Dissertation Report On “Understanding Distribution Channel System and Sales Analysis of PepsiCo India Beverages” At PepsiCo India Holdings Pvt. Ltd. Mumbai Under Guidance Mr. Miya Imamuddin (Territory Development Manager of PepsiCo‚ South Mumbai) In Partial Fulfillment of the Requirements For the award of POST GRADUATE DIPLOMA IN MANAGEMENT Submitted To Submitted By Pro. Aditi Raut
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The Back to the Future Trilogy was an exciting and adventurous film from 1985. This film is directed by Robert Zemeckis and written by Robert Zemeckis and Bob Gale. Back to the Future had several different genres including: comedy‚ romance‚ action‚ science fiction‚ adventure‚ family‚ and fantasy. This movie stars the two main characters‚ Marty McFly and Dr. Emmet Brown‚ who travel back in time and to the future with each other. It all starts when Dr. Emmet Brown shows Marty the time machine and then
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Inventory Management: Quantity and location of inventory‚ including raw materials‚ work-in-progress (WIP) and finished goods. Inventory management is primarily about specifying the size and placement of stocked goods. Inventory management is required at different locations within a facility or within multiple locations of a supply network to protect the regular and planned course of production against the random disturbance of running out of materials or goods. The scope of inventory management
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types of channel conflit: Vertical channel conflict‚ Horizontal channel conflict‚ and Multichannel conflict. Vertical refers to conflict between two different types of members within a channel (i.e. manufacturer‚ wholesaler‚ or retailier). An example of this can occur with BarnesandNoble.com and its sister store chain Barnes and Nobel Booksellers. A vertical conflict can occur when the entities offer different prices for the same product or different return policies. Horizontal channel conflict
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“Pricing strategy for companies with mixed online and traditional retailing distribution markets”. Emerald Group Publishing‚ Limited. Business And Economics--Marketing And Purchasing. Santa Barbara‚ United Kingdom. 2008. Pp 48-56. Scholarly Journals. http://search.proquest.com/abicomplete/docview/220598485/13C4FE6AEA125A60378/1?accountid=11620 When a company employs a multi-channel strategy‚ an important question is what pricing strategy should be adopted so that the company can optimize its profit
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Part One: Inventory Management and its role within the Supply Chain Inventory management is a method through‚ which a business handles tangible resources and materials to ensure availability of resources for use. It is a collection of interdisciplinary processes including a full circle from the demand forecasting‚ supply chain management‚ inventory control and reverse logistics. Inventory management - is the optimization of inventories of manufactured goods‚ work in progress‚ raw materials
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1. What is the key consumer and market data you would consider if you were Dana Wheeler? I would consider that the key consumer is Fashionistas and market data is a research study on customer satisfaction with cable networks if I were Dana Wheeler. The goal is building on the momentum TFC had created to date and stave off any competitors trying to make inroads. For the channel that needs to obtain competitiveness advantage‚ it is important to attract Fashionistas including highly valued demographic
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1. What is push-pull system of inventory? "Push type" means “Make to Stock” in which the production is not based on actual demand. "Pull type" means “Make To Order” in which the production is based on actual demand. The Push-type method is based on demand forecast. Pull-type supply chain management is based on the demand side such as Just-in-Time (JIT) and CRP (Continuous Replenishment Program) or actual demand assigned to later processes. Push System The push system of inventory control
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Course: Marketing Management MBA 752 Case: The Fashion Channel The Fashion Channel should choose scenario 3 as the strategy of market segmentation with the goal of increasing its industry standing. They should do this for the following reasons: 1) to make maximal profit in expected advertising revenues and return on investment‚ 2) to capture significant piece of market share in the chosen target market‚ and 3) to increase their Cost Per Thousand Impressions (CPM) on advertising revenue.
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Case Study Related to Advising Action Steps for Better Inventory Management A leading consumer products company dealing in cosmetics and other personal care products was seeking ways to: _ Reduce inventory levels across their forward supply chain _ Improve Inventory Record Accuracy at their storage points _ Accurately track damaged goods at various points in the supply chain The above problems together were a significant burden to the company. Implementation of best practices after a detailed
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