Fall 08 September 09 Marketing In The 21st Century Mr.Manobalan Silambuselvan Course Module Number Module Name Module Tutor : : : MSc Strategic Entrepreneurship MANG6185 Marketing In The Digital Age : Dr. Stephen Rhys Thomas University of Southampton TABLE OF CONTENTS: 1. Introduction 2. Brief History and the Power shift 3. Technology Transfer 4. The Next Phase a. Data Driven Approach b. Web 2.0 c. Past an the Future 5. Something Ingenious a. Customer’s Insight – a neuro approach
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Discussion 3 Digital Nation 1) In todays technological immersion environment‚ do you think the good side of it outweighs the bad? Technological environment is very powerful and complicated to people. The reason is that some people think digital life gives positive and good affections‚ but the other people consider many people get negative effects by new technologies. However‚ I think new technological environments gives benefits on people’s life. According to the video‚ in schools‚ students
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Digital Library What is digital library? There is no unique definition for it. If we go to Wikipedia‚ I snipped the important definition as follows; “a library in which collections are stored in electronic media formats and accessible via computers. The electronic content may be stored locally‚ or accessed remotely via computer networks”. From the scope of Digital Library from Stanford University would say; "at Stanford University‚ some discussion was held as to what did we mean by the term "digital
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participate in the new American political process. They were met with plenty of opposition‚ however. The Ku Klux Klan formed in 1865 and was determined to establish white dominance in the South once again and to keep the newly freed slaves from exerting what they felt was too much
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For over 24 years‚ the experienced lawyers at Balaban Law Firm in Middletown have provided high-quality‚ knowledgeable representation to Connecticut clients with a variety of business and commercial litigation issues. Balaban Law Firm Business litigation requires specialized knowledge and experience‚ and the attorneys at Balaban Law Firm have the skills and expertise to help‚ no matter what your business needs. Their client list ranges from Fortune 500 companies to family-owned businesses‚ and
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5% with changes in operation of cash flow and expected value of the firm. Growth rate WACC FCFF Value of firm Probability Weighted value of firm 3% 14.35% 100% $76‚481.712 30% $22‚944.52 3% 14.35% 50% $32‚882.04 30% $9‚864.61 3% 14.35% 0% $0 40% 0 Total Value $32‚809.132 At growth rate of 3%‚ the expected value of Digital Everywhere is $32‚809.132 Growth rate WACC FCFF Value of firm Probability Weighted value of firm 2% 13% 100% $71‚682.61 30% $21‚504.783 2% 13% 50% $35‚841.30 30% $10
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DIGITAL FORENSIC Dr. Rakish DIGITAL FORENSIC Digital Forensic Science (DFS): “The use of scientifically derived and proven methods toward the preservation‚ collection‚ validation‚ identification‚ analysis‚ interpretation‚ documentation and presentation of digital evidence derived from digital sources for the purpose of facilitating or furthering the reconstruction of events found to be criminal‚ or helping to anticipate unauthorized actions shown to be disruptive to planned operations.” Course
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the late 1990’s‚ Gucci portrayed the characteristics of a firm with a differentiated business-level strategy. Gucci provides value to their customers with high quality luxury goods which consist of unique product features in relation to their rival competitors. One example of Gucci’s distinct quality is the prestigious image of their brand name using the famous “GG” logo on their items. Gucci is a successful firm in the luxury goods industry with many resources and capabilities
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Intelligent Building Automation System (IBAS) has the ability to monitor and control various facilities within the building so as to offer its users or occupants with effective security‚ improved productivity‚ human comfort‚ and efficient energy management. The main IBAS subsystems include Heat‚ Ventilation and Air Conditioning (HVAC)‚ Lighting Systems‚ Life and Safety System‚ and Access Control. This thesis focuses on the design implementation and development of HVAC and lighting controllers
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Dominant Firms: Impact on consumers and producers plus issues of control and regulation Dominant Firms Part 1 A Definition (2 marks): A dominant firm is one which accounts for a significant share of a given market and has a significantly larger market share than its next largest rival. Dominant firms are typically considered to have market shares of 40 per cent or more. Part 1 B Key features of a dominant firm include: High market profile – A well known name/brand amongst their competing
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