Panera Bread Company’s Growth Strategy Case Analysis Among the crowded field of casual‚ quick-service restaurants in America‚ the distinctive blend of genuine artisan bread and a warm‚ comfortable atmosphere has given Panera Bread Company a golden opportunity to capture market share and reward shareholders through well-planned growth. With the objective of opening approximately 1‚000 more bakery-cafes in the next three years‚ Panera Bread Company must make prudent strategy decisions about
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Panera Bread Company Crafting and Executing Strategy Executive Summary The Panera Bread Company is starting 2007 with unfinished goals and missed targets previously set and a review of their strategy is in order to continue their ongoing success. The company has grown substantially since its inception in the competitive restaurant industry; however‚ an aggressive target of 2‚000 Panera Bread bakery-cafes will require a focused strategic plan. The company has a strong base with loyal customers
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Panera Bread PART A: INTRODUCTION: Company/Industry: Louis Kane and Ron Shaich founded a bakery-café called Au Bon Pain Company Inc. in 1981. The company grew and prospered through the 1980’s and 90’s. In 1993 the company purchased Saint Louis Bread Company which had 20 locations. Between 1993 and 1997 the company expanded with an additional 100+ Saint Louis Bread bakery-cafes opening throughout the States. In 1997 the company also changed the name of all Saint Louis Bread locations outside
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BUS 480 Strategic Audit Michelle Herndon (2012) Case Number and Title Case 32: Panera Bread Company (2010): Still Rising Fortunes? CURRENT SITUATION Panera Bread’s intention is “to make Panera Bread a nationally recognized brand name and to be the dominant restaurant operator in the specialty bakery-café segment.” Panera experienced competition from many numerous sources in its trade areas. Their competition was with specialty food‚ casual dining and quick service cafes‚ bakeries‚ and
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Case Study of the Panera Bread Company Lawrence Technological University Author Note This paper was prepared by Bruce S. Silver for Marketing Management 6013‚ taught by David Gregorich‚ MBA‚ Ed.D. Abstract The purpose of this paper is to study the Panera Bread Company‚ and do a case analysis based upon the reading’s from the book Marketing Management: Knowledge And Skills‚ Eleventh Edition by Donnelly‚ and Peter (2013)‚ and The 5 C’s and Strategic Marketing Basics (2013)
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MSA 603 Week 2 Assignment Panera Bread 1. SWOT Analysis Strengths a. Minimal Long-Term Debt. Most expansion is financed by cash flow from operations. b. Quality control is maintained by making fresh dough daily at one of several fresh dough facilities. The dough is then transported daily from the facility to stores and baked fresh in the store. The average length of each trip is 300 miles. c. Strong brand recognition. d. Free Wi-Fi at most locations. However‚
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Case Brief Panera Bread Context Panera Bread is a chain of bakery-café fast casual restaurants in the United States that started out as Au Bon Pain Company in 1981 and was founded by Louis Kane and Ron Saich. The locations were mostly malls‚ shopping centers‚ etc. In 1993 APB purchased St. Louis Bread Co giving them 20 additional locations. During 1994 and 1995 market research concluded a need for quality dining which was fresh and fast. St. Louis locations went through major overhaul with
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PANERA BREAD Katrina Coppage‚ Keith Fleming‚ Errol Hampton‚ & Blake Wallace MGMT 4303 INTRODUCTION: Panera Bread is one of the great American success stories of breaking trends‚ and shaking up the market with complete innovation. Not only were they successful‚ but they were able to achieve this success while doing things their own way. Product and Service differentiation were the keys to this bakery-café’s success. Before Panera Bread’s creation in ___‚ never had a business combined the relaxing
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Case 8: Panera Bread Company 1. Panera Bread’s strategy is to make great bread broadly available to consumers across the US. The vision was to provide consumers with a high quality‚ authentic‚ fresh-dough artisan bakery and upscale quick-service dining experience. The following key elements comprise the Panera Bread strategy: a. Capitalize on market potential by opening both company-owned and franchised Panera Bread locations as quickly as possible. Management planned to expand the
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/ Case: Panera Bread Company / Igor Maas / 02.15.2008 The main challenge is to determine how Panera Bread can continue to achieve high growth rates in the future. Panera Bread is operating in an extremely high competitive restaurant market which forces the company to improve and to grow steadily for staying profitable. The company’s mission statement of putting “a loaf of bread in every arm” is just underlying Panera’s commitment for growing. They are now in a good financial situation and facing
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