What is creativity in advertising? The media and advertising worlds often talk about creativity‚ but what does it really mean today? How should we approach it is it a process or something we’re born with? As part of the Cannes Young Lions competition‚ we asked some of the UK’s most respected advertising executives who judge the competition to tell us what creativity means to them. Zaid Al-Zaidy‚ chief strategy officer‚ TBWA/London The essence of creativity is the same‚ but the menu just got
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Do you think that advertising influence teens? You have probably come across this question a dozen times in your life but could never come up with a conclusion‚ right? Well being a teenager myself‚ I strongly believe that it does not affect teenagers as an individual point of view and based on the information I have gathered; which consists of poverty and the awareness that schools bring to students. When you read “poverty” you were probably thinking‚ what that is supposed to mean. What I mean
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The Chronicle Review October 3‚ 2010 What Are You Going to Do With That? Katherine Streeter for The Chronicle Review By William Deresiewicz The essay below is adapted from a talk delivered to a freshman class at Stanford University in May. The question my title poses‚ of course‚ is the one that is classically aimed at humanities majors. What practical value could there possibly be in studying literature or art or philosophy? So you must be wondering why I’m bothering to raise it here‚ at
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United States from Pre-contact to the Present (MAMMD1SAF ) What does freedom mean to you? Tahli McGill TM1144 What does freedom mean to you? “If you really want to enslave people‚ tell them that you’re going to give them total freedom” Ron L Hubbard‚ from 1991 Time cover story. “Freedom” in literal terms means the power or right to act‚ speak or think as one wants. We are free to complete any course of action that we desire
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Chapter 1 What Do We Mean by Leadership? In the spring of 1972‚ an airplane flew across the Andes mountains carrying its crew and 40 passengers. Most of the passengers were members of an amateur Uruguayan rugby team en route to a game in Chile. The plane never arrived. It crashed in snow-covered mountains‚ breaking into several pieces on impact. The main part of the fuselage slid like a toboggan down a steep valley‚ coming to rest in waist-deep snow. Although a number of people died immediately
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What Would You Do? Chapter 4 American Express Headquarters‚ New York‚ NY Headquarters‚ New York‚ New York.1 With medical costs rising 10 to 15 percent per year‚ one of the members of your Board of Directors mentioned that some companies are now refusing to hire smokers and that the board should discuss this option at the next month’s meeting. Nationwide‚ about 6‚000 companies refuse to hire smokers. Weyco‚ an employee benefits company in Okemos‚ Michigan‚ requires all applicants to take
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Imagine waking up every morning‚ hopping out of bed and automatically burdening yourself on what outfit you will be wearing today. What shoes am I going to wear? What top? What pair of bottoms? Should I wear this or that? Why be in the state of worrying so much about your appearance when there can be uniforms that can steer students minds off the judgment of others‚ make all students look presentable and save money on buying a heap of new clothing ? Uniforms are great when it comes to a students
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What do you want to be when you grow up? What are your plans for your future? Have you thought about college? Have you thought about a career choice? These are questions we are bombarded with on a daily basis by our parents. We shrug them off‚ telling them that we have another three years to think about college‚ careers‚ or our future. We don’t know what we want to be when we grow up‚ because we don’t even know who we are yet. Yet in a blink of an eye‚ we’re seniors and now the decisions we tried
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study notes. 1. What does health mean to individuals? Meanings of health: the world health organization (WHO) defines health as a state of complete physical‚ mental and social wellbeing‚ not merely the absence of disease or infirmity. Further good health is a resource for life‚ not the object of living. Health also has different meanings according to the concepts and measures used by different professionals groups working in the health field. Dimensions of health: 1. Physical health: the systems of
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Bravery means diffrent things to evryone. What does bravery mean to you? Well bravery is a corougues character but how? Well it is pretty clear to all of us that bravery is to face a challenge or to face something that is terrifing to you. For example‚ lets say your scared to go inside a haunted house but then you decide to just go thru it and discover it wasnt actually scary or it wasnt how you expected it to be. Another example might be to face something you dont like. Like lets say you have to
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