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    BTEC Centre Guangdong AIB Polytechnic College Unit Unit 19: Marketing Planning Class 2011 HND Marketing Assignment A1: Compiling Marketing Audits and Examining Barriers in Marketing Date issued Apr 28‚ 2014 Date deadline Apr 19‚ 2014 Tutor BAO Yinglei IV QIU Ling Declaration: I am aware that cheating and plagiarism will not be tolerated in any assignment and that this work complies with the requirements. Student’s Signature: (In Pinyin)

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    "I like a look of Agony‚" by Emily Dickinson‚ uses literary devices to affect the reader. People normally have a fear of agony‚ but Dickinson uses literary devices such as imagery and personification to reveal her contrasting enjoyment of this usually disagreeable emotion. The opening line "I like a look of Agony‚" could be interpreted as brutal and cold. However‚ completely reading the poem allows the reader to understand what the first line actually means. Dickinson does not like a look of agony

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    leader in the photographic business for over 75 years. The Jessops story began in 1935‚ when Frank Jessop opened a photography store in Leicester. Today‚ the company is the UK’s premier photographic retailer operating from over 200 stores around the UK. In addition it has an online shop and call centre. Jessops is the trading name of The Jessop Group Limited‚ which is a subsidiary of Snap Equity Limited. A key part of Jessops’ product portfolio is its photo and imaging business. Jessops operates in two

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    References: 2014 Australia Military Strength. (n.d.). Australia Military Strength. Retrieved June 19‚ 2014‚ from http://www.globalfirepower.com/country-military-strength-detail.asp?country_id=australia Australia Cities‚ States and Territories. (n.d.). Australia ’s. Retrieved June 19‚ 2014‚ from http://www.australia.com/about/key-facts/cities-states-territories.aspx Economy of Sri Lanka Global Property

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    What is Business Model? The article “What is Business Model?” is written by Andrea Ovans‚ a senior editor in the Harvard Business Review. The article deals about the different views of about what is actually meant by business model. Different scholars do have their own thoughts about the meaning of business model which is crucial to the success of the business in this competitive business environment. Michael Lewis has defined the phrase business model as “a term of art”. He say that business model

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    The Business Environment 1 of 4 In this assignment‚ I am going to be exploring the purpose of Tesco and The British Heart Foundation. I will be looking into the influence of stakeholders and how the businesses organise themselves through strategic planning and organisational structures to achieve their purpose and aims. Tesco is an international Public Limited Company. Tesco has over 500‚00 employees in 12 countries. Under the Tesco Group there are a number of sister companies such as Tesco Ireland

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    Assignment 9: Business Finance (16.0 points)   1. Choose an example of a type of new company you could start‚ and then use this company idea to answer the questions below. You might choose to open a hair salon‚ a babysitting service‚ a record store‚ or many other things. This can be the same type of company you chose in assignment 8‚ or it can be different.               a. Describe the type of company you chose. (1-2 sentences. 0.5 points)   b. If you needed to get funding for your company

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    managing the business for the benefit of customers‚ shareholders‚ suppliers‚ colleagues‚ partners and communities. Maintaining ethical and honest behaviour Our reputation for integrity is perhaps our most valuable business asset. If we lose it‚ we also lose the trust of our customers and all those who work with us. Our principles We shall believe in establishing enduring and equal relationships with all our stakeholders‚ because we’re confident that good ethics leads to good business. We

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    Business-Level Strategy: Automobile Industry According to the text‚ business-level strategy is the plan of action that the strategic managers adopt to use a company’s resources and distinctive competence to gain a competitive advantage over its rivals in a market or industry. There are three main business-level strategies‚ namely; cost leadership strategy‚ differentiation strategy‚ and the focus strategy. In this paper‚ I will be looking at different automakers and the business strategies they

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    Task 1 (P1‚ P2‚ P3): P2‚ P3: To start a business we need to figure out what is going to be our mission statement‚ the mission statement is the main purpose of a business. For example‚ you and your friend decided set up a business. Whatever the business is you need to have a purpose of it‚ otherwise it’s not going to be beneficial or it will be difficult to run this business. If the business is based on selling bikes than purpose or the mission statement would be to sell the product with good profit

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