill McKibben writes in his article “Design-a-kid”‚ that‚ “The choices we face‚ in fact‚ will settle this question on specialness once and for all. If we cannot summon our ability to use self-restraint‚ or if it proves to be weak‚ we will leave our specialness behind forever.” What he is saying here is that our nation
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at Bp Name: Date: Class: Professor: MANAGEMENT ETHICS AT BP Abstract Beyond Petroleum‚ BP is among the largest Oil and other energy companies in the world. Its targets and confidence in the market has enabled it reduce Carbone dioxide waste and enhance alternative sources of energy like solar power. This upward success has‚ however‚ in the recent past been challenged. BP’s environmental image in the globe has been tarnished due to accidents and ethical issues
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TerShawn Wharton ! Lorenzo’s Oil 01/12/2014 The Lorenzo’s Oil was very impressive with the way the set up was. Nick Nolte‚ Susan Sarandon‚ Peter Ustinov‚ Noah Banks‚ Michael Haider‚ Billy Amman‚ Cristin Woodworth‚ and Zack O’Malley Greenburg being the best actors of the movie in the lead roles really indulges you into the movie. Through out the movie it’s multiple Lorenzo’s and they all p‚ay a terrific part in the movie as actors.It was filmed primarily from September 1991 to February 1992 in
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INTRODUCTION:- IndianOil is India’s flagship national oil company with business interests straddling the entire hydrocarbon value chain – from refining‚ pipeline transportation and marketing of petroleum products to exploration & production of crude oil & gas‚ marketing of natural gas and petrochemicals. It is the leading Indian corporate in the Fortune ’Global 500’ listing‚ ranked at the 83rd position in the year 2012. With over 34‚233-strong workforce‚ IndianOil has been helping to
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Women Have Curves‚” by Patricia Cardoso addresses the different aspects of culture. In the movie‚ Ana Garcia is caught in between two very different cultures. With the two cultures at different ends of the spectrum‚ and the inner turmoil that goes along with it; Ana must figure out how to navigate both cultures without losing the bonds that she has with her family. The film begins by drawing the line between the two different cultures. With Ana getting ready for her last day of school‚ she was
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