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    The Natural Approach

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    of language teaching which [he] called the Natural Approach" (Terrell 1977; 1982: 121). This was an attempt to develop a language teaching proposal that incorporated the "naturalistic" principles researchers had identified in studies of second language acquisition. At the same time he has joined forces with Stephen Krashen‚ an applied linguist at the University of Southern California‚ in elaborating a theoretical rationale for the Natural Approach‚ drawing on Krashen’s influential theory of second

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    (Davies & Bhugra‚ 2004). The biological approach and psychoanalytic approach are both deterministic. They both claim that innate componants are responsible for our behaviour. The biological approach claims Behaviour is caused by specific brain structures or that genetic makeup. For example if you have a gene for for a specific behaviour‚ you will exhibit that type of behaviour. Valentine(1992‚ cited in Davey & Sterling‚ 2008). The psychoanalytic approach deterministic as it claims the unconscious

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    learning approach

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    Learning approach for first year students in university The essay examines the comparison of surface approach and deep approach used in university students. As a fact‚ many first year students‚ regardless of majors‚ adopt surface approaches to learning. However‚ universities encourage students to accept a deep approach to learn rather than surface approach. Therefore‚ many first year students face a challenge to use which approach to achieve high academic grades. The essay presents the two opposite

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    Style approach

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    There are various characteristics and styles of leadership; the emphasis of the style approach is the focus on the actions and behavioral characteristics of the leader. There are two behaviors of the style approach that researchers have observed‚ task behaviors and relationship behaviors (Northouse‚ 2013). People who are in roles of leadership should acquire both behaviors to be successful in their position and maintain motivation and the quest for achievement in their subordinates. Task behaviors

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    Comparative Approach

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    2.1 Introduction The nature of the comparative approach At a basic level the comparative approach is simply one of making comparisons‚ something we do constantly in our everyday lives. Thinking‚ and learning‚ by making comparisons is a very natural and intuitive process for us. We use comparisons extensively in our daily thinking and interactions with people and various objects. However‚ making comparisons is not necessarily easy or without its pitfalls.

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    Humanistic Approach

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    Biological and Humanistic Approaches to Personality Abraham Maslow and Carl Rogers agreed with the Maslow’s hierarchy of needs‚ biological and humanistic approach. “The hierarchy of needs theory remains valid today for understanding human motivation‚ management training‚ and personal development” (Orana‚ 2009). Maslow’s book Personality and Motivation were published in 1954 introducing his theory of the hierarchy of needs. Abraham Maslow Abraham Maslow (1908-1970) the hierarchy of needs was introduced

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    Dagmar Approach

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    DAGMAR is Defining Advertising Goals for Measured Advertising Results. It is basically an approach to advertising planning and a precise method for selecting and quantifying goals and for using those goals to measure performance. Russel H. Colley (1961) pioneered this approach where to establish an explicit link between ad goals and ad results‚ Colley distinguished 52 advertising goals that might be used with respect to a single advertisement‚ a year’s campaign for a product or a company’s entire

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    cognitive approach

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    Cognitive approach The cognitive approach focuses on the way information is processed by humans. It looks at how we as individuals treat information and how it leads to responses. Cognitive psychologists study internal processes such as attention‚ language‚ memory‚ thinking and perception. The main assumption of this approach is that in when information is received it is then processed by the brain and this processing directs how we as individuals behave or justify why we behave the way we

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    The Communicative Approach was founded by Robert Langs.. Psychoanalysis has turned reality on its head: We are taught to think of ourselves as distorters and misperceivers‚ unreliable slaves to our inner fantasies - especially when we are patients in therapy. But the communicative approach has shown that it is more accurate and compelling to see ourselves as highly reliable perceivers‚ with the understanding that our most valid perceptions are experienced unconsciously and encoded in the stories

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    Contigency Approach

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    The contingency approach to management emerged from the real life experience of managers who found that no single approach worked consistently in every situation. The basic idea of this approach is that number management technique or theory is appropriate in all situations. The main determinants of a contingency are related to the external and internal environment of an organisation. The process‚ quantitative‚ behavioural‚ and systems approaches to management did not integrate the environment. The

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