SPD4288 Events and Exhibition Management Group 1 : Lo Kwok Hung‚ Johnny 10105548S Cheung Wai Ying‚ Edith 10886871S Hui Wai Ling‚ Rachel 10886717S So On Na‚ Anna 10873814S Tse Kit Yee‚ Kinki 10100215S Content Page Executive Summary ..... Company Background and Product ..... Event Concept & Theme ..... Venue ..... Event Audience ..... Outline of Event Activities
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The Impact of Special Events Balancing the impacts of events Special Events have both positive and negative impacts and it is essential the in assessing the impact of and event or of a proposed event that careful consideration is given to whether the positive outcomes sufficiently outweigh the negatives to justify the event. The positive impacts must be developed and maximized so that they both give and appear to give the maximum benefit to all stakeholders and to the wider community positives
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EVENTS AND EVENT MARKETING GUIDE Events are about excitement‚ creativity‚ enthusiasm‚ and the generation of experiences and memories. Special events are strategic in building brand awareness‚ creating excitement‚ and developing tactical alliances in a marketing program. Events should be worthwhile to attract attendance and involvement. Strategic Event Marketing: is about reducing the risk of a negative outcome through the application of marketing methods‚ or by using marketing intelligence
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In North America‚ the colonial period was marked by a complex network of conflict and tension. Religion played an important role in shaping colonial societies‚ but narrowing the causes of conflict down to only religion overlooks the social‚ political‚ and economic factors that also played a part in this instability. Between class divisions and opposing economic interests to competition over land and resources‚ the colonies were filled with tension driven by several non-religious causes. While disagreements
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Introduction 4 Festival and Event Management 5 The Growth Strategy 8 Consolidation or Stability Strategy 8 Retrenchment Strategy 9 Combination Strategy 9 Objectives 10 Post – Event Evaluation 13 Vision Statement 15 Mission Statement 16 Market & Situational Analysis: 18 Market Analysis 18 Situational Analysis 19 Festival/Event Program: 21 Festival and Event Finance 21 Budgets: 22 Financial Control: 25 Ticket Policy: 27 Festival/Event Grant Schemes: 28 Sponsorship:
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The decades of the 50’s‚ 60’s 70’s 80’s and 90’s had many significant events that shaped America into the nation that it is today. The events of these decades shaped the United States into the nation that it is today consist of the Cold War‚ the Vietnam War‚ the Watergate Scandal‚ Reaganomics‚ and the end of the Cold War. 1950’s – Cold War After World War II‚ the United States and the Soviet Union emerged as the two new superpowers and as archrivals. The United States wanted to keep the Soviet
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Activity: 1 Part A) CPA Australia held an event related to the changes in Fringe Benefit Tax. As I am a member of CPA Australia‚ they sent me an invitation to attend the event. It was an important event for me to attend as the changes were major and related to the clients business. Part B) The event was held at Perth Convention Centre about 10 days before. Activity: 2 Part A) I have met many persons at that event. The first person I met was Mr. Mark Connor. He is Bachelor of Commerce and Certified
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EMPOWERMENT EVENTS PLANNING AND MANAGEMENT ICOPE JANUARY 8-9‚ 2013 EVENTS PLANNING & MANAGEMENT What is an Event Special or spectacular occasions where people gather together for a purpose whether they be to celebrate‚ educate‚ promote or commemorate. They are not the usual and ordinary activities that one engages in as part of his daily life Who is an Event Planner An event planner is‚ quite simply someone who organizes events. He is the person behind
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Canberra Institute of TechnologyCentre for Tourism‚ Hospitality and Events | Department of Tourism and Hospitality and Events. Assessment Cover Sheet | Subject name: | Event Industry Practices and Feasibility | CRN: | EVNT 124‚ CRN 22502 | | Student’s name: | Simon Cox | Student’s ID number: | Cit 012908 | Assessment item: | Assessment 3 Event Feasibility | Date due: | Wednesday 21st November | Class facilitator: (teacher) | Melanie Chettle | Email: | melanie.chettle@cit.edu
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process is a prerequisite for event success. This is true when motivating full time‚ part time or volunteer staff’. 1. Define ‘motivation’ 2. Introduction a. Why is motivation important in events? b. Pulsating organisation structure c. Examples of events d. Set up answers 3. Main body a. Step 1 Full time staff (in service operations chapter) i. Adams equity theory ii. Describe iii. Critique iv. Apply to events b. Step 2 Part-time
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